Ignite Social Media

APRIL 30, 2020

Below, we’ve broken down the latest updates as well as key takeaways to help inform your social marketing strategy. They are also working to help prevent the spread of misinformation, something that has plagued Facebook for some time, with over 4,000 articles about COVID-19 being rated and reviewed by independent fact-checkers.

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Facebook Video Small Business Applications 141

Social Media Strategies Summit

DECEMBER 4, 2020

The holidays are upon us, and while 2020 has brought many changes to the way we live our lives, retailers and consumers alike are still eagerly looking forward to this traditional shopping season. Reports from all shipping carriers have reported that they expect longer delivery times to be the norm for the 2020 holiday season.

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Campaign Social Media Retail How To 130

Social Media Marketing

SEPTEMBER 27, 2020

Thanks to the rapid increase in the smartphone count, mobile gaming is becoming the new trend in the market. Here, in this article, you will know the top 5 trends in the Mobile Game App Development in 2020 and beyond. In 2020 and beyond, you can expect a number of other big franchises to opt for their mobile game application.

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Mobile Trends Upcoming Industry 90

The Way of the Web

DECEMBER 5, 2020

And as content creators and marketers, they can be really useful, which is why I’m collecting the best of 2020 reviews, right here. An extremely niche article on a specific part of a product may result in more sales than a viral video of someone dancing, or pranking a member of the public. Pocket: Best of 2020.

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OnlineRockersHub Marketing Blog

OCTOBER 26, 2019

Jay Levinson was a famous businessman and the author of an incredibly influential book called “ Guerrilla Marketing ”. However, this savvy entrepreneur was also responsible for multiple marketing-based books that sold more than twenty million copies around the world. But what is guerrilla marketing?

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Startup Marketing Advertising Guidelines 69

Sherrilynne Starkie

FEBRUARY 18, 2020

Earned media, often referred to as PR coverage, is growing in importance for today’s digital marketing success. People are returning to mainstream media in droves, according to the Edelman Trust Barometer 2020. In this post, I’ll define “earned media” and show a few examples of how smart marketers use it to fuel successful campaigns.

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Fashion News Report Review 409

Pixlee

AUGUST 12, 2020

Influencer marketing is here to stay, regardless of travel and in-person events. But is influencer fraud as big of an issue in 2020? And so far, it hasn’t changed much in 2020. Moving away from vanity metrics and focusing on why influencer marketing was impactful in the first place offer helpful places to start.

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Influencer Authentication Metrics ROI 77

Sprout Social

FEBRUARY 13, 2020

The content was just too good to keep in the box, so we’re sharing the five skills you need to get promoted in 2020 here, with you. We’re also offering our social marketing career growth template if you would like to deploy some of the tactics we will discuss in your own life. How do you want to grow those numbers in 2020?

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Skills Metrics Report Organization 108

Buffer Social

DECEMBER 19, 2019

Imagine this: You open your inbox, and there sit a dozen new articles that you’d be thrilled to share to social media. 13 of the Best Newsletters in 2020. Non-Obvious Insights follows the same theme as Below the Fold, mentioned above, but specifically for marketing content. Simple as that! Robinhood Snacks. NPR’s Life Kit.

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Newsletter News Journal Curation 90

Ignite Social Media

MAY 6, 2021

Many social media platforms are making changes since they’re becoming a critical channel for marketing efforts given the global pandemic, so it’s no surprise that LinkedIn marketing is already in the works with several changes to compete with other platforms. Posts on LinkedIn: Then Versus Now. Product Pages.

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LinkedIn Marketing Eventful Compete 202

Sprout Social

DECEMBER 19, 2019

We’ve all heard that change is the only constant, and that’s never rung more true than in the digital marketing world. In order to help you, as a marketer, stay on top of these changes, we’re touching on a few Instagram trends that defined 2019 as well as bringing you a few trends to expect in 2020. IGTV takes center stage.

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Sprout Social

APRIL 22, 2021

This is why we’ve put together a list of 17 TikTok statistics all marketers need to know for 2021. This means both global and US-based businesses can get a lot out of marketing on this platform. If you’re interested in trying influencer marketing to reach younger generations, TikTok influencers could be perfect for you.

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Marketing Statistics Platform Influencer 141

Ignite Social Media

MARCH 21, 2022

TikTok is the top downloaded app globally (and has been since 2020). minutes/month in 2019 up to 858 minutes/month in 2020. According to an article by Cnet , tech-security company Cloudflare ranked the most-visited websites of the year. For how competitive the social-sphere can be, 1 billion active monthly users is no joke.

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Comparison Newsletter Study Feed 209

Sprout Social

MAY 26, 2020

Remote work and safer-at-home orders are shifting digital transformation plans everywhere into warp speed, and marketers are along for the ride. In the context of marketing and business, progressions in television, radio and internet-based communications repeatedly demonstrate the advantage held by media-literate brands. Let’s dig in.

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Marketing Class Skills Trends 142

Sprout Social

OCTOBER 28, 2020

Like most big events this year, Halloween 2020 is going to look different from years past. One study even found more than 75% of consumers say the pandemic has impacted their celebrations, leaving some people asking, “Is Halloween 2020 cancelled?”. — SNICKERS (@SNICKERS) October 23, 2020. link] pic.twitter.com/rkKwjJMEYe.

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Social Media Strategies Summit

JULY 12, 2023

Marketing campaigns sometimes encourage consumers to do something new, something they may have yet to consider. Why Awareness Doesn’t Guarantee Campaign Success Almost everyone reading this article knows that flossing is good for them. So how do we do that as marketers? What we actually need to do is get them to act.

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Campaign Social Media Case Study Training 210

Hootsuite

JANUARY 16, 2023

Facebook Messenger marketing can be a powerful part of your digital strategy. Below, we’ll explain how to use Facebook Messenger for marketing. We’ll also explore the best Facebook Messenger marketing strategies for 2023. What is Facebook Messenger marketing? And it will better target your marketing efforts.

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Strategy Facebook Marketing FAQ 118

Sprout Social

JANUARY 4, 2021

Every new year brings opportunities for marketers to try new things, improve upon their old strategies and pitch ideas that have never been brought to the table before. In this article we’ll walkthrough: Content themes that have potential for 2021. Inspiration for your social media marketing pitch. What’s the big idea?

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Campaign Social Media Marketing Metrics 125

Sprout Social

DECEMBER 7, 2022

For Spotify, it’s a viral marketing tool. Every year, Spotify Wrapped gets bigger and bigger on social media, with massive engagement gains between 2020 and 2021. What marketers can learn from Spotify Wrapped. As marketers look forward to 2023 planning, there are three key lessons to take away from Spotify’s Wrapped campaign.

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Campaign Marketing Social Media Trends 101

Sprout Social

FEBRUARY 25, 2021

But a social marketer might be referred to as a guru or their work attributed to magic, particularly when the person giving the compliment isn’t sure why a social campaign performed so well. Not only is this discouraging for social marketers to hear, it can also reveal a marketing leader’s knowledge (or lack thereof) about social marketing.

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Social Media Management Marketing Collaboration Skills 119

Visually SM

JULY 31, 2020

Let’s suppose you have a successful Digital Marketing strategy, and everything is well and good. But how is your video marketing performance? Videos are more attractive, engaging, and achieve a higher ROI — and these are all good reasons for you to incorporate them into your Digital Marketing Plan. So, let’s do this!

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Social Media Video Company Content 246

BeingOptimist

JULY 27, 2020

Facebook is one of the best social media platforms online for marketing. In this article, I will explain to you how to change Facebook business page name from different devices. Modifying the name used to be a ticky requirement when you have initially entered a random name or made a spelling mistake while typing.

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How To Facebook Guidelines Policies 110

Sprout Social

JUNE 17, 2021

Accelerated by the events of 2020, this wave of transformation marks a turn of the tide in how businesses and consumers view, use and value social media—and we’ve got the data to prove it. Continue reading for seven stats that prove just how important social media marketing is for businesses of every shape and size. Not convinced?

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Statistics Social Media Marketing Survey 145

Hootsuite

MARCH 11, 2020

And as of early 2020, Snapchat is still one of the top 15 most-used social media platforms in the world. That’s because, as of January 2020, 218 million users were active on Snapchat each day. That’s because, as of January 2020, 218 million users were active on Snapchat each day. Source: Digital 2020.

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Sprout Social

JULY 21, 2022

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. To help you out, we’ve put together a list of 14 types of social media every marketer needs to know. Should you focus on photos? What about forums?

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Types Social Media Microblogging Overview 145

OnlineRockersHub Marketing Blog

FEBRUARY 10, 2020

Are you looking for generating content for affiliate marketing? Both content marketing and affiliate marketing are effective ways of boosting your brand’s online visibility. So, how can you get the best of both worlds and create an all-rounded marketing plan to make your business shine in 2020? billion in 2020.

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Affiliate marketing Content Marketing Collaboration 81

Sprout Social

NOVEMBER 22, 2022

In this article, we’ll give tips for those looking to create an agency and agency veterans looking to grow and hire top talent. Starting your own social media marketing agency. Here are five tips for starting your own social media marketing agency: 1. The same goes for creating your social media marketing agency.

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Social Media How To Marketing Price 98

Social Media Strategies Summit

OCTOBER 21, 2021

Between August 2019 and August 2020, the number of CEOs present on at least one platform rose from 54% to 62%, per research from Influential Executive. Admittedly, Danielle Morrill isn’t technically a current CEO –– right now, she’s CTO and co-founder of FirstParty , which does marketing automation for developers. Brian Scudamore.

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Social Media Startup LinkedIn Telecommunications 212

Sprout Social

JUNE 29, 2020

And though some may view social as little more than an awareness play, the reality is social can support higher education institutions at all stages of their marketing funnel. In this article, we’ll break down what the university marketing funnel looks like and how your social strategy supports each stage of the funnel.

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Strategy Marketing Metrics Education 132

Ignite Social Media

MARCH 2, 2021

This article was previously published on Forbes on February 19, 2021. Social media marketers constantly try to balance the proven practices on established social networks with strategic bets on the up and comers. Few marketers were prepared for its sudden gain in popularity, though. TikTok was just released in 2016.

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Upcoming Social Networking Privacy MySpace 212

Keyhole.co

SEPTEMBER 18, 2020

Influencer marketing is pegged to be the next big thing in marketing. You can share industry humor, but keep it light-hearted, good advice, relevant articles, or even original research that connects to your area of interest. The post How to Get Verified on Twitter in 2020: Boost Your Chances appeared first on Keyhole.

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Buffer Social

NOVEMBER 13, 2023

BFCM — Black Friday and Cyber Monday — is an exhilarating but often daunting time of year for business owners and marketers.  But capturing market attention is well worth doing over this high-spend period. billion in the U.S. It’s a win-win.  The soaps sold out within hours. 

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Examples Campaign Discount Marketing 92

agora pulse

OCTOBER 6, 2020

You’ve had your social media marketing agency for a while. Recently I published a detailed guide on How to Start a Social Media Marketing Agency: Step by Step. In this article, I’m offering tips for experienced social media managers who want to skyrocket growth for their social agencies. Table of Contents. Collaborations.

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Social Media Management Social Media Trends Meme 183

Sprout Social

APRIL 19, 2022

There’s a universal truth behind the rise of conversational marketing: People miss talking to other people. To provide the best customer experience possible, invest in conversational marketing. Let’s dive into what conversational marketing is and how it will help your social media strategy evolve. Conversational commerce.

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Conversation Strategy Social Media Marketing 100

Later

DECEMBER 23, 2019

We’re kicking of 2020 with our top reasons why you should schedule Instagram posts and stories to grow your business! . If that’s not enough, here are 8 more reasons why scheduling Instagram posts should be at the top of your 2020 to do list: Why Schedule Instagram Posts #1: Create a Cohesive Aesthetic.

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Sprout Social

JUNE 17, 2020

Marketers need to take note of this if they want to plan on developing their video marketing strategy on social media. Luckily for us, there are many ways that video can be used in social media marketing. Follow our 7-step guide to creating a successful social media video marketing strategy. Set goals for video marketing.

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Video Social Media Strategy Film 144

Sprout Social

AUGUST 26, 2020

billion by the end of 2020. For context, the prize pools for the 2019 NBA Championship and the 2020 PGA Championship were only $22 million and $11 million, respectively. For context, the prize pools for the 2019 NBA Championship and the 2020 PGA Championship were only $22 million and $11 million, respectively. Grow your fanbase.

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Data Strategy Marketing Sports 86