Ignite Social Media

MAY 16, 2016

With social media being considered by many brands as part of the traditional marketing mix, it may be tempting to constantly push a commerce message, but that approach will kill your social media engagement. Let’s take a look at how social media engagement has changed over the years. So what’s that mean for engagement?

Engagement 109

Engagement Social Media Class Loyalty 109

Writtent Blog

FEBRUARY 10, 2015

In case you haven’t been doing that, here’s a list of nine things you can start implementing today that will increase your traffic , leads, and conversions, as well as enhance your online reputation. Take your business to the next level in 2015! Optimize for Mobile. Certainly not in 2015. Stop Tracking Keyword Rankings.

SEO 40

SEO Strategy comScore URL 40

Convince & Convert

FEBRUARY 5, 2018

Credible research and data validate the proposition that mobilizing employees as media is a good thing: Peer recommendations drive business value. You’ll find both technical and business-focused conversations. They should also understand the best practices for engaging in social media. Employees tell better stories than you do.

Strategy 147

Strategy Social Media Marketing Consultant 147

Social Media Marketing

JANUARY 11, 2020

From the data recorded from 2015, the International telecommunication union (ITU) has stated that nearly 43% of the world population uses the internet. The Shopify experts help you work on the appearance of your website and its page and technical aspects like mobile-friendly optimization, SMO, SEO, and much more.

Telecommunications 100

Telecommunications Startup SEO ROI 100

Rebekah Radice

MAY 9, 2015

And how do you capture audience attention to improve awareness, engagement and interaction? Marsha Collier (@MarshaCollier) May 6, 2015. By 2020, only 15% of sales interactions will be outside of social, mobile, and video #influencerchat pic.twitter.com/2RnapMtVHr — Vala Afshar (@ValaAfshar) May 6, 2015. wn4tl4g18e.

Social Media 131

Social Media How To Marketing HootSuite 131

Convince & Convert

MAY 4, 2015

Yes indeed, savvy marketers are rallying around conversion rate optimization , the process of improving conversion. The upcoming Conversion Road Trip, hosted by Unbounce , will bring many big league CRO experts together to present strategies for optimizing conversion. Psychology is the Root of Conversion Science.

Conversation 60

Conversation Campaign Patterns Influencer 60

Mindjumpers

MAY 26, 2016

CEO Evan Spiegel describes Snapchat’s messaging as “conversational”, rather than “transactional”, which gives the impression you’re just talking to a friend. Another reason engagement is so high on the platform is that there are no worries about content existing forever. It’s no wonder that advertisers want a bite of it.

Authentication 0

Authentication SMS Influencer Advertising 0

yMarketingMatters

FEBRUARY 8, 2016

Facebook Introduces Audience Optimization for Publishers: Do you want more organic engagement for your posts? A new feature was rolled out by Facebook, aimed at providing an organic targeting tool to better reach and engage with their audiences. Smartphone App in 2015. is now being rolled out into the rest of the world.

Social Media 100

Social Media URL iPhone iPad 100

Buffer Social

MAY 31, 2017

This post was originally published in 2015 and has been updated with the latest Facebook video tips and information. Now seems to be the perfect time to take a closer look at Facebook video and how to use videos to engage more fans on the platform. 17 Top Facebook Video Tips for More Views, Shares, and Engagement.

Video 111

Video Engagement Facebook Mobile 111

Hootsuite

DECEMBER 7, 2022

Twitter advanced search has different powers across different platforms — you will have a different experience using it on mobile vs. desktop, for example. Using Engagement , you can get even more precise. Searching Twitter on mobile. Engage in risky replies. . — David Perell (@david_perell) August 30, 2020.

Twitter 115

Twitter HootSuite Airlines Mobile 115

Social Media Strategies Summit

JANUARY 2, 2020

The result was a campaign that played into the Super Bowl hype, but still engaged consumers where they spend most of their time: on social media. Before the VMAs started this year, social engagement with content related to the show was up 129% over 2018. But the campaign didn’t end on social. 4 Spotify Wraps Up 2019. Source: Spotify.

Campaign 166

Campaign Meme Instagram Social Media 166

yMarketingMatters

OCTOBER 18, 2015

It’s the progress of mobile technology and the ease with which people can shoot footage on their phones and then upload it to the Internet is incredible. Remember, as companies engage through social media, content has to be relevant, not spammy, providing current and potential clients with value. Why the explosion of video content?

Video 133

Video Marketing Vimeo YouTube 133

Convince & Convert

JULY 27, 2017

And if you can’t speak that language, you’re missing a prime opportunity to engage with your audience. As of 2015, about half of all Instagram captions and comments included at least one emoji. Second, emojis can communicate complex feelings that would otherwise be impossible outside of face-to-face conversations.

Tips 121

Tips Marketing Press Release Influencer 121

Sprout Social

MAY 10, 2022

Some common tactics in a brand marketing strategy include: Creating brand engagement on social media. Essentially, brand marketing tells the story of a brand’s products or services through purposeful engagement. Liquid Death sparked conversation online after its 2022 Super Bowl ad aired. Developing a loyal customer base.

Social Media 119

Social Media Brands Marketing Meme 119

Webbiquity SMM

SEPTEMBER 1, 2016

These days, most are finding success by engaging new global consumers through digital channels. Indeed, to best engage global consumers, brands need more than online linguistic fluency. But this approach really moves the needle in generating brand trust, engagement, conversions and revenue. Conversion Rate Optimization.

Marketing 100

Marketing Metadata Retail Airlines 100

Mindjumpers

MAY 26, 2016

CEO Evan Spiegel describes Snapchat’s messaging as “conversational”, rather than “transactional”, which gives the impression you’re just talking to a friend. Another reason engagement is so high on the platform is that there are no worries about content existing forever. It’s no wonder that advertisers want a bite of it.

Authentication 100

Authentication SMS Influencer Advertising 100

yMarketingMatters

OCTOBER 18, 2015

It’s the progress of mobile technology and the ease with which people can shoot footage on their phones and then upload it to the Internet is incredible. Remember, as companies engage through social media, content has to be relevant, not spammy, providing current and potential clients with value. Why the explosion of video content?

Video 100

Video Vimeo Marketing YouTube 100

Sprout Social

SEPTEMBER 21, 2020

But what he learned (and what I learned, as his excitement bubbled over into our dinner conversations) is that it’s about much more than that. Their photo-editing mobile app has over 150 million Android and iPhone downloads since it first launched in 2012. VSCO founders, Joel Flory and Greg Lutze, know a thing or two about focus.

Issues 136

Issues Survey Campaign Authentication 136

Hootsuite

NOVEMBER 25, 2015

Sorry to temporarily kill your buzz, but this statistic is important for framing the rest of this conversation. Seventy percent of marketers expected to spend more on social media ads in 2015 than in 2014. Social media advertising isn’t only a North American phenomenon either… In 2015, analysts predicted a 33.5

Advertising 112

Advertising Social Media List Statistics 112

Sprout Social

NOVEMBER 19, 2018

Mobile-first shopping grew by 20% from 2016 to 2017 and in 2018, consumers ranked social as their number one source of inspiration for purchases. Data also shows the socially-engaged retail season begins ramping up as early as Q3, when back-to-school shopping swings into high gear, with an average of 2,005 messages per day.

Retail 109

Retail Sentiment Project Instagram 109

Buffer Social

JANUARY 25, 2018

Social media is going mobile. User-generated content can help drive reach and engagement. There hasn’t been such a great opportunity to reach and engage your target audience before social media became popular. Social media is going mobile. Snapchat: Snapchat only has a mobile app and no web application yet.

Social Media 111

Social Media Trends Report Survey 111

yMarketingMatters

NOVEMBER 2, 2016

LinkedIn Launches Conversion Tracking : LinkedIn introduced conversion tracking, which offers a set of capabilities built directly into LinkedIn Campaign Manager that lets you easily measure how many leads, sign-ups, content downloads, purchases and other specific results you’re getting from your Sponsored Content and Text Ads campaigns.

Social Media 100

Social Media LinkedIn Instagram Campaign 100

Convince & Convert

FEBRUARY 12, 2015

Our State of Marketing Leadership report indicated that revenue growth, return on investment, and conversion rates were the top three success metrics for senior marketers. However, when we asked channel marketers the same question in our 2015 State of Marketing report , we got very different answers. Mobile marketers said their No.

Metrics 60

Metrics Marketing ROI Mobile 60

Janet Fouts

DECEMBER 30, 2014

Mobile is the #1 platform of choice and apps like Amazon, Groupon and Shop Kick are top hits. Is your website responsive and mobile ready? Do you have the ability to reach out to bloggers and influencers who are active and popular on social networks and engage with them to help get the word out about your products? No excuses.

Marketing 145

Marketing Nielsen Authentication Knowledge Base 145

yMarketingMatters

DECEMBER 6, 2015

The new Google+ puts Collections and Communities in focus, making Google+ simpler and more mobile friendly. You can now use the share button to share content and immediately engage in conversations about it. New Version of Google+: Have you noticed changes with your Google+ page? NOVEMBER TIP: Advertise in Social Media!

Social Media 100

Social Media Sentiment Study Advertising 100

Convince & Convert

JULY 27, 2017

And if you can’t speak that language, you’re missing a prime opportunity to engage with your audience. As of 2015, about half of all Instagram captions and comments included at least one emoji. Second, emojis can communicate complex feelings that would otherwise be impossible outside of face-to-face conversations.

Tips 60

Tips Marketing Press Release Influencer 60

Webbiquity SMM

FEBRUARY 16, 2016

Despite the brand lift from buyer engagement and the plans to increase spending on social media marketing noted above, only about 10% of B2B marketers say they are able to quantitatively show the impact of social media on the business. 68% of B2B marketers ranked “generating high-quality leads” as their top priority in 2015.

B2B 110

B2B Social Media Marketing Survey 110

Sprout Social

FEBRUARY 27, 2017

Social Media Engagement Statistics. However, there’s some helpful data that can show you how the networks is doing today–not in 2014 or 2015. more engagement than posts excluding them. Daily Facebook visitors grew by 6% year over year from 2015 to 2016 to equal more than 1.6 Facebook Statistics. Twitter Statistics.

Statistics 40

Statistics Social Media LinkedIn Instagram 40

Dave Fleet

FEBRUARY 16, 2016

The (actual) year of mobile. Companies realized the opportunity presented by engaging with their customers through these new channels, but we were still in a time when simply creating a Twitter or Facebook account would make headlines. The (actual) year of mobile. 2015 was actually the year of mobile.

Mobile 105

Mobile Trends Compete Loyalty 105

Buffer Social

DECEMBER 4, 2019

Speaking of existing consumer behavior, it’s become widely known just how much consumers are shifting to social and mobile as primary means of content consumption and product discovery. conversion rate, resulting in more than $15,000 in revenue. Within 90 days, approximately 60,000 users visited the store. How to say hello to us.

Social Media 98

Social Media Instagram Apparel Groups 98

Twist Image

JULY 5, 2016

Advertisers may not like that consumers don't "engage" with their ads. I'm talking about all types of advertising here: internet, native, TV, video, mobile, print, branded content, matchbooks, stunts, product placement, sandwich boards. Advertising isn't engagement. conversion. engagement. mobile advertising.

Advertising 56

Advertising Course Industry Mobile 56

Buffer Social

NOVEMBER 7, 2017

Using both hashtags and location tag drives the most engagement. Videos might overtake images as the most engaging type of content. User-generated content drives growth and conversions. Caption length doesn’t affect engagement. To engage them, you have to create similar high-quality images and videos.

Study 111

Study Instagram Hashtag Research 111

Talkwalker SM

APRIL 5, 2016

With rising rates of ad blocking, the adoption of mobile-first everything, social media app use, and declining rates of TV viewership, brands and marketers of all industries are realizing just how critical digital influencers are to an effective, comprehensive, and multi-platform marketing strategy. UGC Drives Purchase Decisions .

Influencer 60

Influencer UGC Content Marketing 60

The Social Media Hat

MAY 21, 2016

So when a major platform used by millions to meet, have video conversations, and stream live broadcasts to their audiences suddenly seems to be pivoting in a different direction, that's a concern. Blab is a social network designed to give users a platform on which to connect and have live video conversations. What Is Blab?

Social Networking 114

Social Networking YouTube Platform Hosting 114

Talkwalker SM

JUNE 2, 2016

Brands are constantly aiming to be where the conversation is happening, and consumers are holding the loudspeaker. Social media users decide when, where, and how they want to engage with brands. This generation’s perpetually connected consumers have taken a stronghold on the marketer’s’ message.

UGC 60

UGC Brands Content Instagram 60

ProBlogger

AUGUST 30, 2015

Read How to use Google Analytics to Measure Engagement on Your blog to learn how. re-engagement campaigns can improve list health. You can learn more about email engagement campaigns via this great course at Hubspot. Find ways to continue the conversation after the event. Work on mobile? This can increase sales.

Training 20

Training Eventful Tips Analytics 20

ProBlogger

APRIL 25, 2017

This Facebook post (both paid and organic) got 6x better engagement rate compare to our average. Get mobile-optimized. In April of 2015, Google rolled out an update which boosted the rankings of mobile-friendly websites. Google Mobile-Friendly Update Study #1. Google Mobile-Friendly Update Study #2.

SEO 51

SEO Tips Case Study Mobile 51