3 New Trends in Retail Customer Acquisition


million by 2022. Today, brands need to find more authentic ways to connect with their existing and potential customers. Considering that Facebook had more than 2 billion active users and Instagram had about 800 million monthly active users by the end of 2017, it’s practically impossible for retailers to remain successful without using social media. Simply posting advertisements on a platform like Facebook, however, doesn’t ensure success. Brand Marketing

2019 Social Media Trends to Watch

Ignite Social Media

These perceptions steer users’ decision-making process when deciding who to follow and, ultimately, which brands to trust on social media. A recent study from Stackla reported that 86% of consumers say authenticity is important when deciding what brands they like and support on social media.

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9 YouTube stats to inform your marketing strategy in 2019

Sprout Social

According to Alexa rankings of the top 500 sites on the web, YouTube is second only to its parent company, Google, which is perhaps not surprising, but even more impressive when you consider the fact that it’s beating out Facebook, top Chinese search engine Baidu and Wikipedia, just to name a few.

11 chatbot marketing examples to boost your bot strategy

Sprout Social

While chatbots for marketing were once seen as uncharted territory, more and more brands are getting on board with bots. Chatbots are projected to save businesses billions by 2022 by streamlining customer service and bot-based commerce. “The bots are coming.”.

2018 Social Media Trends Report: 10 Key Insights Into the Present and Future of Social Media

Buffer Social

Here are the current user base of the six major social media platforms 4 Statista , 2017; LinkedIn , 2017 : Facebook: 2.07 Facebook studied the behavior of 100 people while they were watching TV at home. 5 Facebook , 2017. Facebook Messenger alone has more than 1.3

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Social media checklist: Action items for social marketers in 2019

Sprout Social

One 2018 study found that augmented reality ad revenues were expected to exceed $2 billion by 2022. It could be that you’ll see a Facebook ad after browsing a website’s page. Direct Messages in Instagram and Facebook Messenger work in similar ways. The Facebook Messenger web chat plugin shows up in the corner of your website, offering customers a way to directly chat with you about your products. This, in turn, meant more benefit for brands.