article thumbnail

Five Must Haves for Planning Social Content in 2018

Ignite Social Media

Luckily, 2018 is right around the corner, and if your social presence has been lacking, take advantage of the New Year to revamp your strategy. Read on for our top five must-haves for planning social content in 2018. Neglect them and you’ll be left with a wasted budget and a forgotten Twitter login. Must Have #1: Measurable Goals.

Content 99
article thumbnail

15 most engaging Back-to-School social media posts

Unmetric

In comparison with the previous years, 2018 saw a drop in the volume of back-to-school posts on Facebook and on Twitter by 16% and 14%, respectively. In 2018, brands on Instagram received over 8X more interactions than on Facebook and 81X more interactions than on Twitter. Instagram was the most preferred social network for brands.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

3 UGC Marketing Trends on the Rise in 2018

Pixlee

With the end of 2017 approaching, marketers are planning for 2018 with an eye on the key trends that will continue to be prominent. The ability to curate personalized user-generated content more efficiently enables companies to display fresh, updated content more often and to provide a more customized experience for consumers.

UGC 41
article thumbnail

Top 10 Digital Marketing Conferences of 2018 (Part 1)

Pixlee

We wanted to present the top 10 must-attend Digital Marketing conferences of 2018, but there are simply too many to list. Focusing your Brand Communication to Improve your Consumer Reach & Return” is the theme of the 2018 Digital Marketing Innovation Summit. February 28 – March 2, 2018. Adobe Summit 2018. AdobeSummit.

article thumbnail

Instagram Reels 101: Everything Your Brand Needs to Know to Get Started

Social Media Strategies Summit

As a quick aside, it’s worth pointing out this isn’t Facebook’s first TikTok-inspired rodeo – it rolled out the ill-fated Lasso in late 2018, only to kill it off in July 2020 due to lack of uptake. First off, bear in mind that Reels are mobile-only. You can’t create Reels using the Instagram web app.

Instagram 234
article thumbnail

The Next Big Thing in Social: Top 7 Brands Embracing TikTok

Social Media Strategies Summit

TikTok was also downloaded 1 billion times in 2018 , eclipsing Instagram’s 444 million downloads. TikTok is a social media app that allows users to post short-form lip-synced, music, talent, or comedy focused mobile videos. TikTok is the leading destination for short-form mobile video. Source: Mobile Marketer.

Brands 114
article thumbnail

12 Solid Stats Surrounding Social Networking (Plus Four  Timely Tips)

Webbiquity SMM

Here are four recommendations based on a dozen social networking stats and facts from recent research, customarily curated with a little alliteration. The increased use of influencer marketing is one of the top trends for 2018. 5: Mobile Marketing: Four Fascinating Findings from 14 Fantastic Facts. #6: Ponder purposes.