Buffer Social

DECEMBER 3, 2020

Their strength is in their community. They’ve identified a powerful marketing channel to help these women bring their visions to life: digital community. Read on for a behind-the-scenes look at how IFundWomen integrates their marketing and community building to foster inclusive digital spaces. It’s a great tactic!

Communities 81

Communities Engagement Community building Instagram 81

Sprout Social

MARCH 12, 2024

In 2020, we saw brands speaking out more in response to the onset of the COVID pandemic, worldwide Black Lives Matter protests and growing concerns about climate change. The key is being quick to the draw when it comes to sharing their unique POV on timely topics, and understanding which issues are important to their community.

Social Media 114

Social Media Marketing Sentiment Influencer 114

Pam Moore

JANUARY 14, 2020

Personal branding can not be ignored in 2020. Your digital body language of you, your employees or your co-workers speaks far more louder about the company you work for (or own) than the corporate messages written and published by your PR team. The Ultimate Social Media Content Calendar Template (new 2020 version!).

Brands 78

Brands Training Template Templates 78

Sprout Social

FEBRUARY 5, 2024

With budget cuts, resignations and layoffs in diversity, equity and inclusion (DEI) departments, professionals and consumers alike have noticed a trend in companies backtracking on their social justice commitments made in 2020. There were a lot of commitments that were made in 2020 and beyond thinking about the value proposition.

Social Media 111

Social Media Authentication Communities Campaign 111

Sprout Social

OCTOBER 27, 2020

Creating equity is about how we engage with the world and the community around us. In that spirit, Sprout Social kickstarted an initiative that goes beyond our internal diversity, equity and inclusion (DEI) education, and ensures we’re using our privilege and resources to support the communities we live in. .

Committee 116

Committee Team Resources Communities 116

Hootsuite

SEPTEMBER 9, 2020

Visit the Community tab, too. If you’re not sure, try Google Ads’ free Keyword Planner to see which companies rank for keywords associated with your brand. By doing this, you align your brand with complimentary companies and add value to your page. Put what matters most to your company upfront. Source: YouTube.

YouTube 145

YouTube HootSuite Marketing Video 145

Later

NOVEMBER 13, 2019

Instagram aesthetic trends are constantly evolving — but what does 2020 hold for your feed? . Whether you’re a brand, business or influencer, we’re showcasing the best Instagram aesthetic trends and predictions you’ll want to know for 2020: . What Does the Future Hold for the Instagram Aesthetic in 2020: .

Instagram 85

Instagram Trends UGC Meme 85

Pixlee

JULY 22, 2020

The right social media tools in 2020 help improve your reach and engagement, but also create valuable moments of community and conversation. In 2020, those brand interactions are more important on social media than ever before. Social media tools help marketers and creators get the most out of social platforms.

Social Media 56

Social Media Tools UGC Curation 56

Sprout Social

AUGUST 11, 2020

From team news and trash talk and beyond, sports-related topics are almost always trending on Twitter. But sports teams on social media don’t trend or score engagement by accident. In this guide, we’ll highlight how social media and sports are evolving and what teams and athletes can do to adapt. Seasons put on hold.

Sports 135

Sports Engagement Social Media How To 135

Sprout Social

MAY 6, 2021

Last year, the team and I launched our first people’s-choice awards program, the Sprout Spotlight Awards to recognize the teams, creators, community managers and strategists behind some of the best brands on social. Community Builder: Honored those who had a lasting impact on their audience. me ????. ???? — jayde i.

Class 113

Class Marketing Communities Campaign 113

Sprout Social

FEBRUARY 1, 2021

For some brands, 2020 was all about trying new things on social, while others prioritized engaging the communities they’d already built. When they aren’t creating content or managing communities, social marketers serve as a brand’s first-line of defense against trolls and critics when brands make a misstep.

Social Media 137

Social Media Social Media Management Marketing Communities 137

Pam Moore

DECEMBER 10, 2019

It needs to connect with them in a human way that makes them think… “ hey, I want to know more about that person and/or company! And lucky for you…I have a proven 2020 Content Calendar Template you can download for free here. A content calendar helps you increase engagement, build community and establish trust.

Template 78

Template Templates Content Training 78

Sprout Social

MARCH 14, 2022

Every year, marketing and brand teams gather together to plan out their content calendars and campaigns. In 2021, following a year of social unrest and hyper-focus on racial inequality, consumers began calling on brands to put their money where their mouth is and invest in Black talent and programs to uplift Black communities.

Campaign 112

Campaign Brands Communities Industry 112

Sprout Social

SEPTEMBER 30, 2020

— Ben & Jerry's (@benandjerrys) August 18, 2020. Companies such as Netflix have even set up a dedicated Twitter account to provide support. The company offers support through this page in multiple languages and in locations across the world. — Netflix CS (@Netflixhelps) August 7, 2020.

Twitter 141

Twitter Survey Trends Hashtag 141

Sprout Social

MAY 4, 2020

In a COVID-19 world where all in-person events and plans have been cancelled, companies are looking for new ways to connect with their audiences, and maintain and grow their business relationships. Head to our Facebook Groups for community. Include your whole internal team, especially your customer-facing teams.

Eventful 84

Eventful B2B Team Organization 84

Buffer Social

JULY 20, 2021

In 2020, it was more important to us than ever to support small businesses and non-profit organizations. There are so many organizations offering essential services to their communities, and we have felt so lucky to be able to support them while continuing to support our own customers. It’s a habit worth building and continuing.

Small Business 81

Small Business Startup Energy Organization 81

Pam Moore

AUGUST 17, 2020

If you think LinkedIn is just for finding a job, you are missing out on opportunities to ignite brand awareness, build community, earn trust with your target audience, and grow your business. There are also more than 50 million companies setup on LinkedIn. More than 50 million companies are setup on LinkedIn.

LinkedIn 78

LinkedIn Tips Brands Training 78

Janet Fouts

JUNE 14, 2021

Before 2020 employee mental health had reached crisis level. We must recognize we cannot ignore caring for both the mental and physical wellness of our teams. And what about those Steve Brown calls “Thread People” who provide a sense of stability and continuity to the company; often more reliably than their leadership.

Exercises 136

Exercises Conference Training System 136

Sprout Social

FEBRUARY 25, 2021

When a company lists that they are seeking a "Social Media Guru" you immediately know they don't know s**t about social media. It's marketing, communications strategy, and subject matter knowledge. — Jenny Li Fowler (@TheJennyLi) August 2, 2020. Walton Smith (@GoesByWalton) October 5, 2020.

Social Media Management 119

Social Media Management Marketing Collaboration Skills 119

Social Media Strategies Summit

NOVEMBER 12, 2020

Adrian Domocos is a marketer with 10+ years of experience in both large (multinational) and smaller companies (startups). The SMSsummit team was able to chat with Adrian about his experience building out the Hot in Social Media blog and what advice he has for other marketers interested in building out their own blog.

Social Media 246

Social Media Startup Resources SEO 246

Sprout Social

MARCH 30, 2021

Who was the artist of the summer in 2020? In 2020, 96.5 After nine rounds of voting, former One Direction member Louis Tomlinson was crowned the 2020 #ArtistOfTheSummer. The company viewed social media as a massive, unorganized focus group. — Anthony Yepez (@AnthonyYepez) August 25, 2020. SocialHotTakes.

Questions 123

Questions Data Focus Group Analysis 123

Likeable

MARCH 8, 2022

These women represent companies big and small in different industries. Kate Winick was recently promoted to Senior Director, Social Media at Peloton Interactive and has been at the company for nearly four years. Kate Winick of Peloton Interactive. Keara Spicer of TUSHY. Give it a listen!

Social Media 114

Social Media Marketing Meme Campaign 114

Sprout Social

APRIL 21, 2020

But even in a pandemic-free world, things change and businesses are thrown curveballs—and social teams are on the front lines of communicating and reacting to those changes. — Shedd Aquarium (@shedd_aquarium) March 16, 2020. — Hot Pockets (@hotpockets) April 13, 2020. pic.twitter.com/VdxN3oQAfe.

How To 124

How To Social Media Management Metrics Team 124

Sprout Social

AUGUST 10, 2022

For the Black community, this signified a breach of trust. With this arsenal of influencers who promoted Starbucks products and other genius moves, the brand regained its trust among the Black community, which now forms around 8% of its partners. — Jason Schreier (@jasonschreier) December 18, 2020.

Influencer 132

Influencer Marketing Reputation Collaboration 132

Sprout Social

MARCH 26, 2020

By all accounts, social media professionals have demanding roles that require critical, creative thinking, organization and collaboration across teams. a leading technology company that provides enterprise open source solutions. She and her team are responsible for managing all the corporate social media handles.

Social Media Management 144

Social Media Management Social Media Comparison Energy 144

Sprout Social

JULY 30, 2020

While nearly everything came to a halt in early 2020, social media never slowed down. The events of 2020, however, created a tipping point. Throughout the pandemic, the 123 Internet Group’ s top priority was ensuring that their clients are staying connected with their customers and communities on social.

Retail 122

Retail Groups Groups Social Media 122

Sprout Social

OCTOBER 7, 2020

Agencies and businesses alike have experienced their fair share of challenges in 2020. In addition to refocusing their social strategies to accommodate the 2020 climate, they reimagined their client retention strategies and embraced more contract flexibility to alleviate the burden that some of their clients felt.

Strategy 115

Strategy Collaboration Consultant Team 115

Sprout Social

JULY 6, 2020

People expect the companies they shop with and the organizations they support to take a stand—in fact, 70% of U.S. However, as God-is Rivera, Twitter’s Global Director of Culture and Community, recently wrote: This is not a fad or a ‘moment.’. a McBride (@mcbridesisters) on Jun 10, 2020 at 5:03pm PDT. Still True!

Strategy 145

Strategy Social Media Organization Education 145

agora pulse

JULY 17, 2020

When you manage social media for your clients or company, you’re in charge of more than just creating content, overseeing engagement, and guiding strategy. Next, identify the objectives that matter most to your team, so you know what to include in your report. Creating a community. Create a community. Impressions.

Report 147

Report Social Media Metrics Aggregator 147

agora pulse

SEPTEMBER 16, 2020

Mercedes Taylor: The Lone Star College System, located in the greater Houston, Texas area, is one of the largest community college systems in the United States, providing comprehensive educational opportunities and programs to enrich lives. A post shared by Lone Star College-Montgomery (@lscmontgomery) on Aug 6, 2020 at 8:17am PDT.

Social Media 119

Social Media Social Media Management System Publishing 119

Likeable

APRIL 26, 2021

In case you missed the big news , Likeable was recently acquired by digital transformation company 10Pearls ! Since its inception, 10Pearls has been a “double bottom line” company, created to deliver superior services and make a difference in the world. In 2020, our relationship with “home” changed. Get in touch.

Sentiment 91

Sentiment Campaign Team Small Business 91

Buffer Social

MARCH 19, 2020

In times like these, people look to each other, and to their communities to figure out how to respond. Last Thursday (March 12, 2020), as a team, we took a moment to stop and reflect. And as many around the globe isolate, social media might become an even more important channel for communication and a sense of community.

Social Media Management 98

Social Media Management Social Media Retail Team 98

Sprout Social

JANUARY 24, 2022

You need someone capable of both building community and managing escalation or crisis communication when it matters most. How do they fit in among the larger team, and what do you want them to do? Should we start calling out companies posting these unrealistic social media manager job descriptions!? Qualifications/Skills.

Social Media Management 101

Social Media Management Social Media Tips Skills 101

SocialFish

JULY 15, 2020

In this article, I will list the best and simplest fundraising ideas for 2020-2021. Therefore, if your school, team, church or charity is trying to get exposure and raise funds for their projects, what better way than to get help from family and friends to spread the word online. Crowdfunding. Cookie dough fundraiser.

Delicious 130

Delicious Eventful Committee Groups 130

SocialFish

JULY 15, 2020

In this article, I will list the best and simplest fundraising ideas for 2020-2021. Therefore, if your school, team, church or charity is trying to get exposure and raise funds for their projects, what better way than to get help from family and friends to spread the word online. Crowdfunding. Cookie dough fundraiser.

Delicious 130

Delicious Eventful Committee Groups 130

Buffer Social

JUNE 15, 2023

While connecting the team to our customers has always been a priority for us at Buffer, how the team has connected with customers has changed quite a bit over the years. During these sessions, our Customer Advocates would provide support for the entire Buffer team as they answered customer emails.

Engineering 70

Engineering Team Issues Products 70

agora pulse

JANUARY 30, 2021

We gathered some of the very best tips from Agorapulse’s training courses and sessions in 2020 to help you kick off the new year with creativity and inspiration. 2020 was draining for many of us, so a major challenge in 2021 will be getting our creative juices flowing once again. Use live video for community building.

Social Media 132

Social Media Tips Strategy LinkedIn 132