Sprout Social

AUGUST 10, 2022

Starbucks suffered a substantial backlash in 2018 when two Black men sitting in a store were arrested without probable cause. Brand awareness is also vital in managing a crisis , especially if it was the company’s own product that damaged the brand’s reputation. — Casey Neistat (@Casey) September 3, 2018.

Influencer 130

Influencer Marketing Reputation Collaboration 130

Pixlee

DECEMBER 29, 2017

We’ve put together our list of the 10 must-attend travel marketing conferences of 2018 for anyone looking to network with top travel professionals, learn about emerging trends, and build out an innovative tourism marketing strategy that speaks to today’s travelers. The NY Times Travel Show : New York City, NY (January 26 – 28 2018).

Travel 40

Travel Conference Tourism Forums 40

Sherrilynne Starkie

OCTOBER 30, 2018

Ironically, the burgeoning industry was working with looser regulation before Pot Legalization Day on October 17 th , 2018. “Companies that adhere to regulations and best practices avoid the risk of penalties and strengthen their brand reputation.”

Marketing 186

Marketing Exercises Retail Reputation 186

Sherrilynne Starkie

APRIL 12, 2018

They buy on reputation, relationships and referral. For professional services business development, reputation is the Holy Grail. Share your own business development tips in the comments before May 3rd, 2018. All commenters’ names will go into the draw and the winner will be announced on my blog on May 4th, 2018.

Retail 187

Retail Buy Consultant Reputation 187

Koka Sexton

MARCH 11, 2018

If you would have asked me just a year ago if I would be out looking for a job in 2018, I would have laughed. Not all of them but many of them have been following my career since the inception of social selling and many that knew me by reputation. Life takes us on some interesting journeys when we are not expecting it.

Energy 64

Energy Meeting Process Company 64

Ignite Social Media

APRIL 3, 2018

It’s important to keep in mind the potential impact an April Fool’s prank can have on your brand’s reputation. Here’s our look at some of the best of April Fool’s Day pranks from 2018! — LEGO (@LEGO_Group) April 1, 2018. — Head & Shoulders (@Headshoulders) March 21, 2018. Head & Shoulders.

Social Media 96

Social Media Press Release Class Compete 96

The Realtime Report

AUGUST 29, 2019

Key findings include: Customer support queries increase significantly during the holidays: New proprietary data from Helpshift’s retail customers showed that customer support tickets increased 47% during the 2018 holiday season. Cyber Monday saw an even higher 167% increase in ticket volume compared to non-holiday periods.

Study 79

Study Telecommunications Airlines Survey 79

Social Media Strategies Summit

SEPTEMBER 23, 2022

Let’s kick things off with Harvard College , which has the best reputation of any university on the planet, according to the Times Higher Education World Reputation Rankings. Check out these ten examples of TikTok content for higher education: 1. Harvard College. That’s not all down to its social media presence.

Education 163

Education Examples Content Nielsen 163

Social Media Marketing

OCTOBER 2, 2019

It estimated that in 2018, the mobile application industry in India generated revenue of $5.7bn. Hence, hiring a reputable company should be a strong priority. Hire a mobile app development company in India that has a good reputation and a team of highly qualified and experienced individuals.

Company 83

Company Applications Mobile Reputation 83

The Realtime Report

FEBRUARY 22, 2019

Unlike previous years, some ideas will be more critical for better ranking as opposed to 2018. Although different search engines have used different methods to gauge brand strength, 2019 will favor brands that have a better reputation. These changes explain the importance of working with a professional entity in 2019.

SEO 93

SEO Company Mobile Trends 93

Sprout Social

MAY 2, 2018

For decades, dentists relied almost exclusively on reputation and word of mouth marketing to help them build their practice. But it’s 2018 and more likely than not, your audience is on social. A post shared by Jacaranda Smiles (@jacarandasmilesfl) on Apr 30, 2018 at 8:00am PDT. When was the last time you changed yours?

Social Media 111

Social Media Marketing Industry Instagram 111

Sprout Social

JUNE 15, 2020

” Chances are you’ve heard of GDPR or perhaps recall EU companies scrambling to become compliant with data and privacy regulations in May 2018. The GDPR (General Data Production Regulation) represents a data protection law implemented by the EU (European Union) in May 2018. The short answer is a resounding “yes.”

Social Media 130

Social Media Privacy Marketing Policies 130

Social Media Strategies Summit

APRIL 21, 2023

Inspired by the viral #BlackPantherChallenge in 2018, another movie challenge is sending kids to theaters to see characters that look like them on the big screen. So it could be viewed as a bit of a reputational risk if they see me, as the social media manager, doing the Cuff It dance on TikTok.”

Conversation 130

Conversation Brands Authentication Trends 130

Ignite Social Media

OCTOBER 13, 2020

In 2018, Nissin Foods ran a campaign that launched on National Noodle Day for Cup Noodles and Top Ramen brands pushing the same “send noods” message. Buzz is never worth damaging a brand’s reputation. Unoriginal. Worse yet, the concept isn’t even new. They of course won’t mention the harm they’ve done.

Campaign 106

Campaign Brands Press Release UGC 106

Keyhole.co

OCTOBER 10, 2023

Gather strategic insights When Nike released their 2018 ad featuring Colin Kaepernick after he took a knee during the National anthem, their online mentions began overflowing with negative comments including #boycottNike hashtags. The brand’s net positive sentiment dropped from 23% to -4%. Monitor your brand mentions on Keyhole 4.

Sentiment 52

Sentiment Analysis Brands How To 52

SocialFish

DECEMBER 22, 2019

In fact, it was labeled the most popular illegitimate site by MPAA—the Motion Picture Association of America in 2018 during its drive to drive-out movie piracy, and promote legitimate markets. Ambassador to Vietnam led to the site being shut down in 2018. More critically, there’s a new trend to stream movies directly from the cinema.

Privacy 130

Privacy Engineering Features Library 130

Sprout Social

JUNE 24, 2019

B Squared was also named Sprout’s 2018 Partner of the Year. Friendemic specializes in online reputation tools, using their proprietary review tracking and management product, for many of the world’s largest automotive brands, retail-level dealer groups, individual dealerships and retail businesses nationwide. Fifty & Five.

Automotive 71

Automotive Reputation Social Media Management Retail 71

Keyhole.co

MARCH 7, 2023

It involves using specialized software tools to monitor brand mentions, hashtags, keywords, and other relevant metrics, to gather insights and data about a brand’s online reputation, customer feedback, and overall social media presence. One of the most well-known trademark disputes was between Apple Corps and Apple Computer.

Social Media 59

Social Media Apple Trends Reputation 59

Sprout Social

OCTOBER 22, 2018

“No one cares if I’m on social or not” The c-suite has a reputation for being somewhat isolated, maintaining some degree of privacy and separation between themselves and the public. Research from Weber Shandwick indicates that a CEO’s reputation is directly responsible for 44% of a company’s market value.

Reputation 73

Reputation Industry Aggregator Research 73

Ignite Social Media

OCTOBER 21, 2020

Facebook actually issued a rebuttal to “The Social Dilemma”, which was a bit surprising, but in there they pointed out the newsfeed change in 2018 that they made to prioritize meaningful interactions, which dropped usage of the platform by 50 million hours per day.

Brands 154

Brands Film Issues Social Media 154

Oktopost

MARCH 2, 2020

” 82% of manufacturing companies who invested in digital marketing have reported increased success in 2018 , and almost half of all manufacturing marketing predict that social media will be critical to their inbound marketing success. Events, industry magazines, and a good reputation have been your marketing strategy for years.

B2B 136

B2B Marketing Construction Committee 136

Sprout Social

AUGUST 1, 2019

You might also be familiar with reputation management – this is a larger umbrella terminology for maintaining the consumer’s perception of a brand. If you’re looking to start taking a more active role in your brand’s reputation management, having a review management strategy in place is an essential first step.

Review 100

Review Strategy Hotels Survey 100

Keyhole.co

DECEMBER 22, 2022

Apart from brilliant commercials, they have also developed a reputation for being one of the most iconic and influential brands in the world. They know how to use their products, customers, and reputation to communicate with their audience without appearing pushy or salesy. This has contributed to their dwindling engagement.

Social Media 59

Social Media Strategy Collaboration Analysis 59

agora pulse

AUGUST 22, 2019

LinkedIn’s inbox features were released in August 2018, so you may need to reconnect your profile to access these if you haven’t already.). * * *. You may also need to assign a team member to look up answers to someone’s question instead of giving the wrong info. Want more helpful, actionable content like this?

LinkedIn 105

LinkedIn Communities How To Applications 105

Hootsuite

JULY 2, 2019

This can help boost brand reputation and make recruitment easier. Emphasize your company’s reputation as an industry leader. A post shared by Lilly Flynn (@princessoftheflowers.lush) on Dec 4, 2018 at 1:14pm PST. A post shared by Jon Wong (@ohthatjonwong) on Dec 28, 2018 at 3:10pm PST. The reasons why are simple.

Social Media 111

Social Media Guidelines HootSuite How To 111

Socialmedia.biz

JANUARY 14, 2020

Although their reputation alone is sufficient to generate hype for any games they launch in the future, they continue to amplify their announcements by publishing ambiguous teaser images before a new game’s release. Please note that the game was officially available in the market 2 years later in October 2018.

Examples 78

Examples Social Media Marketing Upcoming 78

Sprout Social

OCTOBER 23, 2018

In Summer 2018, Instagram finally smashed the 1 billion users milestone. While the images you share on a daily basis help to grow your personality and develop your reputation on the channel, don’t be afraid to explore other options too. A post shared by Clearly Kombucha (@clearlykombucha) on Sep 25, 2018 at 12:10pm PDT.

Buy 111

Buy Instagram How To Geotagging 111

Sprout Social

JANUARY 12, 2023

When developed with integrity and incorporated into your business’s operations, your brand values provide an essential roadmap for maintaining your public image and brand reputation. When we refreshed our brand values in 2018, Sprout’s leaders followed a pretty rigorous process because they knew how important it was to get them right.

Brands 127

Brands How To Authentication Exercises 127

Sprout Social

MAY 26, 2020

That can help avoid a brand reputation nightmare, and even build trust. Up until 2018, the platform couldn’t outpace Musical.ly, a lip-syncing video app, in the US. Digital literacy helps everyone delineate authentic content from conspiracy theories, even ones with well-produced the YouTube videos. Take TikTok, for example.

Marketing 141

Marketing Class Skills Trends 141

Sprout Social

NOVEMBER 29, 2022

This work comes as a direct result of a Bumble-commissioned survey distributed in 2018 which found that one in three women have received unwanted, inappropriate photographs while using the Bumble app. This will help you proactively build a positive public image that advances your reputation and connects your brand with its next biggest fan.

Examples 95

Examples CSR Airlines Collaboration 95

Sprout Social

JUNE 23, 2020

Security snafus are bad for your online reputation. — Buffalo Wild Wings (@BWWings) June 2, 2018. The twitter accounts for the @NFL , @Chiefs , @packers and @ChicagoBears got hacked. pic.twitter.com/7Ps2kINm4b. — Dov Kleiman (@NFL_DovKleiman) January 27, 2020. The good news, though? Well, we were hacked.

Twitter 144

Twitter How To Notification Authentication 144

Sprout Social

JANUARY 14, 2020

And like social, the field of content marketing is growing: A study by Conductor found that there was a 112% increase in content marketing job openings from 2018 to 2019. It’s what defines a brand’s voice and tone; informs the messaging you use when talking about the brand; and enhances the brand’s overall reputation.

Social Media Management 130

Social Media Management Social Media Skills Consultant 130

Hootsuite

JANUARY 13, 2022

Audiences will quickly sniff out the false sentiment, which could seriously damage your brand reputation. Soccer media company Copa90 used UGC across Snapchat to raise awareness about the 2018 FIFA World Cup held in Russia. And there’s no other content type that’s more authentic than UGC from your customers.

UGC 145

UGC Content HootSuite Authentication 145

ProBlogger

AUGUST 16, 2018

suffering from poor sender reputation and struggling with low open rates. The European Union’s General Data Protection Regulations (GDPR) came into effect in May 2018. Build and Maintain Your Sender Reputation. Your email sender reputation is scored like a credit score. blacklisted by email service providers.

List 24

List Tips Reputation Analysis 24

agora pulse

JANUARY 4, 2018

By now you will all have read some social media predictions for 2018. In this article I’m going to give you five funny social media predictions for 2018 and tell you how social media managers can prepare for them. Let’s head into 2018 with the confidence that we can handle this as we handled everything else.

Social Media 125

Social Media Social Media Management Net Neutrality Curation 125

Hootsuite

MAY 4, 2020

It’s a black-hat social media trick , like engagement pods, which we tried out in 2018. At the end of the week, I just felt mildly ashamed for tarnishing my neighbour’s dog’s online reputation. In an ideal world, the bot does what you’d do yourself to earn Instagram engagement , if you only had the time. Do they work?

Instagram 140

Instagram HootSuite Software Comments 140

ProBlogger

JANUARY 8, 2018

In today’s episode, we’re continuing our little series of blogger stories which we are ending 2017 and starting 2018 with in the lead up to our Start a Blog course. My goal in 2018 is to see hundreds, if not thousands, of new blogs started. That will cement you and your reputation as a thought leader within your industry.

Influencer 35

Influencer Blogger LinkedIn Course 35