Jon Loomer

DECEMBER 11, 2022

Historically, the average CPM (Cost Per 1,000 Impressions) has increased for Facebook advertisers during the holidays as competition for eyeballs and ad spending increase. Prior to 2020, advertisers routinely saw CPM costs double, triple, or more during the most competitive times. Absolute CPM. Did it happen this year?

CPM 196

CPM Facebook Sample Samples 196

Jon Loomer

NOVEMBER 15, 2022

In particular, will Facebook ads CPM costs increase? Let’s discuss how CPM impacts Facebook advertising results and the trends that we are seeing so far… Why CPM Matters. Let’s discuss how CPM impacts Facebook advertising results and the trends that we are seeing so far… Why CPM Matters.

CPM 188

CPM Cost Facebook Advertising 188

The Realtime Report

APRIL 20, 2022

Are marketers effective in identifying and choosing target audiences when creating their Facebook and Instagram ads? The key measure used in Sotrender’s research was audience saturation (also known as Facebook audience share), which reflects how effective marketers are in reaching their target audience on Facebook. Methodology.

CPM 172

CPM CPC Social Media Cost 172

Keyhole.co

MAY 25, 2022

The insights extracted from social media analytics can power many parts of your brand strategies. It helps you understand how many people are engaging with your brand. Mentions: It measures how many times your brand name is mentioned on social media accounts. People can post positive or negative comments about your brand.

Analytics 52

Analytics Social Media ROI Metrics 52

Likeable

SEPTEMBER 17, 2019

So, your brand wants to leverage an influencer. And it’s likely a good idea, considering that the influencer marketing industry is booming and it’s poised to reach between $5 billion and $10 billion by 2022. LIKEABLE’S TAKE: As a brand, you know your customer. What’s the aesthetic and tone of voice of your brand?

Influencer 81

Influencer Marketing CPM Fashion 81

Hootsuite

MAY 17, 2023

You just need to know the real estate Facebook ads formulas that work, and try them for yourself. #1 Free 30-Day Trial 13 great real estate Facebook ad examples 1. Try a Facebook ad about your latest listing’s floor plan, especially if it’s unusual or interesting. Check out how to make real estate Facebook ads with Hootsuite: 4.

Real Estate 103

Real Estate Examples HootSuite Facebook 103

Hootsuite

JUNE 7, 2022

But sometimes, your regular brand content isn’t enough to stand out. Bonus: Get the Instagram advertising cheat sheet for 2022. That goal could be general, like increasing brand engagement. For emerging brands, this could be a campaign to showcase what’s distinct, exciting, and exceptional about your brand.

Campaign 145

Campaign Instagram HootSuite UGC 145