Sprout Social
FEBRUARY 8, 2021
Social media reports can help you synthesize your data succinctly and package it in an easily digestible format to share with a variety of stakeholders across your organization. This social media report provides comprehensive performance metrics broken down by network and tracks progress across weeks, months and years.
Hootsuite
OCTOBER 27, 2020
More than 4 billion people around the world now use social media each month, and an average of nearly 2 million new users are joining them every day. The world is spending more time on social media too, with the typical user now spending roughly 15 percent of their waking life using social platforms.
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Oktopost
SEPTEMBER 4, 2020
When it’s time to launch a B2B marketing campaign on social media, LinkedIn seems like the obvious platform of choice. By the numbers , LinkedIn is supposedly the best social media platform for B2B lead generation. . There’s no mystery why B2B marketers keep flocking to it – it simply works. Employee Advocacy.
Social Media Strategies Summit
SEPTEMBER 12, 2019
And that number is expected to grow: by 2021, almost 88% of all US digital display ad dollars will transact programmatically. The majority of programmatic ad buys are priced by CPM (cost per 1,000 impressions). On average, programmatic CPM’s are within the $0.50 to $2 range , versus the average $10 CPM of a direct buy.
Ignite Social Media
FEBRUARY 23, 2021
billion in 2021), however, the year-over-year ad revenue growth is more than double that of Facebook (source: eMarketer , October 2020). It’s the #2 ranked News app in the App Store (as of February 21, 2021). In 2019, Reddit shifted from a CPM to a CPC buying model. Subscribe to our Newsletter: Social You Should Know.
Sprout Social
MAY 19, 2022
In 2021, cost per thousand (CPM) ad impressions were up 61% versus the previous year. Its continued popularity makes Facebook attractive to marketers and advertisers. In fact, 93% of marketers surveyed use Facebook to promote their business. But the cost to advertise on Facebook is growing.
Ignite Social Media
DECEMBER 18, 2020
Triller launched Crosshype, a product that the platform claims allows influencer marketing to be bought with guaranteed views and a calculable CPM. The app also allows influencers to post across multiple platforms, which the company says will make the CPM lower than any other influencer purchase to date.
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