Pam Moore

JUNE 30, 2017

When many entrepreneurs, small business owners and even experienced marketers in larger organizations think of the term “brand” they think of pretty colors, expensive logos, fancy graphics, Facebook cover photos, Pinterest boards and traditional tv or radio advertisements. Your brand is not your logo! Big difference.

Brands 167

Brands Strategy Authentication Reputation 167

Keyhole.co

JANUARY 18, 2024

This brand has a legacy of around 111 years and has seen steady success with outdoorsy drinkware, food storage, and cookware products. However, when it first introduced the Stanley Quencher 40 oz (1200 ml) in 2016, sales lagged for years. And behind this apparent miracle is a stroke of online marketing genius. Instagram: 741.7K

Influencer 59

Influencer Social Media Strategy Marketing 59

Pam Moore

JANUARY 26, 2016

When many business leaders think of the term “brand” they think of pretty colors, expensive logos, fancy graphics, Facebook cover photos and traditional tv or radio advertisements. Smart marketers know branding is much more than a logo. Are you influencing brand perception in a positive way? Big difference.

Brands 113

Brands Strategy Reputation Marketing 113

Firebelly

DECEMBER 21, 2015

The 15 most-read posts on our social media marketing blog in 2015! For some brands—yes. Are you one of those brands? This weekend I walked in to World Market, a speciality retailer selling mostly home decor, and walked out with something I wasn’t planning to purchase—all because of Pinterest. Read on to find out!

Social Media 100

Social Media Marketing Retail Social Media Management 100

Social Media Strategies Summit

AUGUST 28, 2019

Today’s marketers are all looking for new ways to find and attract their ideal audience. But in the fast-paced and ever-evolving digital marketing landscape, it’s getting harder and harder to reach your people and get results. Enter AI in marketing. What is artificial intelligence marketing? Examples of AI in Marketing.

Examples 200

Examples Marketing Retail Automotive 200

Unmetric

APRIL 2, 2019

Each day, we trawl through brand posts and feature the most engaging post by a brand on our social handles. We believe it will provide other brands inspiration for their own creative briefs and campaigns. In 2019, collaborating with #BTS seems to be the way to go for brands! Brands’ strategic partnerships with BTS.

Social Media 97

Social Media Brands Marketing Tourism 97

Social Media Strategies Summit

OCTOBER 16, 2019

are on Snapchat), marketers can’t afford to ignore this platform. Why is Snapchat so crucial for brands? As more and more marketers turn to Instagram Stories, there is less competition on Snapchat. This presents an opportunity for marketers to double down on their Snapchat strategy in order to see a better ROI.

Brands 103

Brands NGO Authentication Campaign 103

Kikolani

MAY 12, 2016

Why Podcasting Is The New Marketing For 2016 (And Beyond)? Want to increase your marketing power? In the business world there are many different areas of marketing that can be used to help increase overall profits and revenues. Although, there are some myths about podcasts and their ease of use and marketing.

Marketing 60

Marketing Loyalty Advertising Directory 60

Social Media Strategies Summit

JANUARY 22, 2021

As we head into 2021, marketers are reflecting on how much consumer behavior has changed over the course of the last year. But for brands to continue to be successful, it’s important these digital interactions remain human-powered; even more so for industries that previously relied on in-person transactions to grow their businesses.

Strategy 211

Strategy Marketing SMS Mobile 211

Webbiquity SMM

AUGUST 27, 2019

Twitter and LinkedIn remain the top two social networks for B2B marketers. That said, there are some disturbing signs developing for Twitter (and the B2B marketers who rely on the platform). Per recent research , though 77% of B2B marketers say they use Twitter to distribute content, Twitter use is down 8% since 2014.

B2B 154

B2B Research Twitter Marketing 154

Twist Image

JUNE 3, 2016

Mary Meeker is back with her Internet Trends for this 2016. While her insights always capture the tech community's attention, there are massive implications for businesses and brands as well. Here is Mary Meeker's presentation: Internet Trends 2016 : Here is Mary Meeker 's full slide presentation: Internet Trends 2016.

Trends 40

Trends Conference Mobile Advertising 40

Keyhole.co

NOVEMBER 19, 2023

Creating a social media strategy takes time to research and write, but not all digital marketers have enough hours in the week. Target audiences Determining target audiences is an essential part of any social media strategy, as they may differ from your brand’s normal key markets. Identify: One or Two Primary Audiences.

Template 52

Template Templates Examples Social Media 52

Ignite Social Media

NOVEMBER 22, 2016

2016 proved to be an exciting year in social media. At the end of 2015 , we made a list of predictions that we thought would happen in 2016. In fact, we had it slated to die in popularity due to an overdose of brands joining. Just a few of our 2016 predictions and what ultimately became of them. We certainly didn’t.

Social Media 60

Social Media Buy Consultant Metrics 60

Ignite Social Media

AUGUST 31, 2016

Instagram Stories is only a few weeks old but brands have already leaped at this new opportunity to engage with their fans. In this blog, we’ll be highlighting some of the opportunities that brands have identified and which brands are successfully achieving results. It’s marketing after all. Live Event Coverage.

Instagram 107

Instagram Brands Sports Eventful 107

Socially Sorted

DECEMBER 28, 2015

These are social media and marketing tools I will be taking with me into 2016. Now YOU can use them in 2016 and benefit from them too! . I wanted to share social media and marketing tools I haven’t mentioned much before and that I have only really started to use (or use in smart ways) in the last year.

Tools 75

Tools Social Media Marketing Apparel 75

Keyhole.co

MARCH 6, 2024

There are so many brands and influencers, all vying for the attention of their target audience. But when was the last time you actually went to see what people have to say about your brand? I guess we can all agree that marketing goes far beyond the numbers. The social media scene is noisy. Everyone has something to say.

Sentiment 52

Sentiment Analysis Marketing Press Release 52

Webbiquity SMM

FEBRUARY 16, 2016

As noted in the 2016 B2B Marketing Trends report , B2B marketing strategies and practices are in the midst of significant change, driven by new technologies and evolving buyer expectations for more “consumer-like” experiences. B2B marketing budgets are shifting to digital and social. And now, the stats!

B2B 110

B2B Social Media Marketing Survey 110

Pixlee

SEPTEMBER 3, 2020

Inclusive marketing is more than just a buzzword. Brands who embrace diversity in their campaigns, content, and hiring practices are representing a wide range of races, genders, orientations, and abilities, to name a few things. Check out how these four brands are embracing diversity in their content and marketing campaigns.

Brands 77

Brands Content Authentication Campaign 77

Convince & Convert

JULY 17, 2017

Our just-released 2017 State of Social Marketing Report shares survey results from 2,738 social media marketing professionals from 111 countries. Here are the three biggest challenges social marketers are facing right now, according to social marketers themselves. percent of marketers in 2017, compared to 61.1

Marketing 159

Marketing Software ROI Comparison 159

Keyhole.co

DECEMBER 26, 2023

Kratin Daeng was marketed toward the more rough-and-tough truckers and workers. market share. Each of these enterprises is wildly successful and has millions of followers online, thanks to Red Bull’s marketing strategy. This is just one tiny element of the beverage brand’s unique, creative, and strategic marketing brilliance.

Social Media 52

Social Media Strategy Sports Meme 52

agora pulse

JANUARY 25, 2017

As we look back on our social media plans of 2016 and ahead to our 2017 campaigns, it’s important that we learn from our mistakes and make adjustments to ensure a strategic new business year. Understand that when marketing on social media, you are trying to build trust and relationships with people in tandem with marketing to them.

Social Media 60

Social Media Social Media Management Compete URL 60

Unmetric

AUGUST 2, 2019

Which are the most followed brands on Instagram and how did they get there? Luckily, we have an Instagram analytics tool that tracks, among other things, which brands have the most followers. Instagram has proven to be a great platform for brands to market their products. Top brands on Instagram.

Instagram 155

Instagram Brands Fashion Sports 155

Ignite Social Media

AUGUST 15, 2017

But for those who are not too familiar with emojis and how they work, allow us to catch you up on what they are and if they’re right for your brand voice. Do Emojis Match Your Social Brand Voice? Now the big question, does using emojis in your content match with your social brand voice? It honestly depends on your brand.

Brands 108

Brands Banking Apple Social Media 108

Kikolani

SEPTEMBER 29, 2016

Though it’s flexibility and versatility make it an ideal option to create a variety type of websites, it offers webmasters with all the right tools to build blog sites. Custom Widgets: The framework has few custom widgets for you to use including a blog tabs widget, a Flickr widget, and a social widget. Main Canvas Features: Templates.

WordPress 60

WordPress Widget Module Template 60

Kikolani

SEPTEMBER 29, 2016

Though it’s flexibility and versatility make it an ideal option to create a variety type of websites, it offers webmasters with all the right tools to build blog sites. Custom Widgets: The framework has few custom widgets for you to use including a blog tabs widget, a Flickr widget, and a social widget. Main Canvas Features: Templates.

WordPress 60

WordPress Widget Module Template 60

agora pulse

MAY 2, 2019

LinkedIn, Twitter, and Facebook are the most utilized social networks by Fortune 500 companies, according to recent research from UMASS Dartmouth’s Center for Marketing Research. They also looked at whether each company on the list is maintaining a public-facing corporate blog. No limit can be imposed on length or type of post.

Company 100

Company Social Media Analysis Research 100

Social Media Strategies Summit

OCTOBER 3, 2019

Launched in 2016, the platform now boasts 500 million active users worldwide. It’s still early days for this social platform, but brands should be paying attention. In the past year, TikTok has tested and launched advertising options including in-feed native video ads, brand takeovers, hashtag challenges, and more.

Brands 114

Brands Meme Hashtag Campaign 114

Ignite Social Media

JULY 18, 2017

For seasonal brands, one of the toughest times of the year is those off-season months when consumers aren’t really looking for the products and services they offer. How does a brand stay top of mind for their fans during these times of the year? Focus on Brand Awareness. Offer Deals and Promotions.

Activities 121

Activities Brands Banking UGC 121

Unmetric

MAY 28, 2019

Social media is a whole new ball game for brands. And one of them is almost always Linda from Marketing. And yet, there are some brands out there that are impressively strong at social. And how can your brand get in on it? Find out which famous brands you should follow and what their social strategies are.

Social Media Management 111

Social Media Management Social Media Brands Class 111

Social Media Strategies Summit

OCTOBER 30, 2019

There is no shortage of reasons for brands to move away from the social media giant, Facebook. From the algorithm changes to the fake news stories that plagued the 2016 election and the ever-increasing cost of advertising , the environment on Facebook seems to get more challenging every day. 2 Aflac Overcomes the Algorithm Changes.

Brands 108

Brands Facebook Journal Issues 108

Pam Moore

MAY 27, 2016

Check out these statistics published by Facebook as of March, 2016. billion daily active users on average for March 2016. 989 million mobile daily active users on average for March 2016. billion monthly active users as of March 31, 2016. billion mobile monthly active users as of March 31, 2016. Approximately 84.2%

Facebook 113

Facebook Marketing Groups Groups 113

yMarketingMatters

OCTOBER 2, 2017

Mobile marketing is a multi-channel, digital marketing strategy aimed at reaching a target audience on their smartphones, tablets, and/or other mobile devices, via websites, email, SMS, social media, and apps. In 2016, the inevitable happened, and mobile usage overtook desktop as the primary device used to access websites.

Mobile 140

Mobile SMS Hitwise Marketing 140

Later

SEPTEMBER 28, 2020

Video on social media is proving to be the most powerful business asset for gaining new followers, growing your brand, and driving sales. But why is video content so important for brands? Find our top tips for creating an at-home video recording studio in this blog post. a video-first offering can be. > browse effects?? >

Video 100

Video Social Media Brands Instagram 100

Twist Image

DECEMBER 2, 2016

From my side of the bookmark, 2016 saw a slew of new and interesting business books for us to devour. Here are my personal top fifteen business books of 2016. Brands don't want to just capture your attention, now they're also in the business of re-selling it. Here's a different perspective via compiled blog posts and articles.

Influencer 40

Influencer Conversation Google Company 40

Ignite Social Media

MAY 24, 2016

1 million tweets per day using #Coachella branded hashtag. These are the record-breaking statistics coming out of Coachella 2016, the popular, multi-day, annual April concert that kicks off a plethora of outdoor music festivals across the U.S. EXAMPLES OF BRANDS WHO DID IT RIGHT AT #COACHELLA 2016: Cupcake Vineyards.

Engagement 110

Engagement Brands Hashtag Eventful 110

Webbiquity SMM

FEBRUARY 27, 2018

For B2C marketers, Pinterest (#6 overall) is probably the next most interesting site. And what does that mean for marketers? Most consumers prefer to interact with brands by email. Just 3% say they communicate with brands using Twitter. ( V3+Broadsuite Blog ). V3+Broadsuite Blog ). The Marketing Scope ).

Social Networking 223

Social Networking Tumblr Tips B2B 223

Hootsuite

MAY 13, 2020

Considering influencer marketing ? Even if you aren’t, it would be a mistake to ignore influencer marketing trends. Beyond their role as effective brand ambassadors, influencers are also just good marketers. There’s a reason the influencer marketing industry is booming. Marketers may want to follow suit.

Influencer 145

Influencer Trends Marketing Guidelines 145