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Facebook Watchbait: Misleading and Sensational Videos Will Be Down-Ranked

Jon Loomer

Facebook has announced that videos using “watchbait” will be penalized and receive less news feed distribution. It’s a way to get people to watch your videos by withholding information, sensationalizing, and misleading the user. Sensationalizing: Video posts can’t exaggerate or use extreme language.

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My Process for Recording Short-Form Videos

Jon Loomer

I’ve recorded more than 270 videos (give or take) since I started my short-form video journey about six months ago. I’m often asked about my process for recording short-form videos, and I feel like this is a good time to do a reveal. Below is my current process for recording my short-form videos.

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Short-Form Video: The Secret to Standout Influencer Campaigns

Ignite Social Media

In this video, Senior Production Managers Courtney D’Aiuto and Susan Flower discuss the power of short-form video and show successful influencer campaigns we’ve worked on. One of the most effective forms of influencer content is short-form, eye-catching video. The step-by-step nature appeals to visual learners.

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RIP: Social Media Networks & Features that Died in 2016

Ignite Social Media

Needless to say, a lot of newsworthy events happened in 2016. We will start with maybe one of the more shocking channels that saw its last updates in 2016, Vine. We will start with maybe one of the more shocking channels that saw its last updates in 2016, Vine. Meerkat was another social platform that went under in 2016.

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How companies use video content on social media

Visually SM

But how is your video marketing performance? If you haven’t already made substantial investments in video content for social media platforms, then it’s about time to get started. Of course, you can always post the URL to any old video that you already published. What are the best videos for each platform?

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Youtube Viral Video Ideas and Ways to Promote them

Your Escape From 9 to 5

One viral video can drive millions of traffic to your website and increase your sales, so as a startup business, it is important that you start incorporating your business with this marketing strategy before you get left behind! Video marketing is expected to dominate the digital marketing industry this year 2016.

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2016 Marketing Predictions from 10 Top Influencers

Buzz Marketing for Technology

The year 2016 is gearing up to be a game-changer in the realm of marketing and across several categories, and if one wants to survive in this ever-evolving landscape, it’s vital to take a close look at what’s coming. We queried several of these marketing influences for their thoughts and predictions on the direction of marketing in 2016.