Top 10 Content Marketing Myths of 2018 – BUSTED

Pam Moore

No doubt 2018 is a year of change in the digital and social web. I share with you the top 10 Content Marketing Myths You Can't Ignore in 2018! I also recently hosted a webinar that digs even deeper into these myths plus how to create content for even the most boring and unsexy industries in 2018. 2018 is where those who have simply been “hustling” to get by realize they must hustle and work smarter. How to Create Content for Unsexy, Boring Industries in 2018.

Facebook 2018 News Feed Changes 101: What You Need to Know For Your Business

Pam Moore

It is imperative you take the time to understand these changes if you plan to do any business marketing on Facebook in 2018. Take a listen to episode #243 of the Social Zoom Factor podcast and learn how you can get a grip on not only the recent announcement, but also how to get a grip on your Facebook marketing in 2018. I also recently hosted a Facebook in 2018 webinar that goes even deeper. Current state of Facebook marketing 2018.

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Social Media 2018 Keynote Presentation: Power of Intent and Perspective in a Digital World of Change

Pam Moore

Just when you thought you had your social media and digital marketing strategy and plan together, 2018 hit many marketers like a load of bricks with fast, unexpected changes. Check out the keynote presentation I delivered at the Midwest Digital Marketing Conference 2018. The only guarantee you have in the world of social media, digital and online marketing in 2018 is change. Key topics discussed in this 2018 marketing keynote presentation: The power of intent.

Don’t Listen to the Facebook Fear Mongers – What You Need to Know on Newsfeed Changes 2018 Webinar

Pam Moore

I am hosting a free Facebook in 2018 Webinar training that will provide you in simple english what you need to know about marketing your business on Facebook in 2018 plus the details of the latest announcement from Facebook. Sign up for the webinar here -> Ge t a Grip on Facebook Marketing in 2018 – What You Need to Know! Please register for the webinar for more details to help your business succeed on Facebook and other social networks in 2018.

10 Power Tips to Create Facebook Content that Owns the News Feed Like a BOSS

Pam Moore

If you still feel like stomping off into a corner on some remote tropical island for the rest of 2018 until this sorts itself out, don't do it. Why less is truly more – quality over quantity is the mantra for 2018. Our only goal is to empower you achieve maximum success using Facebook marketing for business in 2018! 2018 is where those who have simply been “hustling” to get by realize they must hustle and work smarter.

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Our Industry, Your Answers: Breaking Down the 2018 JOTW Communications Survey

Waxing UnLyrical

Conducted in February 2018, the online survey solicited the thoughts and opinions of 5,500 JOTW newsletter subscribers, mainly consisting of senior in-house and corporate communications professionals across a variety of industries. The final question of the 2018 JOTW Communications Survey allowed for the most freedom in answers: “What is one thing you wish you could get senior leaders or senior management to understand about communications that you don’t think they understand today?”

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Career Development Tips for the 2018 Professional

Waxing UnLyrical

As you review your career options in 2018 to apply for a new job, here are a few helpful tips to help you get started. With the help of technology you can build an online community to help build your business or network with people in the industry. The post Career Development Tips for the 2018 Professional appeared first on Shonali Burke Consulting. Guest Post by Makeda Waterman.

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FACE: 4 Traits To Look For When Hiring Your Social Media Community Manager

SocMed Sean

Having worked in online community management for the last 15 years, I have had the privilege of putting together some amazing teams. The roles on a digital community team varied, ranging from digital strategists, to graphic designers…and everything in-between. Two roles, however, that are critically important are the social media community manager and the social media strategist. Community management is not easy. Sourcing The Right Community Manager.

Don’t Sell Your Brand’s Soul to the Facebook News Feed Algorithm and Vanity Metrics

Pam Moore

There is no doubt 2018 is going to be a year of massive fear, shock, change and wasted time for even the smartest business and marketing leaders. Facebook 2018 is all About Engagement. They may like to also talk with the people who work for the brand, use the brand's products or services or are simply part of the community surrounding the brand. He liked the photos with our family, team and communities we serve. With this community, comes power.

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2018 Content Marketing Trends, Predictions + Editorial Calendar Template

Pam Moore

Content marketing in 2018 is going to hit a new dimension of importance, organization and integration. Quality over quantity is where success is going to come from in 2018. 2018 content marketing trends, statistics and predictions. How to use our 2018 content marketing editorial calendar template ( download now ). 2018 Content Marketing Trends and Statistics You Should Know… . Billion = expected growth of content marketing software in 2018 (IDC).

#measurePR Recap (September 2018): Ethics of PR Measurement

Waxing UnLyrical

After kicking off the discussion with introductions and a reminder of the #MeasurePR chat guidelines, here’s what they and the #MeasurePR community discussed. Kirk Hazlett, APR (@KirkHazlett) September 13, 2018. Kirk Hazlett, APR (@KirkHazlett) September 13, 2018. globalsultana (@globalsultana) September 13, 2018. globalsultana (@globalsultana) September 13, 2018. Kirk Hazlett, APR (@KirkHazlett) September 13, 2018. Guest Post by Jen Zingsheim Phillips.

Six Examples of Great Community Management

Ignite Social Media

There’s a lot that goes into community management. A community manager acts as the link between a brand and its customers- helping to build, grow, and manage their online communities. Community managers (CMs) are, in many cases, the voice of the brand. They are immersed in the community and they’re the people you communicate with when you reach out to a brand. We’ve compiled some examples of great community management to recognize some of their hard work!

October 2018 Social Media Updates

Ignite Social Media

Users earn this title by being an active member of the community. EMarketer’s latest research shows that by the end of 2018, Facebook will account for nearly 25% of all video ad spending over the last year. The trending categories for 2018 are home décor, jewelry, wellness, toys, hosting, and tech accessories. The post October 2018 Social Media Updates appeared first on Ignite Social Media - The original social media agency.

The Last Thing Your Target Customer and Audience Wants From You is More Content

Pam Moore

Will 2018 be the year that marketers and business leaders finally wake up and realize social media, content marketing, branding and digital marketing is not simply about creating more and more content? What content does your ideal dream customer, community and audience need from you? However, I can tell you that in 2018 you must take an audience based approach to your marketing, social media, content marketing and everything in between.

Checking In On 2018 Social Media Predictions

Ignite Social Media

Now that we’re about halfway through the year, we thought it would be a great time to check in on our 2018 social media predictions to see how we did. ” – Jen Burns, Senior Community Manager. We have certainly seen that video content remains the undisputed king on social media in 2018. So far, so good on our 2018 social media predictions.

5 Important Announcements From F8 2018: A Focus on Smaller Communities And The Future of the News Feed

Buffer Social

So with F8 2018 in the history books, we thought it’d be useful to recap some of the most important announcements Facebook made during its flagship conference. Here are five key updates from F8 2018 and some thoughts on what F8 could mean for the social media industry moving forward: F8 2018: 5 key updates. F8 2018 roundup: A focus on smaller communities and a possible future away from the News Feed.

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Facebook Adds New Video Tools to Foster Community Engagement

Social Media Today

Facebook's adding some new video tools to help boost engagement and build community around video content

The Power of Facebook Marketing in 2018 is Real. Are you Ready?

Pam Moore

Is your Facebook marketing strategy and business Page ready for 2018? 2018 is going to be more challenging than ever for brands wanting to tap into the power of 1.37 The power of Facebook for businesses big and small in 2018 is real. Register for my free webinar “Facebook Marketing in 2018: How to Conduct a 10-Point Facebook Page Audit” to ensure you are ready to stomp your competition! Social Profit Factor Training System + Member Community .

Top Three Takeaways From Facebook F8 2018

Ignite Social Media

In this post, we break down our top takeaways from Facebook F8 2018 and their implications for brands. This feature is meant to make communities an integral part of the Facebook experience by helping users navigate to their existing groups and discover new ones more easily. The post Top Three Takeaways From Facebook F8 2018 appeared first on Ignite Social Media - The original social media agency.

What You Need to Know About Influencer Marketing in 2018: FREE Webinar Nov 30th

Pam Moore

I am hosting a training webinar to help you learn the influencer marketing trends for 2018 and understand how you can integrate influencer marketing into your business and marketing strategies and plans for 2018. Grab your seat to the free webinar training Influencer Marketing in 2018: What, Why and How to Grow Your Business with Influencer Marketing in 2018 . Don't be left out in 2018. Date: November 30th, 2018.

3 Reasons Your Boss Didn’t Approve Your Social Media Budget and Plan

Pam Moore

Do they not understand that there is also risk by ignoring social networks where their current customers, dream customers and community is hanging out? 2018 is where those who have simply been “hustling” to get by realize they must hustle and work smarter. Ever feel as if your boss, c-suite and colleagues just don't “get it?” ” Do you have what you think is an amazing social media or digital marketing plan?

How to Build Your Personal Brand to Inspire, Connect and Grow Your Business in 2018

Pam Moore

Learning how to connect with your audiences and community in a human way will help you earn trust, build relationships, establish authority and grow your business. Register for my free webinar June 7th, at 2pm et -> “ How to Build Your Personal Brand to Inspire, Connect and Grow Your Business in 2018 ” Webinar Title: How to Build Your Personal Brand to Inspire, Connect and Grow Your Business in 2018. Why You Must Have a Personal Brand in 2018 .

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Facebook Puts Out Call for Next Communities Summit

Social Media Today

Facebook has put out a call for people interesting in attending its next Communities Summit at Menlo Park in February

4 Community Management Hacks for Instagram

Likeable

Anyone familiar with the role of a community manager knows that your day can go from calm to busy in a blink of an eye. The four Instagram updates below not only help streamline a community manager’s day but can also help build a better relationship between your brand and your followers. A community manager’s day can be quite hectic, and it can become time-consuming to ensure your Instagram content is posted at the exact right time.

#measurePR Recap (June 2018): Lessons from Millennials and Generation X

Waxing UnLyrical

Mercy Bae-coup (@MercyC) June 14, 2018. Danielle Heiny (@DanielleHeiny) June 14, 2018. Greg Rokisky (@GregRokisky) June 14, 2018. Poonam Sharma (@poonam_s) June 14, 2018. Twitter and the community that took me under its wing. The next #measurePR Twitter chat will be held on Thursday, July 12, 2018 at 12 pm ET. The post #measurePR Recap (June 2018): Lessons from Millennials and Generation X appeared first on Shonali Burke Consulting.

Relationship Advice: Your Nonprofit Organization and Building Community Organization Partnerships

Waxing UnLyrical

To encourage social responsibility, create a culture of giving back to the larger community. Encourage human resources to create policy for volunteering that will not harm employees’ performance reviews when they take time off to give back to the community. Plan ahead and implement social activities, events and community outreach. You need to find the middle ground between what the larger community and stakeholders want to see and what your employees can take on.

What Brands Should Focus on in 2018

Ignite Social Media

We had no time to settle back into work after the holidays, when Facebook made their first 2018 announcement. However, we do have some immediate suggestions as we start crossing off days in 2018. As you’re planning your content in 2018, consider making more quality content that asks for user’s participation. Just one word of caution, make sure you have a community manager prepared to reply back to all those comments!

7 Must-Try Social Media Tactics for 2018

Postcron

As we approach the halfway point of 2018, now is a good time to refresh your strategy with these seven must-try social media tactics for 2018. You can build a stronger sense of community in your group by hosting a Watch Party where group members can interact with one another in real time while the video plays. Chatbots were identified as a key trend at the start of 2018 and they are available for Facebook Messenger.

Communities Create Markets: 13 Strategies To Build a Loyal Tribe of Brand Evangelists

Pam Moore

The heart of digital and social marketing success is community. The true power comes in the form of community. Communities are not just born overnight via a fast “pop-up” Facebook group with an intent to pursuade people to buy from you. The most powerful communities are nurtured and grown over time, not coerced or bribed. Patience is one of the hardest things to have when it comes to building online communities.

Social Media and Oscars 2018

Audiense

Through Audiense Insights , we looked at the follower community of @TheAcademy in the USA, and let the platform work the magic by analysing the 100s of millions of connections among those people, to cluster them into differentiated segments we can isolate their Oscar “best picture” preferences. By going deeper, we have uncovered even more niche communities of individuals, which could not have been achieved otherwise through traditional segmentation.

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Social Media Predictions & Business Recommendations for 2018

Socialmedia.biz

Still, the explosive growth of this social network has turned heads in the business community. The post Social Media Predictions & Business Recommendations for 2018 appeared first on SocialMedia.biz. Like technology, social media continues to evolve. For this reason, yesterdays social media marketing tactics may not work today. To stay relevant, your business needs to know what to expect so you can take advantage of new opportunities and avoid mistakes.

Instagram Rolls Out Scannable Nametags to All Users, Adds 'School Communities'

Social Media Today

Instagram is rolling out its nametag codes for profiles, while also adding new student-focused connection tools

Communities Create Markets: 13 Strategies To Build a Loyal Tribe of Brand Evangelists

Pam Moore

The heart of digital and social marketing success is community. The true power comes in the form of community. Communities are not just born overnight via a fast “pop-up” Facebook group with an intent to pursuade people to buy from you. The most powerful communities are nurtured and grown over time, not coerced or bribed. Patience is one of the hardest things to have when it comes to building online communities.

23 Tips to Build a Brand that is a Sweet Orange in a World of Bitter Apples

Pam Moore

Those three words should be the foundation for how your brand looks, smells and tastes to your audiences and community. Get in the heart of your customer, readers, partners and community and they may just see and hear you as a sweet orange they need to savor and remember! . How do you build a brand that is a sweet orange in an online social world of bitter apples? How do the brands that leave lasting imprints in your head do it?

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6 Ways to Help Build Stronger Connection with Your Digital Communities

Social Media Today

A little appreciation goes a long way, and that principle equally applies to your social media audience. These days in social media marketing, consumers have become more accustomed to what social platforms are about and informed about how they work - and subsequently, what benefits they provide

SkyPixel And DJI Kick Off The Biggest Aerial Photo & Video Contest of 2018

The Realtime Report

SkyPixel And DJI Kick Off The Biggest Aerial Photo & Video Contest of 2018. DJI and SkyPixel, the world’s most popular aerial photography community, are kicking off their annual SkyPixel Aerial Photo & Video Contest. Running from December 18, 2018 to February 18, 2019, the contest is a showcase for the world captured from above, and welcomes submissions from professional photographers, videographers, aerial enthusiasts and content creators around the globe. .

Facebook offers translation for Canadian Indigenous language

Sherrilynne Starkie

In 1993 the territory of Nunavut was established in Canada, and as part of the 2018 Nunavut Day celebrations, Facebook announced that it is opening Inuktut for translation so that the community can help translate Facebook into their language. . Others in the community can vote the translation “up” or “down”, and once there are enough votes up, it becomes the official proposed translation for that string.

Your Annual Social Media Conferences Guide: 20+ Top Conferences to Attend in 2018

Buffer Social

We hope to make things easier for you with this go-to guide for social media conferences in 2018. 20+ social media conferences to attend in 2018. Here’s a table of the top social media conferences, arranged chronologically, for the rest of 2018, including the dates, locations, and ticket prices. (If Date: January 27 – February 4, 2018. Date: February 22-23, 2018. Date: February 26-28, 2018. Date: February 26 – March 2, 2018.

Content Marketing for Regulated, Boring and Unsexy Industries

Pam Moore

In 2018 there is even more pressure on marketers and business leaders in businesses of every size to continuously create content to drive conversation, engagement and sales. I can remember launching programs with images which highlighted communities and humans long before Facebook was ever a thought. This training is guaranteed to help you get a grip on your content marketing strategy in 2018! 2018 content marketing myths busted and how to stomp your competition.

Facebook F8 2018: What Marketers Need to Know Ahead of Facebook’s Annual Conference

Buffer Social

Here’s everything you need to know about Facebook F8 2018, including some key sessions to keep an eye on and predictions for F8 2018. What to look out for at F8 2018: 3 key areas of focus. At F8 2018, it feels like Facebook might focus a little more on the “here and now” and how they might fix some of the privacy and security issues that have been widely discussed in recent weeks. Come learn how we approach security to protect our community and company.