Waxing UnLyrical

APRIL 6, 2016

According to a 2015 report by Augure , marketers are increasingly achieving positive results with influencer marketing campaigns. Marketers who participated in the survey said that influencer engagement was effective in building brand awareness, generating leads and nurturing loyalty. Keep the conversation going.

Influencer 100

Influencer Engagement Social Media Marketing 100

Rebekah Radice

AUGUST 10, 2015

Rupert Murdoch said if you want to motivate people, you have to engage their minds and their hearts. But when it comes to Facebook engagement, gaining audience attention can be tough. If you want to increase engagement, you need to make a few changes. 11 Little Facebook Tips That Bring BIG Engagement Results.

Engagement 131

Engagement Tips Facebook Nielsen 131

Sprout Social

OCTOBER 4, 2016

Instagram continues to evolve as one of the most predominant social media apps for customer interactions and engagement. The demand for Instagram engagement is at an all-time high, but many brands still struggle to increase conversations and keep users coming back. What Is Instagram Engagement?

Engagement 93

Engagement Instagram Hashtag Loyalty 93

Convince & Convert

MARCH 5, 2015

In celebration of 100 years of its iconic Chuck Taylor All Star Shoes, Converse recently debuted the “Made By You” campaign, which pays homage to the artistic spirit of the people who wear them. Image via Converse. hannah (@ughjinxx) March 2, 2015. Image via Converse. Leverage Your Community to Tell Your Story.

Communities 60

Communities Case Study Tumblr Campaign 60

Ignite Social Media

MAY 16, 2016

With social media being considered by many brands as part of the traditional marketing mix, it may be tempting to constantly push a commerce message, but that approach will kill your social media engagement. Let’s take a look at how social media engagement has changed over the years. So what’s that mean for engagement?

Engagement 109

Engagement Social Media Class Loyalty 109

Sprout Social

FEBRUARY 16, 2023

Dietrich is a former CMO, most notably the head of marketing who took Atlassian public in 2015. Instead, it’s determined by their place in the greater cultural conversation. “I A strategic, social-first brand presence can serve as an entry point into the valuable conversations that are moving the needle for your brand.

Social Media 113

Social Media Marketing Atlassian Team 113

Rebekah Radice

MAY 9, 2015

And how do you capture audience attention to improve awareness, engagement and interaction? You can’t influence anyone unless you build a solid community by sharing and enagaging with people #InfluencerChat. Marsha Collier (@MarshaCollier) May 6, 2015. Q3) What is the difference between engaging and broadcasting?

Social Media 131

Social Media How To Marketing HootSuite 131

Waxing UnLyrical

FEBRUARY 8, 2016

“Go steady” with your audiences via these creative ideas that illustrate how you can show some love to your community. What You Can Learn from the Star Wars Community. Top 10 Influential Social Media Campaigns of 2015. How to Build a Social Community: 4 Tips. How to Build Stronger Bonds With Your Community.

Communities 100

Communities Consultant Campaign LinkedIn 100

Convince & Convert

FEBRUARY 5, 2018

You’ll find both technical and business-focused conversations. Altimeter’s 2015 State of Social Business Report revealed that “building employee advocacy” programs are becoming a high priority and strategic initiative for marketers, jumping from 13 percent to 45 percent in 2015. Brands are investing in employee advocacy.

Strategy 145

Strategy Social Media Marketing Consultant 145

agora pulse

OCTOBER 30, 2019

Will your bio spark conversation and encourage people to follow? Is there a hook that will help spark conversation? By sharing your interests in your Twitter bio, you are hooking people into a conversation. Simon Communities are a homeless charity based in Ireland. Does it accurately represent your business?

Twitter 98

Twitter Engagement Hashtag Notification 98

agora pulse

OCTOBER 30, 2019

Will your bio spark conversation and encourage people to follow? Is there a hook that will help spark conversation? By sharing your interests in your Twitter bio, you are hooking people into a conversation. Simon Communities are a homeless charity based in Ireland. Does it accurately represent your business?

Twitter 98

Twitter Engagement Hashtag Notification 98

Mindjumpers

MAY 26, 2016

CEO Evan Spiegel describes Snapchat’s messaging as “conversational”, rather than “transactional”, which gives the impression you’re just talking to a friend. Another reason engagement is so high on the platform is that there are no worries about content existing forever. It’s no wonder that advertisers want a bite of it.

Authentication 0

Authentication SMS Influencer Advertising 0

Social Media Strategies Summit

FEBRUARY 27, 2020

This year, expect to see even more engaging and entertaining content that is focused on capturing a moment, rather than making a hard sell. 2 Growth of private communities and tight-knit tribes. But these conversations on messaging apps aren’t just happening between friends and family, but also between consumers and brands.

Trends 182

Trends Social Media Instagram Platform 182

Sprout Social

AUGUST 26, 2020

When Heroes of the Dorm, a collegiate-level Heroes of the Storm tournament, made its ESPN debut in 2015, the nerd jokes and sarcastic Tweets that followed were pretty much inevitable. — Tyler Batiste (@TyBatiste) April 27, 2015. — Desus Nice (@desusnice) April 27, 2015. — Desus Nice (@desusnice) April 27, 2015.

Data 86

Data Strategy Marketing Sports 86

Rebekah Radice

JUNE 15, 2015

Are you struggling to improve social media engagement ? Because images create the most engaging social media posts. Posts with photos see the most engagement —accounting for a whopping 87% of total interactions. Asking questions can speed up fan and follower growth, interaction, and engagement. True of False.

Types 130

Types Questions Social Media Engagement 130

Sprout Social

SEPTEMBER 21, 2020

But what he learned (and what I learned, as his excitement bubbled over into our dinner conversations) is that it’s about much more than that. With our friends at @BlkWomenPhoto , we asked the community to share their perspective on why #BlackJoyMatters to them and how they create those moments of joy — [link] #VSCO.

Issues 136

Issues Survey Campaign Authentication 136

Convince & Convert

MARCH 30, 2016

Many moms, however, feel pigeonholed by brands and that most marketing towards them is patronizing, according to FanFinder survey (March 2015). After collecting over 600k social interactions, Insightpool saw that the majority of mom conversations surrounded their kids’ shoes and sporting events, as well as several other topics.

Research 60

Research Engagement How To Sentiment 60

Buffer Social

JUNE 15, 2023

When I first joined Buffer in 2015, the team would have a dedicated time when everyone would spend an hour answering customer support emails at our annual company retreat. We took shifts in an open Zoom call where anyone could pop in to ask questions, get support for tricky conversations, or just have company as they worked.

Engineering 70

Engineering Team Issues Products 70

Mindjumpers

MAY 26, 2016

CEO Evan Spiegel describes Snapchat’s messaging as “conversational”, rather than “transactional”, which gives the impression you’re just talking to a friend. Another reason engagement is so high on the platform is that there are no worries about content existing forever. It’s no wonder that advertisers want a bite of it.

Authentication 100

Authentication SMS Influencer Advertising 100

Hootsuite

JUNE 27, 2022

But this flexible platform has a lot to offer businesses looking for new ways to engage with their audience. While other social platforms are oriented around one central community, Discord is divided into servers or many smaller communities. Build community. Servers can be public or private spaces.

Template 98

Template Templates Eventful Hosting 98

Sprout Social

OCTOBER 6, 2022

That said, understanding some of the common elements of viral videos can make your content more discoverable and engaging, increasing your chances of going viral. For example, in 2015 one million views was considered viral, according to Animoto. Or do you want to generate conversions? Engage your viewers’ emotions.

Video 128

Video Social Media How To Trends 128

Waxing UnLyrical

DECEMBER 7, 2015

It seems like only yesterday we were ringing in 2015. That does not mean we are left without resources to help define PR success and set the agenda for an even more data-driven PR program in the New Year,” writes Derek Lyons for Business 2 Community. Facebook Ad Conversion Tracking for Smart Marketers. someoneslowmedown!

Consultant 100

Consultant Banking Trends Review 100

Rebekah Radice

MARCH 16, 2015

Social media sites such as Facebook and Twitter are excellent conversation facilitators , but knowing how to navigate them effectively stumps even the most seasoned online marketers. Then begin to join in the conversation. The only way you can create meaningful relationships is to consistently engage. Before you write, think.

Small Business 132

Small Business Social Media Strategy Hashtag 132

Convince & Convert

SEPTEMBER 5, 2017

As Social Pros approaches its second birthday, we revisited some of Social Pros’ best conversations to bring you this list of the 12 most popular episodes since 2015—the best of the best. Podcasts and Facebook Are the New Community Levers. How Buffer Does Social Media and Why Less Is More.

Influencer 127

Influencer Social Media Statistics B2B 127

yMarketingMatters

OCTOBER 18, 2015

Today any type of business can benefit from the production of a short video to communicate with their customers to introduce products, services and special offers. Remember, as companies engage through social media, content has to be relevant, not spammy, providing current and potential clients with value. Statistics for Videos.

Video 133

Video Marketing Vimeo YouTube 133

Rebekah Radice

APRIL 27, 2015

The chance for increased engagement, interaction and shares. how long have you been serving the community). Strike industry jargon from your your messaging and talk to consumers in a conversational way. Marie Forleo actively uses video to engage her audience. Posted by Marie Forleo on Wednesday, April 22, 2015.

Small Business 131

Small Business Facebook How To Airlines 131

Ignite Social Media

FEBRUARY 9, 2017

As such, brands rely on the community built around their pages. Facebook made adjustments in an effort to curb the volume of content that members could see and focus on engaging content. We took a sample of 18,538 posts, across 30 brand pages in multiple industries from January 1st, 2015 to December 31st, 2016.

Metrics 60

Metrics Brands Facebook Sample 60

Hootsuite

OCTOBER 25, 2021

Over 2 hours a day , in fact, which is 30% more time than in 2015. Step 4: Engage! At minimum, check in monthly on: The basics: follower counts, gains/losses, engagement rates, reposts/shares, comments, likes. Not only does this save you time (and brainpower), it helps build a community around your brand. This is it.

Social Media 142

Social Media Meme HootSuite Influencer 142

Buffer Social

NOVEMBER 12, 2021

Sherrell Dorsey, Founder and CEO of The Plug The results were shocking: “Just a few months later, the kind of engagement I received was insane. Post consistently a few times per week, engage with people in your world, and don’t hesitate to share your story authentically. and beyond.

LinkedIn 75

LinkedIn B2B Authentication Small Business 75

yMarketingMatters

DECEMBER 6, 2015

The new Google+ puts Collections and Communities in focus, making Google+ simpler and more mobile friendly. This cute update makes hearts the common language of like in the global community. You can now use the share button to share content and immediately engage in conversations about it.

Social Media 100

Social Media Sentiment Study Advertising 100

Talkwalker SM

APRIL 26, 2016

But a closer look reveals these issues are in fact related, part of a larger conversation about the topic of organ donation. Understanding the headlines and popular social conversations related to your brand, issue or cause is the first step in collecting valuable information about your audience.

UGC 60

UGC Sentiment Exercises Issues 60

Waxing UnLyrical

FEBRUARY 13, 2015

Sidling up to measurement—as opposed to greeting it with scales in hand—allows us to think about why we engage in PR in the first place: that there are business problems we are trying to solve (or goals we are trying to reach) through our work. Is 2015 your year of conversion yet? And analytics are at the heart of this approach.

Analytics 100

Analytics Case Study Proposal Consultant 100

Convince & Convert

DECEMBER 4, 2015

Century 21 is also using the holiday as an opportunity to encourage its community to eat slow and enjoy time with loved ones. The company made this announcement in a video with CEO Jerry Stritzke and encouraged its community to instead #OptOutside. Dunkin’ Donuts (@DunkinDonuts) November 25, 2015. Take a Stance.

Content 60

Content How To Tumblr UGC 60

Convince & Convert

NOVEMBER 6, 2015

In addition to the video, Lean Cuisine is encouraging its community to share what truly matters to them on Twitter with #WeighThis. Lean Cuisine (@LeanCuisine) October 27, 2015. So far, the campaign has generated more than one million video views, significant press coverage, and an ongoing Twitter conversation.

Company 60

Company Campaign Communities Video 60

Buffer Social

NOVEMBER 13, 2023

Try pinpointing your most engaged newsletter subscribers or social media followers, or most frequent customers and then reaching out with a more personalized message and discount code.    Sure, it might involve a little extra leg work, but a personal touch goes a long way when it comes to building trust with valued customers.

Examples 92

Examples Campaign Discount Marketing 92

Convince & Convert

MAY 2, 2016

Salespeople and other employees may start the initial conversation that may eventually lead to conversion rates and sales. Daily engagement builds advocacy 87% more , weekly engagement builds it 64% more, monthly engagement builds it 49% more, and a few times a year build loyalty 33% more.

Loyalty 60

Loyalty Social Media Engagement Training 60

Janet Fouts

DECEMBER 30, 2014

Prefer to spend more on socially responsible companies and say a company’s commitment to the community influences their decision to work there. Expand on that to create a sense of community and knowledge sharing that attracts those doing their homework before, during and after a purchase. They’re social.

Marketing 145

Marketing Nielsen Authentication Knowledge Base 145