Sprout Social

FEBRUARY 11, 2021

In 2020, as many brands struggled to move their business online, find new ways to connect with their customers or discover their voice to take a stand, our agency partners led their clients to success, demonstrating grit and determination. Our very deserving 2020 Cultivate Award winner is Communicators Group. SproutPartner MVP.

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Hootsuite

SEPTEMBER 9, 2020

YouTube marketing is often overlooked by social media marketers. Either way, there are countless marketing opportunities on YouTube—especially if your audience is on the platform and your competitors aren’t. But with more than 500 hours of video uploaded every minute, effective YouTube marketing is easier said than done.

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Ignite Social Media

FEBRUARY 20, 2020

For starters, Ecommerce sites are seeing year-over-year increases in referrals from social. The post The State of Social Ad Spend 2020 appeared first on Ignite Social Media Agency. That answer depends, in most part, on what the dollars were intended to do.

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Ignite Social Media

MARCH 5, 2020

We know that Instagram Shopping has significantly grown over the last year, from buying from the brand’s site to now checking out directly on the platform. In 2020, we’ll continue to see brands find ways to sell products whether that’s through influencers, user-generated content or co-branded content partnerships. .

Instagram 171

Instagram Retail Influencer Social Media 171

The Realtime Report

JANUARY 19, 2020

The Future of Digital Marketing: Top Tips for a Successful Strategy. Digital marketing is an ever-changing field, and you have to be constantly searching for new trends to make it work to your advantage. To learn more, check out five trends that will affect the future of digital marketing in 2020 below! Stories and Lives.

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Strategy Tips CPM Marketing 204

Pixlee

MAY 21, 2020

2020 has presented some unique changes to the way brands engage both organically and through paid social. With shifting budgets, content changes, and messaging rifts, marketers have had to embrace agility. And while many budgets have been shifted online, paid social has remained an interesting indicator of the state of marketing.

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Later

JULY 3, 2020

To help keep your business ahead of the game, we’re highlighting 8 of the biggest Instagram trends of 2020: Instagram Trends 2020 #1: The Rise of Instagram Shopping. Instagram Trends 2020 #2: Instagram Live Goes Mainstream. According to internal data, Instagram Live views increased by 70% from February to March 2020.

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Ignite Social Media

SEPTEMBER 27, 2019

Here are three social media statistics for 2020 that you’ll want to consider when mapping out your strategy. . Gen Z will account for 32% of the global population by 2020. A brand social media strategy that revolves heavily around Facebook will become less and less relevant in 2020. What does this mean for brands?

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Statistics Social Media Strategy Instagram 114

Pixlee

SEPTEMBER 17, 2020

Even with myriad unprecedented events in 2020, ecommerce has grown significantly. User-generated content can play a pivotal role in social media engagement, but its true power lies in the ability to convert brand advocates into frequent shoppers on your site. Create Comparison Guides for Closely Related Products.

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UGC Comparison Influencer Price 93

Convince & Convert

JULY 14, 2021

Those two are common questions business owners are asking when considering Instagram marketing. While the answer to the first question is complicated (and I’ll elaborate on it below), the answer to the second question is “Instagram marketing is almost always a good idea”. users back in 2020. Here’s a good list to target those.

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Instagram Strategy Marketing Upcoming 217

Pixlee

AUGUST 5, 2020

Online shopping has been growing for the last several years, but with the drastic changes to daily life and new regulations on in-store shopping in 2020, ecommerce has accelerated even more. But, if your ecommerce site is confusing, outdated, or hard to use, you’re not only frustrating potential customers, you’re losing revenue.

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Tools Authentication Review UGC 75

SocMed Sean

MARCH 3, 2022

Over time, Pinterest has changed to become more of a video and e-commerce platform, generating revenue through advertising and more specifically through promoted pins, which are paid for by advertisers and marketers to sell their products. Is Pinterest still a good marketing platform for businesses in 2022? Is Pinterest Dying?

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Strategy Marketing Automotive Campaign 195

Ignite Social Media

MARCH 12, 2021

Until then, here’s some interesting data regarding the current state of Snapchat and its active users: As of Q4 2020 , Snapchat has accumulated over 265 million Daily Active Users, a 22% Y-o-Y growth. Survey results from Q3 2020 show Snapchat is the #4 most popular app with teens/young adults. 5 Snapchat Features to Know.

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Ignite Social Media

JANUARY 6, 2020

Facebook becomes the 3 rd largest web company in the US behind Google and Amazon, where it still sits in 2020. Facebook’s growing popularity will plateau as younger generations gravitate towards newer platforms, but the network will still reign supreme as one of the top social media sites. Let us know in the comments! Contact us here.

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SocMed Sean

MARCH 1, 2022

That is, you need it as part of your digital marketing strategy for 2022. This popularity is an opportunity for marketers to leverage YouTube to grow their brands in 2022. Is YouTube still a good marketing platform for businesses in 2022? Is YouTube Still A Good Marketing Platform? You need YouTube.

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YouTube Strategy Automotive Marketing 204

Sprout Social

JULY 21, 2022

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. You could post on community review sites or live-stream it to the masses. Community blogging sites. Social review sites. Social networking sites.

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Types Social Media Microblogging Overview 145

agora pulse

DECEMBER 23, 2019

We asked some of our favorite social media experts to share what they look forward to seeing in social media for 2020. 2020 also will be the year that social goes private again. But this trust carries a very high price tag as Amazon continues to gobble up both the B2C and B2B business ecosystem in 2020 and beyond. Jeff Bullas:

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Social Media LinkedIn YouTube Platform 92

Later

SEPTEMBER 2, 2020

2020 has been a huge year for live content, with Instagram Live views increasing by 70% from February to March this year. NOTE: You currently can’t record or edit your name pronunciation on the LinkedIn desktop site. LinkedIn “carousel” posts aren’t exactly new for 2020 — in fact, the feature doesn’t exist on LinkedIn.

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LinkedIn Features Newsletter Communities 103

SocMed Sean

FEBRUARY 24, 2022

As of June 2020, close to 1.8 Although the company has faced some turmoil, such as an advertiser boycott in 2020, Facebook remained dominant with a steady increase in revenue. Is Facebook still a good marketing platform? Reasons to Continue Marketing on Facebook. Which industries do the best on Facebook?

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Facebook Strategy Marketing Travel 130

Buffer Social

DECEMBER 4, 2019

What’s coming to social media in 2020? Social commerce is one of the hottest trends in social media today, and it looks to have an even bigger impact in 2020. This is different than social media marketing, where you might try to drive referral traffic from social media to a website or online store.

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Social Media Instagram Apparel Groups 98

Pixlee

MAY 28, 2020

Now, businesses aren’t just using social media to connect with customers and drive traffic to their sites. Social commerce is defined as “an online marketing model that brings ecommerce functionality directly into established social networks to drive sales.”. It should be no surprise that Google is the most visited site in the world.

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UGC Influencer YouTube SEO 66

Pixlee

JULY 22, 2020

Social media tools help marketers and creators get the most out of social platforms. The right social media tools in 2020 help improve your reach and engagement, but also create valuable moments of community and conversation. In 2020, those brand interactions are more important on social media than ever before.

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Social Media Tools UGC Curation 56

Pixlee

JULY 14, 2020

UGC is 35% more memorable and 50% more trusted than other media , especially when it comes to marketing towards millennials. These are the top 5 user-generated content tools to help you do more with unique content in 2020! You can also moderate and approve content in one place before posting it to your site or gallery.

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UGC Tools Content Authentication 62

Jon Loomer

DECEMBER 21, 2023

I didn’t know how to start a business or what I would do with the site. I’m an accidental marketer who isn’t comfortable selling. ” Whether my lack of marketing acumen was a benefit or a curse is up for debate. I’d get laid off from two other jobs covering a two-and-a-half-year period, and I started this website.

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Team Advertising Products Sites 151

Pam Moore

JANUARY 14, 2020

Personal branding can not be ignored in 2020. Even if you are not a marketer and never want to be one, you have a personal brand regardless if you have consciously designed it or thought about it or not. What people post about you on a review site or social network. Want to leverage social media marketing for your brand?

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Brands Training Template Templates 78

Pixlee

JUNE 15, 2020

As 2020 continues to unfold, upending many preexisting constructs, current circumstances have also caused a shift in consumer behavior. Marketers should ideally utilize a combination of technologies and practices to truly connect with their target communities and drive sales. In 2020, your brand community wants to be heard.

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Strategy UGC Loyalty Sentiment 59

Hootsuite

MARCH 11, 2020

9% of US users visit the site multiple times a day. 12% of US users visit the site daily. Another very important thing to note is how your LinkedIn users are accessing the site. 57% of LinkedIn users access the site using mobile devices. 57% of LinkedIn users access the site using mobile devices. 75,000+: 45%.

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LinkedIn Social Media Marketing HootSuite 138

Pixlee

MAY 8, 2020

Digital brand communities were popular before 2020, but they’re gaining a more informal and authentic edge in 2020. In fact, more than 70% of marketers now agree that building a community is more important than direct sales. . Also, you’d have a great source of data for your market research.

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Communities Brands Badge Focus Group 54

Twenty4 Social

SEPTEMBER 3, 2020

Affiliate Marketing Success: 4 Tips for Affiliate Niche Marketing Affiliate marketing can be a great way to start making money online. However, if you want to be… Affiliate Marketing Success: 4 Tips for Affiliate Niche Marketing Affiliate marketing can be a great way to start making money online.

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Affiliate marketing Tips Marketing Startup 75

Sprout Social

SEPTEMBER 3, 2020

Trying to wrap your head around Twitch marketing? If you’re totally new to the platform or don’t quite “get it,” this quick guide to Twitch marketing will break down everything you need to know. — Suto (@HalieAtisuto) August 28, 2020. Why does Twitch matter for marketers? Let’s do this. ??

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Brands Badge Marketing Platform 133

Ignite Social Media

MAY 6, 2021

Many social media platforms are making changes since they’re becoming a critical channel for marketing efforts given the global pandemic, so it’s no surprise that LinkedIn marketing is already in the works with several changes to compete with other platforms. Posts on LinkedIn: Then Versus Now. Product Pages.

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Social Media Strategies Summit

AUGUST 28, 2019

Today’s marketers are all looking for new ways to find and attract their ideal audience. But in the fast-paced and ever-evolving digital marketing landscape, it’s getting harder and harder to reach your people and get results. Enter AI in marketing. What is artificial intelligence marketing? Examples of AI in Marketing.

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Examples Marketing Retail Automotive 200

Oktopost

MARCH 31, 2021

Still not sure if your business should employ video marketing? That number was reached and surpassed in 2020. And with the growth in video consumption has come an accompanying increase in video marketing. . 71% of B2B marketers said they used video content in their strategy. Why Video Marketing. Source: ImpactPlus.

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Video Marketing B2B Eventful 69

Sprout Social

JUNE 24, 2021

For marketing leaders, this presents an opportunity to take stock of the expectations, operating procedures and rituals that should carry over post-pandemic—and those that should be left behind. April 2020: working from home sucks April 2021: if we have to go back to the office full-time I will quit. I'm more productive.

Team 113

Team Marketing How To Policies 113

Oktopost

APRIL 21, 2020

Today, the BCG Growth Matrix still holds value and can offer a unique view of your business’ digital marketing strategy. Its aim was to help companies decide which markets and products were most worthy of investment. . The matrix does so on the basis of two main factors – market attractiveness, and company competitiveness.

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Marketing Apple Strategy ROI 138

Sprout Social

NOVEMBER 22, 2022

Starting your own social media marketing agency. Here are five tips for starting your own social media marketing agency: 1. For example, many TikTok marketing agencies specialize in creative productions and talent management. The same goes for creating your social media marketing agency. Define your niche and services.

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Social Media How To Marketing Price 96

Sprout Social

SEPTEMBER 10, 2020

Chances are you’ve heard that marketers need to create meaningful “experiences” for their customers. Marketers today are laser-focused on metrics (particularly conversions) and growth. That’s exactly why there’s an emerging emphasis on UX for marketers. Why UX for marketers matters so much.

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Tips Sentiment Marketing Real Estate 124