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Monday Roundup: 2015 Marketing and PR Trends

Waxing UnLyrical

Here are some of the most interesting posts on 2015 marketing and PR trends we’ve seen. 30+ Social Media Predictions for 2015. 6 Digital Marketing Trends to Watch in 2015. 9 social media trends to watch in 2015. Five 2015 digital marketing trends for your consideration. ” is the Big Trend of 2015.

Trends 100
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Mobile Positioning: A Business Must

Webbiquity SMM

Mobile access to the web has surpassed browser usage. In fact, by 2015 more U.S. Consider these 2012 statistics: • Twitter estimates 55% of users access the site through a mobile device. • Click-through rates on search result ads are higher on mobile, according to a Marin Software study. Still not convinced?

Mobile 180
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Why P2P Texting Should Be Part of Your Marketing Strategy in 2021

Social Media Strategies Summit

Isolation and physical distancing have forced us to embrace technology now more than ever; newfound importance has been infused into community building; growing support for local businesses has emerged. A Prime Opportunity Within a Mobile-First Landscape. Brands are optimizing for mobile experiences. Screentime 2015-present.

Strategy 211
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Why Online Banking on Mobiles Will Soar

Idaconcpts

Several forecasts predict that by 2015, 50% or more of US mobile users will be conducting transactions from their mobile devices (e.g. opening a money market account ) from friends and family or a significant other than from an online community. opening an online savings account ). Conclusion. Email this to a friend?

Banking 137
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Decoding the Facebook Algorithm: A Fully Up-to-Date List of the Algorithm Factors and Changes

Buffer Social

August 2, 2017: Posts with links that load slowly on mobile will be shown less in the News Feed. December 4, 2015: Facebook uses surveys to improve News Feed ranking. July 9, 2015: Facebook makes it easier for people to control what they see on their News Feed. June 12, 2015: Time spent on stories becomes a ranking factor.

List 190
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Snapchat – Proof That Simplicity & Authenticity Wins

Mindjumpers

On a similar note, influencers also play a large part of the Snapchat community nowadays , especially for brands. In January 2015, Snapchat introduced “Discover”, a place for advertisers and especially media outlets to publish short pieces of content. This also offers them the chance to leverage their learnings from Instagram. .

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How to Create the Perfect Social Media Marketing Mix

Rebekah Radice

You can’t influence anyone unless you build a solid community by sharing and enagaging with people #InfluencerChat. Marsha Collier (@MarshaCollier) May 6, 2015. By 2020, only 15% of sales interactions will be outside of social, mobile, and video #influencerchat pic.twitter.com/2RnapMtVHr — Vala Afshar (@ValaAfshar) May 6, 2015.