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10 of the Best Brand Storytelling Campaigns of 2022

Social Media Strategies Summit

But what does engaging storytelling in marketing look like? Gucci x The North Face Go Beyond Traditional Influencer Marketing. Find the right influencer — one who aligns with your values and audience — and their personality rubs off on you, helping to communicate who you are as a brand. But your audience isn’t naive.

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9 social media marketer predictions for 2022

Sprout Social

Over the past year, social has increased its influence on trends , industries and even markets. So who better to predict the future of social media marketing than the people behind the profiles? Here are their predictions on what’s in store for the future of social media marketing in 2022.

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Trending Sources

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TikTok trending: 5 reasons to consider it for your 2022 marketing strategy

SocMed Sean

TikTok may be taking over as the social network of choice for digital marketers. While TikTok’s entertainment value is high, it also presents opportunities for marketers in 2022. In particular, TikTok’s popularity with a younger audience than Facebook or Twitter has quickly become fertile ground for marketing campaigns.

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5 Reasons Twitter Should Continue To Be Part Of Your 2022 Marketing Strategy

SocMed Sean

Twitter, the social media platform of short status updates, can be a useful tool for marketing your business. Is Twitter Still A Good Marketing Platform? Part of determining if Twitter is the best fit for your marketing plan is to figure out if Twitter holds an appropriate audience for your business. Happy tweeting! -- Sean.

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10 Social Media Tactics to Leave Behind in 2022

Ignite Social Media

One month of 2022 has come and gone, so let’s check in. What are some brand practices that need to be left behind and what are some strategies that still need improvement going forward into 2022? What are some brand practices that need to be left behind and what are some strategies that still need improvement going forward into 2022?

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20 Snapchat Demographics That Matter to Marketers in 2022

Hootsuite

When it comes to marketing on the app, strategy is key. Depending on whether your brand serves cool teens or hip grandparents (or both: see stat #10) you’ll want to do some research on the app before investing your hard-earned dollars on a marketing campaign. Source: Digital 2022. Source: Digital 2022. Source: Statista.

Marketing 103
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How are Those 2022 Predictions Working Out?

Direct Marketing Observations

I could probably have shortened this post up dramatically though by just saying that Tik-Tok will be THE platform of 2022, but what’s the fun in that? As 2021 dry-heaved to a thankful close we had no choice but to be optimistic in 2022. What has 2022 brought to us all? Simply put, more of more. It’s a necessary evil.

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