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Hendrick’s Ministry of Transport and Brands Celebrate Wimbledon!

Audiense

The campaign, “Hendrick’s Ministry of Marginally Superior Transport” launched by marketing agency Gravity Thinking , is aimed at giving weary travellers a more pleasant experience. — Hendrick's Ministry (@HendricksginUK) July 4, 2016. — Hendrick's Ministry (@HendricksginUK) July 7, 2016. BsznrA6sHp.

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Hendrick’s Ministry of Transport and Brands Celebrate Wimbledon!

Audiense

The campaign, “Hendrick’s Ministry of Marginally Superior Transport” launched by marketing agency Gravity Thinking , is aimed at giving weary travellers a more pleasant experience. — Hendrick's Ministry (@HendricksginUK) July 4, 2016. — Hendrick's Ministry (@HendricksginUK) July 7, 2016. BsznrA6sHp.

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SMS Marketing: a Grossly Underrated Marketing Tactic

Kikolani

Text message or SMS marketing delivers insanely higher ROIs and ridiculously higher sales than any other digital or conventional media. Take a moment to let these figures sink in: Papa John’s SMS marketing campaign boosted sales by 33% and generated an ROI above 500%. Big brands don’t seem to like SMS as a marketing media.

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Sprout Social Raises $40.5 Million Series-D Fundraising

Sprout Social

Sprout Social , a leading provider of social media marketing, analytics and advocacy solutions for business, today announced $40.5 “Social marketing and social data have become mission-critical to virtually all aspects of business. million in new funding from Goldman Sachs, New Enterprise Associates and led by Future Fund.

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The Interoperability Of Things (And Brands)

Twist Image

By the end of 2016, 800,000 PlayStation VR units were expected to have sold, according to the research firm Canalys , along with about 500,000 HTC Vive and 400,000 Oculus Rift headsets. Think about how technology now spends millions (billions) on the business of APIs. You don't have to be a technologist to understand the world of APIs.

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Access Facebook Promoted Post Analytics with Unmetric

Unmetric

Here at Unmetric, we’re all marketing enthusiasts. Every day we look to find ways to make the lives of marketers (all the various roles that encompasses) better, whether it’s by making our UI more user-friendly or by adding smarter features. Marketers were excited and skeptical at the same time about how it’ll affect their brand.

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I Asked 13 Buffer Leaders for Advice on Succeeding in My New Role

Buffer Social

While he has worked mostly in iOS and apps, he’s also dabbled in marketing, too — Andy’s had a hand in building almost every part of the Buffer website! Hannah Voice, Head of Customer Advocacy Operations 📍Started at Buffer in February 2016 as an Onboarding Specialist 🌎 Location: Brighton, U.K.

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