Ignite Social Media

DECEMBER 16, 2016

The analytics tools behind some of the most popular social media platforms can be surprisingly limited. With an increasing number of businesses using social media for marketing, many platform analytics leave something to be desired. While some platforms excel in certain aspects of analytics reporting, others fall short.

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Webbiquity SMM

FEBRUARY 13, 2018

59% of Americans with social media accounts think that customer service through social media has made it easier to get questions answered and issues resolved. So even if your engagement efforts are focused on just a few platforms, use a social media monitoring tool to check for brand mentions, comments, support issues, etc. 89% of U.S.

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Social Media Marketing Hubspot Trends 178

Hootsuite

AUGUST 18, 2020

2016: Machine learning (a.k.a. In 2016, YouTube released a whitepaper that made some waves. Source: Deep Neural Networks for YouTube Recommendations , 2016). 2016-2020: Borderline content, demonetization and brand safety. It’s a complicated issue because it touches every issue: from white supremacy to the coronavirus.

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YouTube HootSuite Metadata Notification 145

Ignite Social Media

JANUARY 11, 2019

Between the Cambridge Analytica scandal , issues with analytics for video ads, and everything with the 2016 presidential election, it seems they will attempt to shift focus toward something more user-oriented. Trust in social networks overall is on the decline, but Facebook in particular has been in hot water over the past year.

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Social Media HootSuite Travel Instagram 132

Keyhole.co

NOVEMBER 19, 2023

As of April 2016, it is the most popular social platform with more than 1.5 Although it lacks metrics marketers value , it is the most popular platform among this demographic as of February 2016. You can follow Delta’s example by creating responses for common issues, and reacting in a fast and helpful manner. billion users.

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Template Templates Examples Social Media 52

Ignite Social Media

JANUARY 10, 2018

1 Since 2016, the percent of mothers who use social networks has increased 5% – resulting in 93% of mothers using social networking sites. 2 The least commonly used platforms overall were Snapchat (29%) and Twitter (21%); however, both platforms have seen growth with mothers since 2016. hours using the internet per day.

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Social Media How To Survey Social Networking 113

Sprout Social

APRIL 26, 2018

Ever since announcing Instagram Business Profiles in 2016, brands have asked, “should I switch to an Instagram Business Profile or keep my personal account?” With access to analytics and other features unavailable to personal accounts, it’s all upside. So it’s no wonder why Instagram is nudging brands to switch.

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Instagram How To Influencer Analysis 109

Ignite Social Media

APRIL 2, 2020

app, which was acquired by the Beijing-based media company, ByteDance, who had launched the original TikTok app in China in 2016. Among TikTok’s teen audience, brands encroaching on the platform is already a hot button issue and jumping on unnecessary trends can be seen as a lame move.

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Marketing Authentication Trends Feed 217

The Realtime Report

MARCH 2, 2017

Even though this is clear, according to Smart Insights, 47% of businesses did not have a digital marketing strategy in 2016. According to the 2016 Demand Generation Benchmark Report , the top channels used to drive leads include Email (77%), SEO (56%) and Social (47%). Gathering metrics and analytics. Get the word out.

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Conversation How To Software Analytics 70

Sprout Social

APRIL 10, 2017

billion monthly active users on Facebook, which includes a 17% year over year spike since 2016. Try our social media management and analytics tools with a free 30-day trial ! Your CEO most likely sent out an inspiring email or gave an enthralling speech at the end of 2016 outlining the core goals for 2017. There are more than 1.86

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Strategy Facebook Marketing Metrics 111

Sprout Social

AUGUST 26, 2020

Fans can sniff out when brand partnerships aren’t in the best interest of the game, like in 2016 when fans questioned the legitimacy of Bud Light’s All-Star program which included nominees who retired from competitive play. That way, as soon as an issue arises, your team is able to address it immediately on social.

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Data Strategy Marketing Sports 85

Unmetric

NOVEMBER 11, 2016

Then, take a look at the performance of Cigna on social media during the month of October 2016. October 21, 2016. October 5, 2016. By getting experts to weigh in on health issues, these videos have a high degree of credibility. The best part is that everything from reach to conversion is measurable. 134 Tweets in October.

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Social Media Report Insurance Hashtag 95

Twist Image

MARCH 10, 2016

On June 14th, 2016, The Art of Marketing will - once again - take place in Toronto at the Metro Toronto Convention Centre, and the line-up is stunning. Avinash Kaushik - Digital Marketing Evangelist for Google , bestselling author ( Web Analytics - An Hour A Day and Web Analytics 2.0 ) and co-founder of Market Motive.

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Marketing Analytics YouTube Metrics 40

Convince & Convert

APRIL 11, 2016

The antiperspirant company utilized Lightwave, a new bio-analytics technology that measured everything from reactions to buzzers, to the crowds doing the wave. iambeckyg) April 1, 2016. In turn, the company issued a statement expressing their disappointment in Lyons’ commentary. Use #EveryMoveCounts #contest to enter.

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Conversation Hubspot Hashtag Sports 60

Proactive Report

FEBRUARY 24, 2017

That might be about to change -Twitter just reported a dismal Q4 for 2016: 16 cents per share on revenue of $717 million. Back in November 2016 the shares were $18. And according to the 2016 Cision State of the Media Report they don’t think Twitter is going away anytime soon. This was way below Wall Street’s expectations.

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Twitter News Influencer Open Source 94

Buffer Social

JULY 20, 2017

For instance, they made €25 million from social media in 2014 (this number is likely to be higher today), and their social media efforts helped to increase their Net Promoter Score from 35 in 2015 to an all-time high of 43 in 2016. The average number of social messages that needed a response from brands had increased by 18% from 2015 to 2016.

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Social Media Engagement Brands Airlines 112

Kikolani

DECEMBER 20, 2016

There are a lot of aspects involved in digital marketing, SEO, link building , social media management, content management and analytics, just to name a few. The Ultimate Guide to 160+ Business and Digital Marketing Conferences in 2016. There are a few different price points for Moz: Free 30-Day Trial. $99 99 Standard Monthly Rate.

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Campaign Tools HootSuite Marketing 61

Kikolani

DECEMBER 20, 2016

There are a lot of aspects involved in digital marketing, SEO, link building , social media management, content management and analytics, just to name a few. The Ultimate Guide to 160+ Business and Digital Marketing Conferences in 2016. There are a few different price points for Moz: Free 30-Day Trial. $99 99 Standard Monthly Rate.

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Campaign Tools HootSuite Marketing 60

Buffer Social

NOVEMBER 21, 2016

2016 has been a period of consolidation for many of the biggest social media platforms out there. The blur between Snapchat and Instagram isn’t the only case of platform consolidation we’ve seen in 2016 either. 2016 has been another record-setting year for Facebook. billion in revenue during Q3 2016 and now has 1.79

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Trends Social Media Predicition Instagram 40

Keyhole.co

MARCH 6, 2024

A screenshot of a random negative Twitter post about the Nestle brand With sentiment analysis, you can quickly identify issues early on. Stay ahead of the curve with profile analytics Track your growth over time and see where your strategies worked and where you need improvements.

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Sentiment Analysis Marketing Press Release 52

Talkwalker SM

MAY 11, 2016

In January, the United States Centers for Disease Control and Prevention (CDC) issued a travel warning , and some countries have advised women to postpone getting pregnant altogether until the risks are better understood. It is estimated that more than 1.5

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Pharmaceuticals Data Travel Social Media 60

SalesChoice

FEBRUARY 8, 2017

A recent report issued by SalesForce confirmed that high performance sales organizations are 4x more likely to use predictive analytics. Their research also confirmed that: Sales organizations plan to increase their use of sales analytics 58% from 2015 to 2016. Thomas Davenport, Expert on Analytics and Big Data.

Analytics 20

Analytics B2B Data Project 20

Kikolani

NOVEMBER 3, 2016

Thankfully, there are a handful of metrics that can help you determine whether your blogging strategy is as effective as it needs to be, and they can guide you in the right direction if issues need fixed. The Ultimate Guide to 160+ Business and Digital Marketing Conferences in 2016. Bounce and Exit Rates. Enter bounce and exit rates.

How To 60

How To Metrics SEO Sites 60

Kikolani

NOVEMBER 3, 2016

Thankfully, there are a handful of metrics that can help you determine whether your blogging strategy is as effective as it needs to be, and they can guide you in the right direction if issues need fixed. The Ultimate Guide to 160+ Business and Digital Marketing Conferences in 2016. Bounce and Exit Rates. Enter bounce and exit rates.

How To 60

How To Metrics SEO Sites 60

Pixlee

JUNE 14, 2021

In 2016, Instagram migrated from a reverse-chronological feed to an algorithm-based feed for displaying content. You can use analytics tools like Pixlee to analyze when your audience is most active on Instagram. This shift saw an immediate reduction in the reach of content. Identify Super Users. Use Platform-Friendly Images .

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Instagram UGC Apparel Hashtag 52

Kikolani

APRIL 21, 2016

Your content is solid; your headlines are great; you try to follow all marketing trends and your analytics are telling you that readers are coming. by NEIL PATEL on FEBRUARY 24, 2016. Fix any format issues you see. The Ultimate Guide to 160+ Business and Digital Marketing Conferences in 2016. Copy and paste your doc.

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List Video Conversation YouTube 100

Twist Image

MAY 14, 2016

Every top 5 song from 1958 to 2016, in one place. I spent a few years working on climate change issues back in 1998-2003, and I have seen very little evidence that the world wants to do anything about this potentially cataclysmic risk. lean analytics. Get your headphones out, Mitch. Alistair for Mitch). bit current. podcasting.

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Reddit Apple Analytics Comments 40

Jon Loomer

JANUARY 13, 2018

In 2016, Facebook made an update to news feed that sounded eerily similar to the most recent announcement: Our top priority is keeping you connected to the people, places and things you want to be connected to — starting with the people you are friends with on Facebook. I have no issues with live video. And, who knows? Call to action.

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Feed Feedly News Facebook 165

Sprout Social

APRIL 19, 2017

You can access this report by connecting your Google Analytics account directly to our app. In fact, our Q3 2016 Index report found that 57% of users are more likely to buy from a brand they follow on social media. Our Q2 2016 Index found that social media was consumers’ No. It’s also broken down per network.

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Social Media How To ROI Hashtag 104

agora pulse

JULY 13, 2016

Jill shares money saving tips whilst also bringing awareness to important issues such as women’s rights. Amy Flory (@FunnyIsFamily) June 23, 2016. Twitter marketing isn’t all about Klout scores and analytics, it’s about human interaction too. Here are 3 great Mom accounts to follow on Twitter for starters: 1. UrbanMommies.

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Twitter Hashtag How To Klout 60

Twist Image

MARCH 29, 2016

Yesterday, Mirum issued a press release because Mirum had been named to Gartner's Magic Quadrant for Global Digital Marketing Agencies. From the report: "In 2016, CMOs are rethinking their brands' dependence on external marketing agencies. Mirum is a part of the Visionaries quadrant. That's the point. advertising services. creativity.

Marketing 40

Marketing Startup Advertising Press Release 40

agora pulse

JUNE 7, 2016

Check your Facebook insights and Twitter analytics for best times to post. Hubstaff.com (@Hubstaff) April 28, 2016. If they want to get a hold of someone quickly, social media is a great go-to (even though it isn’t always in the company’s best interests to have issues out in a public space). How we encourage engagement.

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Social Media Management Team Social Media Notification 60

ProBlogger

DECEMBER 23, 2015

Creating successful social media strategies for 2016. In this episode I give a list of points to consider about the content that was published on your blog this year – take some time to go over each issue and note down the answers, as this will help shape your content direction for 2016. Creating an autoresponder series.

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How To Exercises Hashtag List 20

Sprout Social

NOVEMBER 15, 2016

— Lauren Friedman (@Lauren_Hannah) November 2, 2016. Once you’ve established yourself on a social platform, use a social media analytics tool to monitor engagement with your account and audience demographics. It’s understandable, but it’s indicative of a larger issue: over-saturation. AdobeLife pic.twitter.com/XJx7C3svmj.

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Social Media ROI Loyalty Social Networking 40

Sprout Social

MARCH 1, 2017

Our Q3 2016 Index found that posting too many promotional messages is the No. This is Google’s dashboard that helps website owners get a better understanding of how their site is performing in the search engine as well as any issues that could affect your rankings. 1 reason people unfollow brands on social media.

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Buy Instagram Mobile Features 40

Sprout Social

OCTOBER 9, 2018

By 2016, the Fantasy Sports Trade Association (FSTA) estimated that 57.4 One of the best ways to get to know your audience is to use an analytics tool that can aggregate data from all your platforms. Use analytics to pinpoint the best times of day/days of the week to share your stuff. are most successful.

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Sports Social Media Engagement Compete 82

Razor Social

SEPTEMBER 20, 2017

Are you using Google Analytics to check your content marketing efforts? Google even has a dedicated Analytics Academy to help you understand it. Previously on Razor Social, we’ve covered the most important terms and reporting in Google Analytics. The plugin was originally called Google Analytics for WordPress.

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Analytics WordPress Sample Samples 107