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Trending Social Media Content of 2020

Ignite Social Media

2020 has been quite the year for social media. With an emerging influx of new engaging users, we have seen a variety of new and old trending social media content stick on social channels over the course of the year and here they are. When it comes to content, one type rules above all else: Video. Video is Still King.

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Three Things Facebook Is Trying to Make Happen in 2020

Ignite Social Media

As brand marketers on social media, we typically play by the “rules” of whichever platform on which we’re looking to distribute our message, with the rules in this case being the algorithm, updates being rolled out, and new ad units the platforms want us to put money behind. Longform Video Content. Facebook Stories.

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How Brands & Marketers Should Navigate the 2020 Election

Likeable

That goes for individuals and brands alike, and really for anyone trying to make sense of COVID, Black Lives Matter protests, and a very polarized political landscape in which tremendous numbers of people believe our democracy faces existential threats. . Even far smaller events prompted pauses for some of our brands. All major pauses.

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4 Emerging Social Media Trends to Watch in 2020

Social Media Strategies Summit

At any given moment, there are new tools, platform updates, improved tracking, and several 2020 social media trends are emerging now that point to our industry being one of constant movement. 1 Ephemeral content disrupts social video. Despite this compelling number, brands have been a bit slow to embrace video as a medium.

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Facebook Updates in Lieu of F8 2020

Ignite Social Media

In place of Facebook’s biggest annual event, Mark Zuckerberg and other Facebook leaders will be doing a series of updates throughout the year. Facebook and COVID-19. The first part of Zuckerberg’s F8 video focused on what Facebook has been doing throughout COVID-19 to help people stay connected during this time period.

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How to improve your Facebook reach in 2020

Sprout Social

Increasing your Facebook reach can be a challenging and time-consuming task. In many ways, it’s both the starting point and the end goal of Facebook marketing. Your brand’s Facebook reach is the foundation upon which many of your other Facebook metrics — such as comments, likes and impressions — are built upon.

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15 Top Digital Marketing & Branding Trends for 2020 [podcast]

Pam Moore

What are the biggest digital marketing and branding trends shaping the year ahead? How will marketers approach increasing brand awareness, attracting new customers and growing revenue in an always on digital world where the only guarantee is change? 2020 will be like nothing we have seen before in the digital landscape.

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