Convince & Convert

NOVEMBER 6, 2017

However, while people are increasingly familiar with live video—particularly thanks to Facebook Live—there is still hesitation from companies in adopting this strategy to grow their business. When I speak with B2B companies about Facebook Live, they claim it’s only something for B2C companies and celebrities. I disagree.

B2B 225

B2B Company Facebook Video 225

Buffer Social

MARCH 9, 2017

Here’s a list of 20 top social media marketing conferences for 2017, with all the information you need to know such as data, location, and price. Let’s jump right in… The 20 Best Social Media Marketing Conferences of 2017. Here’s a quick overview of the top social media marketing conferences for the rest of 2017.

Conference 103

Conference Social Media Price Forums 103

Sprout Social

APRIL 10, 2017

For your business, brand or enterprise company, this channel is unavoidable if you’re truly trying to create a worthwhile play in social media marketing. That’s why we created this Facebook marketing strategy for 2017, which includes seven essential steps to not only get started, but also create an impressive plan. Get started now.

Strategy 111

Strategy Facebook Marketing Metrics 111

agora pulse

MAY 2, 2019

LinkedIn, Twitter, and Facebook are the most utilized social networks by Fortune 500 companies, according to recent research from UMASS Dartmouth’s Center for Marketing Research. The report was part of an annual analysis of the digital efforts of companies on the Fortune 500 list. Pin This Post.

Company 100

Company Social Media Analysis Research 100

Buffer Social

DECEMBER 19, 2017

With 2017 coming to an end, I thought it might be helpful to do a review of our social media performance and share the findings with you. Plus, you’ll also learn about our top 100 most shared blog posts of 2017. We think social media is becoming more for engagement and brand building than referral traffic and revenue.

Social Media 108

Social Media Study LinkedIn Instagram 108

Razor Social

DECEMBER 20, 2017

These are the posts that, according to our audience, delivered the most value and earned a lot of engagement as a result. So, here’s a look back at what our readers kept clicking and sharing in 2017. I wasn’t at all surprised to see this article rise at the top as the most read piece on our blog in 2017.

Curation 95

Curation Influencer Analytics LinkedIn 95

Webbiquity SMM

NOVEMBER 15, 2022

Social media managers create innovative, high-quality content to engage followers and grow their company’s social media presence. TikTok was launched globally just five years ago, in the fall of 2017. When working as a social media manager, keeping your audience engaged with fresh and interesting content is essential.

Social Media Management 227

Social Media Management Skills Social Media Metrics 227

Ignite Social Media

MAY 22, 2019

LinkedIn has prioritized on-platform engagement over the last few months, developing a handful of new features that encourage dialogue and help facilitate interaction between members. With record levels of engagement – up 24% year over year – it seems those efforts are paying off. LinkedIn Live. Post Reactions.

LinkedIn 143

LinkedIn Engagement Case Study Sentiment 143

Firebelly

MAY 22, 2017

In order to get the most out of your Instagram account, you must create content that leads to higher engagement. Increase Instagram engagement with these six techniques. 6 Tips to Increase Instagram Engagement: 1. If you want people to be engaged the hashtag must relate to the image. Want people to engage with you?

Instagram 136

Instagram Engagement Tips Hashtag 136

Keyhole.co

JANUARY 24, 2024

million LinkedIn: 170K (‘The Wendy’s Company) TikTok: 1.7 Let’s take a closer look at Wendy’s social media strategy to see how the brand maintains a top spot in online engagement. Plus, Wendy’s completely immerses itself in pop culture and active engagement with users. million Facebook: 8.4 million YouTube: 136K Twitter: 3.8

Engagement 52

Engagement Social Media Strategy Meme 52

Ignite Social Media

DECEMBER 13, 2016

We’ve seen plenty of changes and innovations in 2016, with many more certainly in store for 2017. Live video, particularly Facebook Live has taken hold this year, and with more brands finding creative ways to take advantage of this, we’ll likely see much more live video in 2017. More Live Video. Employee Advocates. 360 Degree Content.

Trends 60

Trends Social Media Marketing Influencer 60

Ignite Social Media

JULY 13, 2017

This huge convention runs for several days during the summer and allows game developers, publishers, and big companies (like Microsoft and Sony) to show off what they have in store for the gaming industry in the upcoming year. Posted by E3 Expo on Thursday, June 15, 2017. — E3 (@E3) June 15, 2017.

Social Media 87

Social Media Brands Microsoft Hashtag 87

agora pulse

JANUARY 9, 2019

Yet that’s exactly what Siemens Gamesa , a renewable energy supplier, had to do when the wind power business Siemens merged with the wind energy company Gamesa in 2017. Siemens Gamesa has successfully engaged in all three areas of the wind power business: onshore, offshore and service. Taking the first step.

Energy 114

Energy Company Social Media Management Analysis 114

Ignite Social Media

JULY 13, 2017

This huge convention runs for several days during the summer and allows game developers, publishers, and big companies (like Microsoft and Sony) to show off what they have in store for the gaming industry in the upcoming year. Posted by E3 Expo on Thursday, June 15, 2017. — E3 (@E3) June 15, 2017.

Social Media 68

Social Media Brands Microsoft Hashtag 68

Postcron

APRIL 28, 2018

Recent LinkedIn updates have made it easier for digital marketers to create high-quality content to engage their professional networks. With these changes, which LinkedIn started implementing in 2017, LinkedIn’s tools more closely match what you can do on other social platforms. Use video for company pages and sponsored content.

LinkedIn 74

LinkedIn Engagement Team Video 74

Pixlee

DECEMBER 29, 2016

We’ve put together our list of the 10 must-attend travel marketing conferences of 2017 for anyone looking to network with top travel professionals, learn about emerging trends, and build out an innovative tourism marketing strategy that speaks to today’s travelers. The NY Times Travel Show : New York City, NY (January 27 – 29 2017).

Travel 47

Travel Conference Tourism Hotels 47

Sprout Social

JANUARY 13, 2017

At #SproutChat , we had more than 65 social media marketers join us to talk about what they believe 2017 has in store for the industry. We discussed potential trends in social content, network engagement and social advertising while also touching on what marketers will be abandoning in their 2017 strategies. sproutchat.

Communities 40

Communities Social Media Comparison Instagram 40

Sprout Social

JANUARY 27, 2017

More and more brands are incorporating company culture into their social strategies. This week at #SproutChat , we discussed incorporating company culture in a business’ social content strategy. Content focused on company culture isn’t going to help you reach your sales goals. Humanize Your Brand. K4BdAA7w9k.

Company 40

Company Content UGC Authentication 40

Webbiquity SMM

MAY 18, 2021

Second, as noted in this post on how B2B marketing on Twitter is changing , B2B SaaS companies are abandoning the platform at a geometrically increasing rate. The exodus ticked up in 2015 and began to accelerate in 2017. Finally, there’s my recent experiment to gauge organic engagement (or lack thereof) on Twitter.

B2B 348

B2B Platform Social Media Twitter 348

Pixlee

DECEMBER 11, 2017

This year saw its share of social media campaign winners and losers, but here we’ll focus on brands who successfully created engaging hashtag campaigns with the added bonus of boosting brand awareness. Adidas started 2017 with an eye toward becoming more entrenched in the hip-hop fashion industry. Adidas – #ORIGINALis.

Hashtag 45

Hashtag Campaign Committee Apparel 45

Proactive Report

APRIL 3, 2017

It should come as no surprise that the Cision 2017 State of the Media report highlights the erosion of trust in the mainstream media. Cision State of the Media 2017. Company Newsrooms. Most company newsrooms are no more than a “press release graveyard.”. You see a company website that might be relevant.

Press Release 40

Press Release Report Newsletter Influencer 40

Pixlee

DECEMBER 15, 2016

If you want to learn more about social media marketing, 2017 is jam-packed year of insightful top social conferences. In this post, you will find a list of the top 10 social media conferences for 2017 with top notch speakers covering a wide variety of topics from influencer marketing to shoppable Instagram.

Conference 42

Conference Social Media Trends Forums 42

Webbiquity SMM

JUNE 7, 2018

In fact, according to the 2017 State of Inbound report , lead generation is the biggest challenge for 63% of marketers. Image Source: The 2017 State of Inbound Report. According to the Email Marketing & Marketing Automation Excellence 2017 report, about 54% of marketers consider email an effective channel.

B2B 217

B2B Brands LinkedIn Influencer 217

Sprout Social

FEBRUARY 27, 2017

Here’ are the 47 most essential social media statistics for 2017 and beyond (Click below to jump to each section): Instagram Statistics. Social Media Engagement Statistics. more engagement than posts excluding them. It’s still important to know your essential Twitter statistics in 2017. Facebook Statistics.

Statistics 40

Statistics Social Media LinkedIn Instagram 40

Sprout Social

JANUARY 19, 2017

We’re thrilled to share that Sprout Social has been named to G2 Crowd’s “Best Software for Marketing Teams” list for 2017, an honor we believe reflects our commitment to making social media marketing an inclusive, collaborative effort. Since 2014 G2 Crowd has annually released a “Best Software” list based on reviews.

Software 40

Software List Collaboration Class 40

Social Media Strategies Summit

AUGUST 28, 2019

Advancements in Artificial Intelligence are offering companies better ways to do just that. In fact, by 2021, companies are expected to be spending $57 billion on AI platforms. The results set Magnolia apart from the competition and strengthened their e-commerce arm, which is a key driver for company growth. Source: Persado.

Examples 200

Examples Marketing Retail Automotive 200

Pixlee

MAY 3, 2018

But it has quickly become one of the very best ways for brands to drive engagement and connect with audiences. By November 2017, Instagram Stories had already topped over 300 million daily users. Let’s take a look at some of the brands that are doing a fantastic job of using the tool to drive engagement. Hint Water.

Engagement 62

Engagement Instagram Brands Apparel 62

The Realtime Report

NOVEMBER 23, 2020

Every enterprise, business and big company is equally at risk of a cyber-attack, and as of 2017 roughly 48% of businesses were targeted at least once. *. Previous studies have shown that the more engaged you are as an SME and the more time you spend on the internet, the more you should be thinking about monitoring your cybersecurity.

Survey 185

Survey Statistics Report Data 185

Waxing UnLyrical

MAY 24, 2018

You have to be “engaging, useful and relatable,” he says. “The goal is to talk to and through people and to build a community where the value of belonging is measured in how people feel and what they can do differently as a result of your engagement.” Win it all and the party is on us.

Creative Commons 242

Creative Commons Conference Sports LinkedIn 242

Sherrilynne Starkie

SEPTEMBER 11, 2018

“We are also introducing new ways for businesses to understand their customer’s progression from seeing an Instant Experience to completing a purchase, and opening new opportunities for businesses to re-engage with those customers,” writes Facebook on its business blog. — SS. — SS.

Newsletter 170

Newsletter Team Twitter Features 170

Social Media Strategies Summit

OCTOBER 21, 2021

According to research from Brunswick Group , 63% agree they would prefer to work for a company where the CEO uses digital and social media. Kimberly Bryant (@6Gems) December 16, 2017. Not just that, but she’s also genuinely engaging and funny, which means you can easily forgive her for slipping in the occasional promotional tweet.

Social Media 212

Social Media Startup LinkedIn Telecommunications 212

Buffer Social

OCTOBER 1, 2018

According to Twitter, here are some of the factors it considers: The tweet itself: its recency, presence of media cards (image or video), and overall engagement (including retweets, clicks, favorites, and time spent reading it). You: tweets she found engaging in the past, how often and how heavily she use Twitter.

Organization 108

Organization Flipboard Social Media Company 108

Buffer Social

JANUARY 25, 2018

User-generated content can help drive reach and engagement. We’re very grateful to the companies and organizations that have collected and analyzed the data. billion social media users in 2017, and this number is ever growing. 5 Facebook , 2017. On top of these statistics, comScore’s 2017 U.S.

Social Media 111

Social Media Trends Report Survey 111

Ignite Social Media

MAY 4, 2020

Since then, Instagram Stories has launched a slew of creative tools and interactive features that keep users engaged and posting. Engagement Stickers – As mentioned above, Instagram has continuously rolled out a plethora of interactive stickers that create quick-and-easy opportunities for engagements. Source: Statista.

Social Media 121

Social Media Brands Content Real Estate 121

Ignite Social Media

AUGUST 22, 2017

However, many CEOs from companies of all sizes are seeing the benefits of maintaining a personal presence on Twitter. — Elon Musk (@elonmusk) July 25, 2017. Elon Musk heads multiple companies, most notably Tesla, and is quite active on Twitter for someone with so much to juggle. — Tim Cook (@tim_cook) March 8, 2017.

Class 87

Class Social Media Twitter Apple 87

Convince & Convert

NOVEMBER 13, 2017

According to Apptopia , Snapchat lost six percent of its daily users from May 2016 to May 2017. Apptopia also reports shrinking Snapchat engagement and increased Instagram engagement. Mediakix reports that, as of August 2017, influencers were posting to Snapchat 33 percent less often. Click To Tweet. The Fall of Snapchat.

Instagram 163

Instagram Marketing Analytics Influencer 163

Sprout Social

JANUARY 30, 2017

Knowing how to use Snapchat effectively has been at the forefront of many companies’ needs. In this article, we’ll provide seven tips on how to use Snapchat in your social media strategy for 2017: 1. Additionally, only 29% of its users are over the age of 25–meaning even your youngest marketer in the office might be a bit behind.

Tips 40

Tips How To Resources Types 40