Ignite Social Media

MAY 31, 2019

Snapchat has been upping their game lately to stay in the competition making updates to their app to entice marketers to play on their platform. When Snap Games launched they partnered with a few gaming companies, such as Zynga and PikPok. Snap Games. Snap Originals. According to Snap Inc. You can check out their lineup here.

API 131

API Marketing Mobile Feed 131

Convince & Convert

JUNE 7, 2017

B2B companies have an attention problem. As marketing technology has improved over the last few years, marketers have fallen back on uninspired tactics like formulaic outbound emails and lackluster drip campaigns. Last year, Econsultancy reported that only 22 percent of companies were satisfied with their conversion rates.

Campaign 147

Campaign Marketing B2B Conference 147

Webbiquity SMM

NOVEMBER 27, 2018

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. Twitter’s revenue is stagnant and the platform lost two million users in the final quarter of 2017. Marketers, PR professionals, bloggers, and journalists have traditional been heavy users. Case in Point: Event Marketing.

Team 160

Team Marketing B2B Eventful 160

Writtent Blog

JULY 10, 2013

Mobile isn’t just a trend, it’s a total revolution in the way consumers interface with technology and businesses. It’s no exaggeration to say that smartphones and tablets are the biggest thing to hit marketing since the internet appeared. Mobile devices will account for 25% of global internet traffic by 2014. Source: HubSpot ).

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Statistics Mobile comScore Marketing 108

Sprout Social

MAY 10, 2019

As video has continued to grow as one of the most compelling channels for marketing and entertainment, YouTube has remained at the forefront. By becoming familiar with some of the latest YouTube statistics, you’ll help ensure your marketing strategy for video content is on a path to success. 1. There are 1.9

YouTube 111

YouTube Strategy B2B Marketing 111

Pam Moore

DECEMBER 7, 2017

Content marketing in 2018 is going to hit a new dimension of importance, organization and integration. Smart and savvy marketers know the days of throwing social spaghetti at the wall and hoping it sticks are over and done. 2018 content marketing trends, statistics and predictions.

Template 167

Template Templates Trends Content 167

Pixlee

DECEMBER 15, 2016

If you want to learn more about social media marketing, 2017 is jam-packed year of insightful top social conferences. Going to social media marketing conferences can help you to gain an edge over competitors and give you the opportunity to meet other social media marketing wonks like yourself!

Conference 42

Conference Social Media Trends Forums 42

Proactive Report

APRIL 3, 2017

It should come as no surprise that the Cision 2017 State of the Media report highlights the erosion of trust in the mainstream media. Cision State of the Media 2017. Company Newsrooms. Most company newsrooms are no more than a “press release graveyard.”. You see a company website that might be relevant.

Press Release 40

Press Release Report Newsletter Influencer 40

Sprout Social

FEBRUARY 27, 2017

That’s why it’s absolutely critical for any marketer to stay up to date on the newest social media statistics. To help you out with your current marketing and social efforts, we’re going to get you up to date on the newest stats and trends within the social media world. Mobile accounts for 86% of Twitter’s ad revenue.

Statistics 40

Statistics Social Media LinkedIn Instagram 40

Social Media Marketing

MAY 21, 2018

Most internet marketers today are of the opinion that email marketing is a redundant marketing strategy. These marketers have abandoned this technique and replaced it with social media promotion. Then surely email marketing looks less effective. In this blog post, we’ll elaborate a little more on email marketing.

Marketing 105

Marketing Mobile Notification Statistics 105

Buffer Social

JANUARY 25, 2018

Social media is going mobile. We’re very grateful to the companies and organizations that have collected and analyzed the data. billion social media users in 2017, and this number is ever growing. Here are the current user base of the six major social media platforms 4 Statista , 2017; LinkedIn , 2017 : Facebook: 2.07

Social Media 111

Social Media Trends Report Survey 111

Hootsuite

SEPTEMBER 9, 2020

YouTube marketing is often overlooked by social media marketers. Either way, there are countless marketing opportunities on YouTube—especially if your audience is on the platform and your competitors aren’t. But with more than 500 hours of video uploaded every minute, effective YouTube marketing is easier said than done.

YouTube 145

YouTube HootSuite Marketing Video 145

Ignite Social Media

MAY 4, 2020

With the content capabilities across social showing no signs of slowing, many brand marketers are wondering how these new features may be beneficial. While some marketers have strayed away from activating on this platform due to the younger user base, others have found success on the channel. Social Media Stories Breakdown by Channel.

Social Media 121

Social Media Brands Content Real Estate 121

Oktopost

OCTOBER 23, 2019

Here at Oktopost, we’ve seen some interesting marketing updates in the digital and social spaces. The platform is a big piece of marketing plans for brand awareness, community building and lead generation, with ads providing much of the fuel for the Facebook engine. Waiting to see how this changes things for marketers.

Marketing 110

Marketing YouTube Overview Instagram 110

Social Media Strategies Summit

APRIL 22, 2019

There were positive changes for marketers as well. With the expansion of shoppable Instagram, huge growth of the Stories format and the launch of IGTV, marketers had more ways than ever to connect and engage with consumers. In 2018, marketers produced more social ads than ever before and increased their budgets by 32%.

Trends 143

Trends Social Media Instagram Influencer 143

Sprout Social

APRIL 19, 2019

The use of Facebook has evolved through the years so it’s important for marketers to be up to date on the newest statistics. Here are the important stats for marketers to know, categorized by topic and ready for you to use in your social media strategy. 96% of Facebook users access it on mobile. billion monthly active users.

CPC 111

CPC Facebook Marketing Advertising 111

Likeable

MARCH 26, 2019

Vine was shut down in early 2017, and Musical.ly In 2016, a new video sharing mobile app named Douyin launched in China. Partnering with an influencer can be as simple as vetting a TikTok star to work with (the company itself has a catalogue of its own to choose from). First there was Vine, then Musical.ly, and now TikTok.

Meme 111

Meme Marketing Authentication Feed 111

Buffer Social

NOVEMBER 21, 2016

However, there are some clues out there as to what the future in 2017, and beyond, may look like. So let’s take a look at some of social media’s biggest platforms (Facebook, Instagram, Snapchat, and Twitter) and discuss where they’re heading and what trends to look out for in 2017. Ready to jump in? – Instagram.

Trends 40

Trends Social Media Predicition Instagram 40

Webbiquity SMM

FEBRUARY 23, 2016

, the “big three” among both consumers and marketers continue to thrive and dominate. marketers used the site in 2015, and that figure is expected to approach 70% by 2017) while Google+ is struggling (though it has 300 million active monthly users worldwide, less than 6 million made any public posts in 2015).

Social Networking 100

Social Networking B2B LinkedIn Instagram 100

Convince & Convert

JANUARY 8, 2014

Marketers are evidently enthusiastic heading into 2014… about everything. A fascinating new study was released this morning from Salesforce ExactTarget Marketing Cloud (a client of Convince & Convert ). We have more marketing capability and capacity than ever, but paradoxically less certainty than ever.

Statistics 142

Statistics Marketing SMS Research 142

The Realtime Report

NOVEMBER 1, 2017

In 2013, just 7 percent of companies had implemented a mobile app strategy, and 51 percent of companies had no plans to develop one, a FeedHenry survey found. By the end of 2017, 67 percent of small businesses will have built their own mobile apps. Doing Business In An Appified Economy.

Mobile 111

Mobile GPS Wireless Compete 111

The Realtime Report

SEPTEMBER 12, 2019

You don’t hire based on location but instead, you hire based on people and companies that match your needs. In 2018, the global outsourcing market amounted to 85.6 In 2018, the global outsourcing market amounted to 85.6 59% of companies that outsource note that reducing costs is the reason they outsource.

ROI 79

ROI Applications Team Cost 79

Ignite Social Media

JANUARY 6, 2020

Facebook becomes the 3 rd largest web company in the US behind Google and Amazon, where it still sits in 2020. Instagram is launched to the public as a mobile iOS app in October 2010, becoming the top free photo-sharing app on the first day and gaining 25,000 users. Facebook introduces liking individual comments.

MySpace 134

MySpace Instagram Social Networking YouTube 134

Pixlee

DECEMBER 7, 2017

User-generated content marketing has been on a growth trajectory within digital marketing in recent years. As more and more brands realize that their core market is more likely to respond to social and digital messaging over more traditional means, more attention is being given to UGC marketing. Influencer Marketing.

UGC 41

UGC Trends Marketing Curation 41

Postcron

APRIL 28, 2018

Recent LinkedIn updates have made it easier for digital marketers to create high-quality content to engage their professional networks. With these changes, which LinkedIn started implementing in 2017, LinkedIn’s tools more closely match what you can do on other social platforms. Use video for company pages and sponsored content.

LinkedIn 74

LinkedIn Engagement Team Video 74

Buffer Social

AUGUST 16, 2023

and our commitment to keep up with market rates when it comes to how we pay our team. We have intentionally chosen not to go up-market and serve enterprise customers, but rather we are committed to helping small businesses and ambitious individuals grow their brands on social media. We aim to have one company-wide retreat every year.

Price 70

Price Buy Insurance Cost 70

Oktopost

JUNE 21, 2022

The term “influencer marketing” often evokes thoughts of popular B2C products showcased by social media gurus with millions of followers. But influencer marketing is not just for B2C. B2B companies are leaving money on the table by not exploring influencer marketing as a significant marketing component for their businesses.

Influencer 88

Influencer LinkedIn B2B Industry 88

agora pulse

OCTOBER 3, 2017

LinkedIn native video has been rolling out to users since August 2017. Click and it expands to fill the mobile screen. How to create or upload LinkedIn native video from the mobile app. ” Upload and shoot LinkedIn native video from the mobile app. As with mobile, add a caption and click post. Open your app.

LinkedIn 122

LinkedIn Video Mobile Feed 122

Sprout Social

JUNE 24, 2019

B Squared Media is a boutique digital marketing agency specializing in “done-for-you” social media marketing and advertising. Koch Communications is a digital marketing and public relations agency in Oklahoma City, focused on strategically guiding its clients’ goals and projects from concept to completion. CF Search Marketing.

Automotive 72

Automotive Reputation Social Media Management Retail 72

Socialmedia.biz

OCTOBER 13, 2016

Target audience: Businesses, brands, digital marketers, advertising agencies, SEO specialists, entrepreneurs, educators, journalists, Web publishers. Market share of radio, billboards, print advertisements and TV has been shrinking for years, and will continue to slip in an increasingly digital world. greyweed / Creative Commons BY.

Advertising 60

Advertising Marketing Small Business Creative Commons 60

Proactive Report

MARCH 30, 2018

Two-thirds of the CMOs polled in the 2017 Marketing Performance Management Benchmark study said the pressure to measure value, impact, and contribution is growing. The 2018 Gartner Multichannel Effectiveness Study shows that social, mobile and digital are the main channels influencing your customers across their buying journey.

Analytics 45

Analytics Survey Mobile Study 45

Convince & Convert

JANUARY 6, 2016

As marketers, we usually prefer popular brands or companies (such as those in the food, digital, or retail sector) whenever we handle advertising campaigns. Just like these companies, you need to think outside the box in order to maximize the efforts of your niche marketing project. Don’t Forget Offline Marketing.

Strategy 60

Strategy Marketing Real Estate Campaign 60

Tweaklibrary

MARCH 11, 2021

Also, this is a whopping 24-Times increase from 2017 (826 million). I am sure, if you have been using the Internet for more than a couple of years, you would have heard most of these names as these are a few of the highly popular Tech-Companies, and yet they weren’t able to safeguard their user’s PI data from hackers. THE EMPLOYEES.

Company 23

Company Data Microsoft Software 23

Convince & Convert

MARCH 2, 2015

Social media has gone from, “I’ll never get on the Twitter,” to businesses in every industry around the globe trying to figure out how to best use it successfully as a marketing tool. Before you do anything, you need to be able to answer these three questions for your brand: What’s the mission of the company?

Content 60

Content Marketing B2B Journal 60

Sprout Social

JUNE 30, 2019

When it comes to social media marketing, Facebook is the big guy on campus. We are at a space where mobile dominates, with consumers spending more time browsing the web on mobile than desktop on average. Since 2017, we have seen many improvements. 655 million monthly active users that are mobile only.

Instagram 101

Instagram Strategy Facebook Social Networking 101

Twist Image

APRIL 2, 2017

He has spent well over two decades telling stories with numbers about consumer behaviour and media as the VP of Strategy at Edison Research (the company that provides all of the exit polling data for the networks during the U.S. Schaefer called, The Marketing Companion. digital marketing. digital marketing agency.

Mobile 45

Mobile Research Advertising Hosting 45

Pixlee

FEBRUARY 19, 2018

We previously posted a list of the top 10 Digital Marketing Conferences occurring from January through June of 2018. Below are the conferences to consider in the second half of 2018 if you’re looking to expand your knowledge of digital marketing, learn from the best in the industry, and network. Content Marketing World 2018.

Conference 41

Conference Marketing B2B Class 41