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RIP: Social Media Networks & Features that Died in 2016

Ignite Social Media

Needless to say, a lot of newsworthy events happened in 2016. We will start with maybe one of the more shocking channels that saw its last updates in 2016, Vine. In October, Vine announced that it will be discontinuing their mobile app. Meerkat was another social platform that went under in 2016. In April of 2016, Twitter re-categorized itself on the app store, moving from a ‘Social Networking’ app to a ‘News’ app.

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Customer Experience: The Future of Business & Marketing #AdobeSummit 2016 Recap

Pam Moore

2016 was my 2nd year being paid as an Adobe Insider to cover the event. Recap of the Adobe Summit 2016 event in Las Vegas. 2016 was my 2nd year being paid as an Adobe Insider to cover the event. In March I spent almost a week with 10k digital marketers at the Adobe Summit event. Once again we were honored to take our #GetRealChat on the road and chatted on Twitter with the Adobe team and other industry leaders live from the event in Las Vegas.

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2016 Q1 Facebook Data

The Realtime Report

2016 Q1 Facebook Data By Dr. Hannu Verkasalo. which showcases its successful transition to mobile, something many other publishers have struggled to do. The billion dollar question is whether Facebook can continue to build its portfolio of mobile apps further in terms of reach and monetization, and in the long term whether it can penetrate to living rooms and consumers’ lives even deeper via virtual reality and artificial intelligence.

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10 Things I Thought About in 2016 that Will Still Matter in 2017

Direct Marketing Observations

It’s rather interesting in that you can track my thinking in the tech industry in 2016 and see how much we might be thinking about it in 2017. January 2016. February and March of 2016 Digital Transformation. April 2016. May/June 2016. ” July /August 2016. iot) + (streaming) x (mobile) figure out delivery. September/October 2016. Where does social fit in a brands mobile strategy? November/December 2016.

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How To Start A Mobile Marketing Strategy

The Realtime Report

How To Start A Mobile Marketing Strategy. Have you considered mobile marketing as part of your advertising strategy? If you haven’t, you probably should, because mobile ads can often be one of the best ways to communicate with an audience. Here is how you can embark with a successful mobile marketing strategy. App Based Mobile Marketing. Did you know that 80% of a mobile user’s time is spent on apps? Mobile Search Ads.

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Mobile Shopping: Mobile’s Influence on the Holidays

Meltwater

It is no secret; mobile shopping continues to grow and is directly influencing holiday shoppers… Read More.

Mobile 98
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3 Viral Marketing Lessons from the 2016 Super Bowl Commercials

Talkwalker SM

But when it comes to live events, Super Bowl 2016 showed Twitter is still the platform of choice for viral marketing. In this period, the world’s largest social network drove over half a million shares led by T-Mobile’s #YouGotCarriered campaign featuring Drake which was shared almost 80,000 times before a ball had been kicked. SOCIAL MEDIA NEWS social listening super bowl 2016 super bowl commercials viral marketing

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7 Reasons Why Ecommerce Websites Are Underperforming in 2016

Kikolani

Mobile speed optimized website are always welcomed in this digital world. #2: Even your website mobile friendliness contributes to increase in your products and services sell count. If your website displays properly on a mobile phone, this will increase your user experience. If your website is not mobile friendly, make it today itself. The Ultimate Guide to 160+ Business and Digital Marketing Conferences in 2016.

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The 5 Key 2016 Podcast Statistics

Convince & Convert

Edison first waived the flag on the explosive growth of podcasts in last year’s Infinite Dial study, but their new, 2016 podcast statistics show that momentum is building for the medium. Podcast Listening Grew 23% Between 2015 and 2016. Podcast Growth is Being Driven by Mobility. In 2016 it’s a much different story: 64% of podcasts are being listened to on a smartphone or tablet. I’ve just given you a tiny taste with these 2016 podcast statistics.

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Why the Rebirth of Email Is Coming in 2016

Convince & Convert

Prediction #1: We’ll see many more positive media stories about email marketing than negative in 2016. The Rise of Mobile. Email marketing has also become central to mobile strategies. This holiday season has been a breakout one for mobile shopping and the momentum will carry into the New Year. Beacons, geofences, mobile bar codes, and app behavior triggers will further intertwine email and mobile in 2016 and beyond. Image via BigStockPhoto.com.

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3 Reasons to Get on the Mobile Marketing Bandwagon

Meltwater

It’s the rise of mobile marketing. As digital marketers, we hear about it almost daily.… … Read More.

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Top Ways to Utilize Mobile Marketing and Payment Options Today

Idaconcpts

Organizations can now make it easy for consumers to purchase at any location by using the best mobile credit card processing , as well as send customers specifically targeted information, rewards, tips and more. If you want to get in on the mobile payments action, now is definitely the time. The premier benefit of using mobile payment services in business is that you can easily process transactions anywhere, and at anytime.

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10 Top Influencers to Guide You through the Social-Media Jungle in 2016

Socialmedia.biz

in 2016, and listed as one of the top 50 content marketing influencers globally in 2015. A highly regarded social-media influencer, Krishna De is also respected as a personal branding expert, live-stream strategist, mobile brand journalist, and a well-known keynote speaker. Post by Adi Englander. Social media, like life, is a rollercoaster of ups and downs. It’s full of supporters and fans, as well as friction, surprises and risks.

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25 Principles Mobile Site Design- Delight User & Drive Conversion

Kikolani

From ThinkWithGoogle about Mobile Site Design. Consumers increasingly rely on the mobile web to research and make purchases, which makes it more important than ever for companies to have an effective mobile presence. But what makes a good mobile site? To answer this question, Google partnered with AnswerLab to research how a range of users interacted with a diverse group of mobile sites.

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Twitter Makes Two Changes to Increase Revenue | Social You Should Know

Ignite Social Media

Facebook Will Punish Advertisers with Slow Mobile Page Loads. Remember when Google started punishing brands that didn’t have mobile optimized websites by pushing them lower in the search results? Facebook is going the same route, punishing advertisers who link to slowly loading mobile web pages by not showing their ads in the first place. This is the latest step by Facebook to improve the mobile experience.

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10 Ways Small Business Can Use Facebook Live Video Streaming

Pam Moore

Facebook Live video streaming enables brands and businesses of all sizes to tap into the power of video marketing and social media. It enables even the smallest of businesses to increase brand awareness, build community, nurture relationships. Smart and savvy marketers know they can even use Facebook Live to conduct customer research as well as increase leads and sales! Using Facebook live video enables business marketers to humanize their brand.

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Why Some CMOs Believe Mobile Marketing Isn’t Worth It

Convince & Convert

I am ready to proclaim that 2016 will be the Year of Mobile. Quite frankly, if I hear someone actually proclaim that—and I know if I Google “Year of Mobile,” I’ll find plenty of articles in my search results—I will bang my head against the nearest wall until it is stricken from my memory. In other words, enough already with the “(Insert Year here) will be the year of mobile” nonsense. The world is mobile. The Mobile Dichotomy.

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How T-Mobile Changed The Wireless Industry For The Better

The Realtime Report

How T-Mobile Changed The Wireless Industry For The Better By Jessica Oaks. Anyone who has switched contracts from AT&T or Verizon to T-Mobile knows that the wireless service provider does things its own way. T-Mobile proposed another way. Not only is T-Mobile benefiting, but the customer is too. T-Mobile’s ultimate promise is giving custumers the ability to use their devices more often at lower cost. T-Mobile’s latest promotion is Binge On.

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5 Facebook Ad Types That Improve Mobile Engagement

agora pulse

What’s the best way to engage mobile users on Facebook with sponsored content? Use at least one the following five Facebook ad types to improve mobile engagement and effortlessly build trust with your brand. Through my testing, you will avoid committing common mistakes on mobile advertising that may erode your marketing efforts on social media. Facebook Lead Ads are specifically designed for mobile traffic. This is a guest post written by Stefan Des.

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A Year in Review: Top 3 Social Media Themes of 2016

Ignite Social Media

It probably isn’t surprising that this is one of the top social media themes of 2016. Videos, live streaming and customer care were the top three most prevalent themes in social media during 2016. The post A Year in Review: Top 3 Social Media Themes of 2016 appeared first on Ignite Social Media - The original social media agency. A year in social media marketing feels like 10 years in traditional marketing.

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What to Consider When You Price Your Mobile App

Convince & Convert

Estimates peg consumer expenditure on mobile apps at $50 billion for 2016. This makes the mobile app space both an opportunity and a challenge for new app developers and businesses. of the total revenue generated by mobile apps! A classic example of an annoying ad is a pre-roll video that plays soon as an app is launched, or ads that keep popping up each time you hit the back button on the mobile device. Do you have a mobile app?

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Permanently Set Your Facebook Feed To Show Most Recent Instead Of Top Stories

SocMed Sean

Unfortunately, I still haven’t found a great way to switch the Android or iOS Facebook mobile apps over to Most Recent, but for those of you on Android, if you click the menu icon, you can always select “Most Recent” from your list of available feeds. Facebook Featured Mobile Social MediaSometimes the big social networks roll out features (or forget to roll them out) that work for the majority of the users, but just don’t make sense to some of us.

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2016 Media Landscape

The Proactive Report

’ The fastest growing change is the preference for getting news on a mobile device. In 2016 74% of Americans have ever access news on a mobile device. Your brand newsroom should be fully responsive, pass the Google mobile-friendly test and load fast. Either get your IT department or webmaster to add the Accelerated Mobile Pages code to your mobile newsroom pages or rebuild your newsroom in WordPress and use their AMP plugin.

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YouTube rolls out a built in chat feature on mobile!

Janet Fouts

YouTube is rolling out a messenger like feature called Native Sharing' Share videos and chat with your friends without leaving the mobile app. Social Media in Action Video chat YouTube

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Internet Trends 2016

Twist Image

Mary Meeker is back with her Internet Trends for this 2016. This report looks at massive opportunities in relation to advertising, mobile, connectivity, platforms, commerce trends, digital channels and beyond. . Here is Mary Meeker's presentation: Internet Trends 2016 : Here is Mary Meeker 's full slide presentation: Internet Trends 2016. 2016 Internet Trends Report from Kleiner Perkins Caufield & Byers. internet trends 2016. mobile.

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Is Setting Your Facebook Profile To Private Really Enough To Protect Your Privacy?

SocMed Sean

Facebook Featured Mobile Social Media best practices facebook mobile security tipsThis week we welcome guest author Cassie Phillips, a technology and internet security blogger. She loves social networking and wants to share her knowledge with other users so they can protect themselves, making the internet a safer place. Today, Cassie shares some insights about privacy issues related specifically to Facebook.

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3 Quick and Easy Short Video Tools for Mobile Animation

Socially Sorted

It’s so easy with the right tools, so let’s jump in and take a look at 3 of the short video tools you can use to do this: 3 Quick and Easy Short Video Tools for Mobile Animation. #1 Adobe Spark has become one of the go-to short video tools for many small business owners to create visuals via desktop or mobile. But there’s a cool function on Adobe Spark Post (on mobile) you might not be aware of: it can animate your images on mobile.

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10 Pinterest Apps for Mobile Marketing!

Devumi

The post 10 Pinterest Apps for Mobile Marketing! Pinterest is the visual bookmarking tool with incredible marketing potential. If there’s one defining characteristic about people who use Pinterest it’s this: They are pinning things which they want to buy in the future. It’s a daydreamers social media platform. A true Pinterest marketer needs to be familiar with all of the vast number of […]. appeared first on Devumi. Beginners Pinterest

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7 Reasons Why Ecommerce Websites Are Underperforming in 2016

Kikolani

Mobile speed optimized website are always welcomed in this digital world. #2: Even your website mobile friendliness contributes to increase in your products and services sell count. If your website displays properly on a mobile phone, this will increase your user experience. If your website is not mobile friendly, make it today itself. The Ultimate Guide to 160+ Business and Digital Marketing Conferences in 2016.

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Social Media Updates: May

yMarketingMatters

Twitter Opens Audience Platform Worldwide: Twitter now allows advertisers to extend their campaigns to all 800,000 million visitors around the world, across the Twitter website or any of the many websites and mobile apps. The app suncs with your WhatsApp mobile device account. Social Media Updates Tips Digital Marketing for 2016 Marketing For Business Owners Online Marketing for 2016 social media Social Media For Your Business Social Media Marketing Social Media News

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4 Social Media Trends and How to Adjust Your Social Strategy

Ignite Social Media

Another emerging trend that will become more prominent in 2016 is that Facebook will dominate the social landscape. 2015 has been a great year for video, but there is a lot more to come in 2016. This social networking site has been on rise for the past few years and market trends indicate that Facebook will continue to dominate the social landscape in 2016 as well.

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Future of Brand Experiences: Join #GetRealChat Conversation Live From #AdobeSummit March 23

Pam Moore

I’m excited to announce that we have partnered with Adobe and the #GetRealChat Twitter chat is again officially part of the Adobe Summit 2016 event in Las Vegas. For example, they spend loads of money, time and resources on the latest social media strategies, visuals and paid media all while sending them to a broken website with a terrible user experience that is not mobile responsive.

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The 5 Biggest Themes from Big Boulder 2016 – CEO’s View

Talkwalker SM

We’ve compiled a list of The 5 Biggest Themes from Big Boulder 2016 and key takeaways from the esteemed speakers because we at Talkwalker believe great ideas should always be shared! #1 If you’re an advertiser, Ad Blocking can make mobile advertising on Facebook/Instagram, Twitter and Pinterest even more laser focused and targeted toward specific (and desired) audiences. It can offer better targeting and ad units specifically tailored for mobile phones.

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Is Your Business Ready For Mobile Marketing?

yMarketingMatters

Mobile marketing is a multi-channel, digital marketing strategy aimed at reaching a target audience on their smartphones, tablets, and/or other mobile devices, via websites, email, SMS, social media, and apps. In 2016, the inevitable happened, and mobile usage overtook desktop as the primary device used to access websites. Mobile use is disrupting the way people engage with brands. Up to 60% of searches come from mobile devices (Source: Hitwise ).

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Bill Hartzer – February 2016 Update

Bill Hartzer

Google has launched Google Accelerated Mobile Pages. It’s been been a while since I send out my newsletter. If you are one my newsletter subscribers, this is the type of content that you’ll receive in my monthly newsletter. For me, the past few months I’ve had some personal and family challenges to deal with, so that’s really why I haven’t been sending out a weekly newsletter.

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The Mobile Commerce Chicken And Egg Conundrum

Twist Image

For years, I've been on a "mobile-first" rant. In short: your mobile experience should be better than your desktop experience (think about Instagram , Snapchat , Tinder , Uber and beyond). It also means that your mobile experience should not be a less-than experience from your desktop. The argument against mobile-first. Too many brands believe that mobile traffic is not significant enough for them to make the full-on mobile-first leap. mobile.

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25 Principles Mobile Site Design- Delight User & Drive Conversion

Kikolani

From ThinkWithGoogle about Mobile Site Design. Consumers increasingly rely on the mobile web to research and make purchases, which makes it more important than ever for companies to have an effective mobile presence. But what makes a good mobile site? To answer this question, Google partnered with AnswerLab to research how a range of users interacted with a diverse group of mobile sites.

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F8 2016: It’s a Good Time to Be a Publisher on Facebook

Jon Loomer

But F8 2016 provided hit after hit after hit to help the publisher. Here are 10 Facebook changes announced at F8 2016 that are pretty awesome for publishers… Here are 10 Facebook changes announced at F8 2016 that are pretty awesome for publishers… Click To Tweet. Not only do publishers have more control over the look and size of the embedded post (it also adjusts automatically for mobile), it loads twice as fast as the old version.

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20 Tremendous Digital Marketing Stats and Facts

Webbiquity SMM

As a consequence, digital marketing budgets are predicted to increase by double-digit percentages this year, with the Internet becoming the largest medium for advertising in 2016—ahead of TV. The Internet will become the largest medium for advertising in 2016 (ahead of TV). By 2019 mobile advertising will represent 72% of all US digital ad spending. Digital marketing spend is forecasted account for 35% of total budgets in 2016.

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5 Social Media & Digital Marketing “Must Haves” for 2016 – Part II

yMarketingMatters

In Part I , I gave you a bird’s eye view of what is only going to INCREASE in 2016 and recommended concentrating on and implementing these “Must Have” tactics to see fast, powerful and reliable results in your marketing and sales for your B2C or B2B business: Consumers Are Social. Consumers Are Mobile. Here is a quick snapshot of each channel to help you: Facebook is #1: Facebook will continue to be the dominant social media platform in 2016. Consumers Are Mobile.

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49 Noteworthy Social Networking Stats and Facts

Webbiquity SMM

Facebook’s mobile user base increased by 15% in 2014 and the number of mobile-only users increased by 34%. in 2016, and 85.8% 25% of Twitter advertising budgets are dedicated to mobile, and 89% of Twitter’s 1Q15 revenue came from mobile. eMarketer predicts that number will jump to nearly 49% in 2016, and, by 2017, increase to 70.7% 4: 45 Phenomenal Email and Mobile Marketing Stats. #5: Though new social networks continue to be launched (e.g.

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How to Know If Your Brand Should Hop on a New Social Media Trend

Ignite Social Media

Does everyone on your Twitter timeline seem to be obsessed with a new movie, television show, or mobile app? Philadelphia 76ers (@Sixers) July 12, 2016. posting about “The Dress” in 2016) long after the trend has ended can make your brand look as if it’s jumped the shark. Are all your Facebook friends talking about the next big sporting event, upcoming holiday, or election?

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10 Pinterest Apps for Mobile Marketing!

Devumi

The post 10 Pinterest Apps for Mobile Marketing! Pinterest is the visual bookmarking tool with incredible marketing potential. If there’s one defining characteristic about people who use Pinterest it’s this: They are pinning things which they want to buy in the future. It’s a daydreamers social media platform. A true Pinterest marketer needs to be familiar with all of the vast number of […]. appeared first on Devumi.

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