Pinterest Opens API Access to Better Facilitate Influencer Marketing on the Platform

Social Media Today

Pinterest is expanding access to its content marketing API in order to better facilitate effective influencer marketing on the platform

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What the Facebook and Instagram API Changes Mean for You

agora pulse

Remember when we social media marketers freaked out over the “ Facebook apocalypse ?” ” That seems sooooo Early 2018 now. Our newest freakout du jour comes in the aftermath of Facebook and Instagram restricting third-party tool use of their APIs.

API 171

The December 11 Instagram API Changes are Here. Let’s Talk about Them.

agora pulse

In April of this year, I wrote about the Big Facebook and Instagram API Changes that had just been announced. In that post, I did my best to calm the nerves of social media marketers who thought they’d be out of a job with these changes.

API 164

What the Facebook and Instagram API Changes Mean for You

agora pulse

Remember when we social media marketers freaked out over the “ Facebook apocalypse ?” ” That seems sooooo Early 2018 now. Our newest freakout du jour comes in the aftermath of Facebook and Instagram restricting third-party tool use of their APIs.

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Instagram for Business: What’s Changing with the New API and How to Prepare Your Brand

Meltwater

If there’s been one continuously hot topic for social in 2018, it’s been user privacy. Marketing Planning & Strategy Social MediaFrom GDPR to Cambridge Analytica, social networks have had to reevaluate their social data policies… Read More >>>.

API 139

Instagram Year in Review: Top Trends from 2018

Later

2018 was a big year for Instagram! Let’s take a look back at Instagram in 2018 and the biggest moments from the year: Table of Contents. Popular on Instagram in 2018. Top Brands on Instagram in 2018. Trending on Instagram in 2018. Popular on Instagram in 2018.

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What New Social Media Management Features Did Agorapulse Release in 2018? [INFOGRAPHIC]

agora pulse

Let’s take a quick break from our planning for 2019 to reflect on the different social media management features that Agorapulse launched in 2018 that helped make managing social media easier and more efficient. January 2018. February 2018. March 2018. May 2018.

Top five: The ethics of kids and tech

Sherrilynne Starkie

This is good news for non-geek marketers. Getting easy access to data can improve marketing performance. You can no longer automatically post tweets or retweets to connected Facebook accounts thanks to Facebook’s recent cut in publish actions permissions from its API.

API 195

Top Five: Do you visit Reddit or Facebook more?

Sherrilynne Starkie

Jun 12, 2018. Jun 12, 2018. Jun 12, 2018. Generation Z is the largest and most diverse generation in US history and Snapchat has published an infographic to explain why this matters for marketers and advertisers. Jun 12, 2018. Jun 12, 2018. REPORT.

Reddit 160

How Facebook Marketing is Changing (And How to Be Prepared)

Buffer Social

On April 25, Facebook announced some API changes on its developer blog : The `publish_actions` permission will be deprecated. Apps created before today that have been previously approved to request `publish_actions` can continue to do so until August 1, 2018. Social Media Marketing

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What Marketers Need to Know About the Cambridge Analytica News

Convince & Convert

If you work in the world of marketing, the Cambridge Analytica news didn’t exactly shock you. It’s not that marketers’ support the misuse of data—especially for the purposes of spreading false or “less accurate” information to sway an election.

News 131

Pros And Cons Of Translating Your Blog Posts Into Other Languages

SocMed Sean

Blogs Featured People Social Media WordPress Workplace blog content management marketing social social media social networking translation Web Content Management wordpress

Top Five: Google and women led businesses

Sherrilynne Starkie

Mar 09, 2018. Facebook, along with Instagram, now controls 74 per cent of the digital video campaign market according to a survey by Clinch, a video ad technology company. What are you doing with video in your marketing programs? Mar 09, 2018. Mar 09, 2018. REPORT.

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How to Drive Business with Your Facebook Strategy

Ignite Social Media

To get started tracking offline conversions, you can upload your offline event data in Events Manager or through the Facebook API. Facebook even offers split testing to simplify this process for marketers.

These Facebook Ad Metrics Are Going Away. Are You Prepared?

agora pulse

After the July 2018 release of the Graph API, some Facebook ad metrics will leave our reports forever. I’ve talked with many business owners and marketing managers, and a large percentage rarely look past high-level metrics.

These Facebook Ad Metrics Are Going Away. Are You Prepared?

agora pulse

After the July 2018 release of the Graph API, some Facebook ad metrics will leave our reports forever. I’ve talked with many business owners and marketing managers, and a large percentage rarely look past high-level metrics.

5 Best SEO Tools for Bloggers and Webmasters

The Realtime Report

We roundup some of the best SEO tools of 2018 to help you gain more organic traffic and better search positions. However, so far, KWFinder is the most powerful keyword research tool available in the market. It’s one of the most sophisticated and robust intelligent API available.

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21 Top Social Media Sites to Consider for Your Brand

Buffer Social

Whether you are a seasoned social media marketer , a marketer looking to venture into social media marketing, or a business owner looking to leverage on social media, it’s helpful to know the most popular social media sites around. Resources Social Media Marketing

Sites 113

Sneak Peek into Facebook Audience Insights Beta

Ignite Social Media

Facebook recently made an exciting announcement for marketers. Facebook Audience Insights API is currently in Beta test with limited partners, as one of those partners, Ignite is going to give you an inside look at what is to come. Implications for Marketers.

What You Can Do Instead of Crying Over Twitter’s New Spam Rules

agora pulse

With some brands trying to post on each platform multiple times per day, both brand and agencies alike have fallen back on marketing automation. If one marketer is handling Red Lobster’s and Olive Garden’s account, they can’t share content between them.

Grow Your Business with Later’s New Instagram Analytics

Later

Our new Instagram Analytics update is part of Later’s commitment to help small businesses grow their revenue through Instagram marketing, and we have more exciting analytics features to come in the future, too. .

The Ultimate Guide to Instagram Analytics

Later

Note: As an Instagram Partner, Later uses the Instagram API for all Instagram analytics, which does not include data for swipe ups, profile clicks, or sticker taps in stories. Want to grow your Instagram account?

What You Need To Know About Facebook Offline Conversions

Ignite Social Media

For years, brands have been looking to tie social media marketing efforts to physical, in-store traffic. Attributing your Facebook marketing efforts to offline sales is easier thanks to an update made in May. How does your ROAS compare to other marketing tactics?

How Pixlee’s E-Mail API Helps Brands Supercharge E-mails with User-Generated Content

Pixlee

However, many marketing emails can feel impersonal, poorly targeted, and stale. One way to enhance marketing emails is with user-generated content (UGC.) As you can see, there are a few different parameters added to each URL, which are used by the API to power this feature.

quintly now supports historical data for Instagram Stories

Quintly

When you read these words, chances are extremely high that you use Instagram Stories for marketing your brand. No wonder, it’s currently the most loved social media format.

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Breaking Down The Cambridge Analytica Kerfuffle

Ignite Social Media

The API was updated in 2015 to prevent this type of data collection going forward; however, Facebook did not have the ability to delete the data that was already collected by third parties.

Data 110

4 Emerging Social Media Platforms To Watch In 2019

Social Media Strategies Summit

In the midst of 4th quarter marketing campaigns and the race to end 2018 with a bang, marketers should also start looking ahead to the new year. It’s a good time to take stock of your social media marketing strategies to assess what’s working and where you have room to improve.

What You Can Do Instead of Crying Over Twitter’s New Spam Rules

agora pulse

With some brands trying to post on each platform multiple times per day, both brand and agencies alike have fallen back on marketing automation. If one marketer is handling Red Lobster’s and Olive Garden’s account, they can’t share content between them.

What Do the New Twitter Rules Mean for Social Media Managers (and Buffer Customers)

Buffer Social

Yoel Roth, API Policy and Product Trust at Twitter. But overall, we feel that these changes will benefit Twitter as a whole and benefit you as a marketer. Yoel Roth, who works on API Policy and Product Trust at Twitter, published a blog post about the new rules.

233: Tools We’re Using to Get More Subscribers and Customers in 2018

ProBlogger

The Tools We ’ re Using in 2018 to Get More Subscribers and Customers. Links and Resources on Tools We’re Using to Get More Subscribers and Customers in 2018. We integrate with Aweber still, with Digital Photography School via an API. Again, that’s pretty easy just not quite as seamless as an API. I’ll tell you why we don’t use the API with Drip, the bit I don’t like so much.

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3 Snapchat Announcements Marketers Need to Know

Ignite Social Media

Snapchat has been upping their game lately to stay in the competition making updates to their app to entice marketers to play on their platform. Internal data (Q4 2017 vs. Q4 2018), users have tripled the time they’ve spent watching shows on Snapchat.

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The Secret to Leveraging Purchase Intent Through Instagram

Convince & Convert

The challenge for companies using Instagram as a marketing tool is switching a user’s mindset from passive browsing to active shopping , and getting them to click through to products or content outside of the social platform. Instagram is the king of engagement.

Here are the Twitter advanced search techniques brands need to know about

Sprout Social

— Texas Rangers (@Rangers) October 29, 2018. — Stats By STATS (@StatsBySTATS) October 27, 2018. — The DIS (@TheDIS) October 25, 2018. From a marketing perspective, there are tons of advantages to using Twitter advanced search. — Clinton Bonner (@clintonbon) October 28, 2018. — Brafton (@Brafton) May 30, 2018. — Rebekah Radice (@RebekahRadice) October 28, 2018. — BigCommerce (@BigCommerce) October 28, 2018.

Sprout Social Raises $40.5 Million Series-D Fundraising

Sprout Social

Sprout Social , a leading provider of social media marketing, analytics and advocacy solutions for business, today announced $40.5 “Social marketing and social data have become mission-critical to virtually all aspects of business. Headquartered in Chicago, Sprout is a Twitter Official Partner, Facebook Marketing Partner, Pinterest Marketing Partner, Instagram Partner Program Member, LinkedIn Company Page Partner and Google+ Pages API Partner.

The Next Generation of Retail Experiences: Leading Retailer Launches Interactive In-Store Touchscreens with UGC from Social Media

Pixlee

Powered by Pixlee’s API, “Shoppers would get that social engagement through screens, and that would not only encourage them to like posts and do their own posts, but influence them to buy apparel that’s popular with their peers,” says Stuart Armstrong, Group President of ComQi. eCommerce MarketingToday’s consumers rely heavily on social media and tapping into their community when it comes to brand loyalty and their purchase decisions.

Why & How to Switch to an Instagram Business Profile

Sprout Social

Basically what we’re getting at is if you want more data (what marketer doesn’t?), In fact, Instagram’s ad revenue is expected to reach nearly $7 billion in 2018, up from $3.6 Earlier this year, Instagram announced their API would allow users to publish photos from a desktop, through select third party platforms. If you plan on doing any influencer marketing or partnerships with other publishers, you definitely need to switch to a business profile.

My Day With Shopify

Pixlee

Having spent the past two years at Pixlee working on optimizing our partnership with Shopify, there have been so many lessons learned, ranging from navigating the API to really hitting the mark with what merchants want with their experience. I remember one of the first pieces of content that I created for partner marketing was a webinar tailored specifically to Shopify merchants. eCommerce Marketing

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Top 5 Instagram Marketing Trends for 2019

Later

Wondering what the big Instagram marketing trends for 2019 will be? 2018 was the summer of the Aperol Spritz , and it seemed like you couldn’t open Instagram this summer without seeing someone posting the iconic orange cocktail. Instagram Marketing Trend #4: Tracking ROI From Instagram.

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Quitting or not, here’s what you can do to be safer with your personal info on #Facebook

Janet Fouts

A company called Cambridge Analytica used Facebook’s API in 2014 to collect personal information from over 50 million Facebook users. Oh my oh my, without getting into politics here, I’m appalled by this whole Facebook and Cambridge Analytica nightmare.

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How to Use WeChat for Business: A Guide for Marketers

Hootsuite

Many non-Chinese brands have used WeChat’s Mini Programs and platform features to break into the Chinese market. Read on for app stats, WeChat marketing strategies, and more. More than 12 Mini Programs had more than one million daily active users in 2018.

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