Buffer Social

DECEMBER 19, 2017

We are grateful for people who share what worked (and what didn’t) for them on social media. With 2017 coming to an end, I thought it might be helpful to do a review of our social media performance and share the findings with you. Our top social media posts of the year. 175,752 impressions.

Social Media 108

Social Media Study LinkedIn Instagram 108

Webbiquity SMM

JUNE 6, 2017

Ever get the feeling that many of the digital marketing tactics effective in the past—even a year ago—no longer work as well as they used to? Keyword research, solid on-page SEO, and sharing content across the most popular social networks is still essential. Show and Tell: Use More Video Marketing. You’re not alone.

Content 190

Content Tips How To Video 190

The Social Media Hat

JANUARY 31, 2017

These are the twenty finalists in this year's Top Social Media Blogs contest by Social Media Examiner. Use this list to follow each, along with the judges and SME, to improve your marketing in 2017.

Social Media 60

Social Media List Marketing 60

Convince & Convert

JULY 17, 2017

Our just-released 2017 State of Social Marketing Report shares survey results from 2,738 social media marketing professionals from 111 countries. Here are the three biggest challenges social marketers are facing right now, according to social marketers themselves. ROI, Once Again.

Marketing 105

Marketing Software ROI Analytics 105

Convince & Convert

SEPTEMBER 6, 2017

That’s the question social media marketers are asking these days about the little blue bird. But as a way to get new people to discover your content and read your blog post, or listen or your podcast, or watch your video? Would it just be easier to quit Twitter? Only one of these is still true. Click To Tweet.

Twitter 167

Twitter Social Media Management Engagement Research 167

Visually SM

JULY 31, 2020

Let’s suppose you have a successful Digital Marketing strategy, and everything is well and good. But how is your video marketing performance? If you haven’t already made substantial investments in video content for social media platforms, then it’s about time to get started. So, let’s do this!

Social Media 246

Social Media Video Company Content 246

Pam Moore

FEBRUARY 21, 2017

Are you tired of your Facebook cover image, Facebook advertising images, Facebook Group image, Twitter cover images, Pinterest board covers and LinkedIn images not looking as beautiful as the cool social media kids (aka visual savvy social marketers)? With social media, the only guarantee we have is change.

Template 167

Template Templates Social Media Social Networking 167

Sprout Social

APRIL 10, 2017

For your business, brand or enterprise company, this channel is unavoidable if you’re truly trying to create a worthwhile play in social media marketing. Your Facebook marketing strategy has to be unique. Looking to get more out of your Facebook marketing? Addressing Your 2017 Goals.

Strategy 111

Strategy Facebook Marketing Metrics 111

agora pulse

OCTOBER 6, 2020

You’ve had your social media marketing agency for a while. Check out our tips for experienced social media managers who want to energize their agencies. Recently I published a detailed guide on How to Start a Social Media Marketing Agency: Step by Step. And the challenges don’t end there.

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Social Media Management Social Media Trends Meme 183

agora pulse

MAY 2, 2019

LinkedIn, Twitter, and Facebook are the most utilized social networks by Fortune 500 companies, according to recent research from UMASS Dartmouth’s Center for Marketing Research. The researchers examined the social media presences of each firm in 2018 to determine whether it has an active account on various networks.

Company 100

Company Social Media Analysis Research 100

Convince & Convert

SEPTEMBER 6, 2017

That’s the question social media marketers are asking these days about the little blue bird. But as a way to get new people to discover your content and read your blog post, or listen or your podcast, or watch your video? The post Is Twitter in 2017 Even Worth the Trouble? Only one of these is still true.

Twitter 113

Twitter Consultant Social Media Management Engagement 113

Ignite Social Media

DECEMBER 29, 2016

2016 has been a very eventful year, especially in the world of social media marketing. But as the year comes to a close, we wanted to look back at some of our most frequented blog posts to see what people were really, really interested in this year. Holidays can be difficult to incorporate into your social media strategy.

Social Media 153

Social Media Analytics Analysis Communities 153

Buffer Social

APRIL 4, 2018

Do you know how much an influencer marketing campaign costs? I didn’t know much before I did the research for this blog post. And in truth, there’s no exact science to figuring out how much you should pay influencers, as one social media executive explained to Digiday: “We have no idea what to pay them.

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Cost Influencer Social Media Marketing 111

Razor Social

DECEMBER 20, 2017

People love reading about marketing tools! So, here’s a look back at what our readers kept clicking and sharing in 2017. For those of you who are new to RazorSocial, this list could be a great place to start exploring the content on our blog. The Social Media Analytics Compass: What and How to Measure.

Curation 95

Curation Influencer Analytics LinkedIn 95

Sherrilynne Starkie

AUGUST 29, 2018

This week’s top five social media must-know news sees Instagram and Google working to raise standards, shows how podcasting continues to grow and new innovations from Facebook. And, we see how women are leading the world of content marketing. Top 5 Content Marketing Influencers and Experts are women.

Content 170

Content Nielsen Marketing Badge 170

Ignite Social Media

OCTOBER 30, 2017

As 2017 is quickly coming to a close, it is time to start planning for 2018. In your plans, you should begin considering which social media conferences you want to attend next year. This blog post will cover the top social media conferences we recommend attending. Social Media Marketing World.

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Conference Social Media Cost Template 106

Ignite Social Media

APRIL 27, 2017

And of course, let’s not forget the many markets and shops visited, as Igniters looked to sample some of the fine wines and wares of France. As I type this blog on the way back to the states, I’m still shocked at where we went and the adventure we had.

Hotels 109

Hotels Sample Samples Travel 109

Sherrilynne Starkie

AUGUST 27, 2018

But still today, I find it difficult to assess what someone actually knows about social media. The more desirable candidates will also have a PR or marketing diploma, or a certificate from a community college. And all too often, these young professionals come up wanting when it comes to social media skills.

Industry 170

Industry Social Media Training HootSuite 170

Meltwater

NOVEMBER 11, 2016

Every year, I make predictions about what the coming year’s potential developments in the world… Read More.

Trends 166

Trends Social Media Marketing 166

Pam Moore

DECEMBER 7, 2017

Content marketing in 2018 is going to hit a new dimension of importance, organization and integration. Smart and savvy marketers know the days of throwing social spaghetti at the wall and hoping it sticks are over and done. The social web is getting noisier by the minute. The social web is getting noisier by the minute.

Template 167

Template Templates Trends Content 167

agora pulse

JUNE 15, 2017

Let me take you back in time — to May 2017. Did I mention that it was May *2017*? Did someone fall asleep at the social media wheel or have automated tools taken over our social media newsfeeds? Why social media automation has been so successful? Social media is time consuming.

Social Media 160

Social Media Construction Tools Course 160

Social Media Strategies Summit

APRIL 22, 2019

2018 was a year of lasting impacts on the social media industry. There were positive changes for marketers as well. With the expansion of shoppable Instagram, huge growth of the Stories format and the launch of IGTV, marketers had more ways than ever to connect and engage with consumers. Social Media Trends of 2019 #1.

Trends 143

Trends Social Media Instagram Influencer 143

Keyhole.co

JANUARY 24, 2024

Wendy’s has always been on-point with its marketing strategies. However, the brand is equally famous for its notorious brand wars, memes, and tongue-in-cheek marketing strategies. So, let’s do a deep dive into Wendy’s social media strategy and how the brand stays trending and connected with consumers. million Facebook: 8.4

Engagement 52

Engagement Social Media Strategy Meme 52

Pam Moore

MARCH 31, 2017

I am thrilled to announce that Social Profit Factor is finally here! It is THE social media training academy for small business owners, entrepreneurs, marketers, CMOs, CEOs, directors, recruiters, sales professionals, real estate agents, speakers, authors, network marketers, artists, franchisees, franchisors and YOU!

Training 165

Training Social Media Brands Small Business 165

Keyhole.co

OCTOBER 31, 2023

Launched in 2017, Fenty was a much-needed change. And if you visit their social media accounts, you’ll see just how fierce Fenty’s marketing strategy is, considering the active posting and millions of followers. In this blog, we’ll dive into Fenty’s social media strategy. LinkedIn: 3K TikTok: 2.6

Social Media 52

Social Media Strategy YouTube Trends 52

Unmetric

APRIL 2, 2019

A few days back, our social media manager chose Mattel, a US-based toy manufacturing company, as the Brand Star of the day for their tweet on BTS-based dolls. But in 2017, things changed. They have dedicated Twitter handles just for social. It was like any other day, or so we thought. But their rise was still moderate.

Social Media 97

Social Media Brands Marketing Tourism 97

Keyhole.co

OCTOBER 31, 2023

Launched in 2017, Fenty was a much-needed change. And if you visit their social media accounts, you’ll see just how fierce Fenty’s marketing strategy is, considering the active posting and millions of followers. In this blog, we’ll dive into Fenty’s social media strategy. LinkedIn: 3K TikTok: 2.6

Social Media 52

Social Media Strategy YouTube Trends 52

Social Media Strategies Summit

AUGUST 28, 2019

Today’s marketers are all looking for new ways to find and attract their ideal audience. But in the fast-paced and ever-evolving digital marketing landscape, it’s getting harder and harder to reach your people and get results. Enter AI in marketing. What is artificial intelligence marketing? Examples of AI in Marketing.

Examples 200

Examples Marketing Retail Automotive 200

Sherrilynne Starkie

NOVEMBER 26, 2017

I’m bringing back the weekly top five that was such a popular feature on this blog many years ago. Each week, I’ll highlight the five most important social media news stories of the week (according to me!). Nov 26, 2017. Nov 26, 2017. Nov 26, 2017. Nov 26, 2017. Nov 26, 2017. followers .

Features 230

Features Tools Smart Phone LinkedIn 230

Webbiquity SMM

MAY 22, 2018

A huge proportion of brand promotion is now done online, particularly through social media. Digital ad spending exceeded TV promotion budgets for the first time ever in 2017. If you create online solutions for your clients but have poorly designed and managed social media accounts, it doesn’t make a great impression.

Social Media 156

Social Media Tips Review SEO 156

Unmetric

MAY 31, 2018

There seems to be no limit to their sass, as they continue winning on social media. In what has been hailed as a potential social-media game-changer , Wendy’s social media snark became the talk of the town and also lead to its meteoric rise in 2017. Wendy’s Social Media Campaigns.

Social Media 103

Social Media Comparison Campaign Instagram 103

Unmetric

MARCH 29, 2019

In recent times we have brands bringing pranks to social media. Instagram and Twitter saw a small spike in the number of posts in 2017 only to drop again in 2018. — Burger King (@BurgerKing) March 31, 2017. — Burger King (@BurgerKing) April 1, 2017. — OnePlus India (@OnePlus_IN) March 31, 2017.

Social Media 113

Social Media Analysis Instagram Campaign 113

Pam Moore

MARCH 7, 2017

“Why can’t we just skip the social media strategy stuff and create some buzz for this amazing offer we have?” ” I can’t count the number of times I have been asked this question by clients, students of our social media workshops, attendees at events where I speak, loyal blog readers & even neighbors!

Social Media 167

Social Media Analysis Communities Strategy 167

Twist Image

JANUARY 2, 2017

Welcome to 2017. I did what I normally do: I put a little bit of time aside to choose my three words that will define my 2017. My 3 Words For 2017: Next. This quickly evolved into the "social media" speaker, and this (kind of) evolved into the "digital marketing" speaker. Happy New Year! What's your plan?

Exercises 58

Exercises Feed Feedly Advertising 58

Convince & Convert

SEPTEMBER 1, 2017

As social media has enabled the wide sharing of ideas by way of articles, photos, and videos, the question of who owns what ideas is only intensifying. In the social media era, the question of who owns what ideas is only intensifying. Place your logo in the featured image of your blog posts. Click To Tweet.

Social Media 163

Social Media Content Aggregator Trends 163

Webbiquity SMM

MARCH 7, 2019

Social networks have become the primary means of keeping friends, family members, and business contacts up to date on what’s happening in our lives. 77% of all Americans have at least one social media profile. Social media is a powerful tool to build buzz around your event and drive attendance.

Eventful 145

Eventful Social Media Badge Hashtag 145

Rebekah Radice

JANUARY 7, 2019

It can be a scary proposition to analyze your social media performance, but without an audit, there’s zero room for improvement. I’ve broken down 8 steps to help you measure each aspect of your social media performance. How to Measure Social Media Performance. So how do you get started?

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Social Media How To Metrics URL 145