Remove 2018 Remove Communities Remove Privacy Remove Social Networking
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How Human is Your Brand? Here are 13 Characteristics of Human Brands

Pam Moore

It’s everything from your privacy policy, social media policy to the amount of spam email you send. They know who they are and what they offer their customers, partners, online community and friends. They don’t guess what to post or pin as they engage in social with confidence and pride. Know themselves.

Brands 167
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Social Media Stories: What Brands Need to Know About Ephemeral Content

Ignite Social Media

Social media stories, originally popularized by Snapchat, have seen significant growth and adoption across nearly all major social networks. While the networks add Story capabilities to their channels, the data from users showing increased interest follows suit. Here’s what you need to know about Snapchat Stories.

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Create your social media campaign plan for 2019 (with editable worksheets)

Sprout Social

Because coming up with a social media marketing plan means making some big decisions well before the new year gets into full swing. And after all, the social landscape took quite a few twists and turns in 2018. ” We also saw a whole slew of social ad types and fresh business features roll out for brands.

Campaign 111
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The History of Social Media in 33 Key Moments

Hootsuite

The history of social media is a long and storied one. It’s bursting with pivotal moments like the launch of Instagram Stories, to that one time Zuck was on trial for Facebook privacy issues, to…honestly, let’s just look at the entire social media history timeline. Demand was so high that Google eventually had to suspend them.

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3 Social “Trends” That Just Aren’t True (And Why Believing Them is Bad)

Hootsuite

Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. There is no social media apocalypse. Yes, there are real concerns about privacy. Facebook was the most used app in 2018. There is no social media apocalypse,” Kemp said. But Facebook’s user numbers are not dropping.

Trends 111
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Everything Social Marketers Need to Know About Generation Z

Hootsuite

They’re protective of their privacy. Gen Zers crave hyper-personal experiences on social media, but they’re also keen to protect their privacy. Janet Hibbs, PhD, shares with Refinery29 , citing an October 2018 report from the American Psychological Association. What are they doing, exactly?

Marketing 111
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How to build your social media marketing strategy for 2019

Sprout Social

Do you have your social media marketing strategy squared away for 2019? Because 2018 was a whirlwind year for social marketing to say the least. Facebook was shrouded in controversy due to its algorithm changes and privacy concerns. Sample Social Media Goals for 2019. Pop-Tarts (@PopTartsUS) March 6, 2018.