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Instagram Tests New Chronological Feed with “Latest Posts” Prototype

Later

The Instagram chronological feed could be making a comeback! A new “Latest Posts” feature has been spotted deep in the app’s code and could reveal the return of the Instagram chronological feed. This sounds like the chronological feed people are asking for. Similar, but not the same pic.twitter.com/AUMwlZGtUr.

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Facebook Marketers are Already Fumbling News Feed Change

Jon Loomer

It’s been a little over a week since Facebook announced the latest news feed change intended to surface more content from friends and less content from brands. In that time, it’s clear marketers are setting the groundwork for future news feed changes. The History of News Feed Changes. Call me cynical.

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Facebook News Feed Update: Now What?

Jon Loomer

You’ve undoubtedly heard by now about the big Facebook news feed update that was announced recently. The news feed is sorted and customized based on a ranking system. Posts that get long, thoughtful replies will get priority in your feed. But we’ve heard before that pages would receive lower priority in the feed.

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Not Everything Has Changed

Jon Loomer

A 70-page PDF called The Facebook Ads Experiment: 12 Tips to Crazy Engagement from 2016 underscores just how much has changed. What Facebook ads standards from 2016 could be repeated in 2024 without missing a beat? What could we say about Facebook advertising in the early days of 2010 to 2016 that remains the same today?

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Facebook Updates News Feed Algorithm

Ignite Social Media

Once again, Facebook is changing the way its News Feed is structured and many people have questions as to what it actually means this time. As this new feature on Facebook rolled out, so did a document titled “News Feed Values” by the company, which is meant to supply clarity around exactly that question. I don’t think so.

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Facebook Watchbait: Misleading and Sensational Videos Will Be Down-Ranked

Jon Loomer

Facebook has announced that videos using “watchbait” will be penalized and receive less news feed distribution. “Watchbait” is a made-up word to describe shady tactics used by marketers to game the news feed algorithm — and user engagement — with videos. What is watchbait? Why am I skeptical?

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True or False? Revisiting Our 2016 Social Media Predictions

Ignite Social Media

2016 proved to be an exciting year in social media. At the end of 2015 , we made a list of predictions that we thought would happen in 2016. We’re seeing more ads in the feed, changes to algorithms, potential programmatic placement options, Snapchat gimmicks like Spectacles , etc.” There you have it.