Social Media Strategies Summit

NOVEMBER 7, 2018

It’s a good time to take stock of your social media marketing strategies to assess what’s working and where you have room to improve. There is a lot of chatter about emerging social media sites, and where brands should make investments in 2019. So how is a social media marketer to decide?

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Mindjumpers

JANUARY 14, 2015

Here are some of our favorites: • Brands will recognize the role of editor as the missing link to true content marketing effectiveness. We’ve figured out how to create content and how to publish, but can’t move firmly into brand journalism until we adopt and editorial discipline. Head of Content Stategy at Lush Digital Media. •

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Social Media Strategies Summit

FEBRUARY 27, 2020

We don’t have to tell you that social media is an industry that changes almost daily. At any given moment, there are new tools, platform updates, improved tracking, and several 2020 social media trends are emerging now that point to our industry being one of constant movement. Source: PEW Surveys conducted 2012-2019.

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Janet Fouts

JULY 13, 2020

As responsible and conscious marketers we are taking a closer look at how marketing is handing issues of culture, diversity and inclusion, especially on social media (this is mindful social after all!). Working with influential brands like G.M.,

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Waxing UnLyrical

JANUARY 26, 2015

Here are some of the most interesting posts on 2015 marketing and PR trends we’ve seen. How 4 Social Media Predictions Impact Email Marketers. 30+ Social Media Predictions for 2015. .” 30+ Social Media Predictions for 2015. 6 Digital Marketing Trends to Watch in 2015.

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Waxing UnLyrical

NOVEMBER 9, 2015

I’m here for the 2015 PRSA International Conference where there’s absolutely no shortage of awesome speakers this year. And why not get to know me a little better this weekend during my first ever free online mini-training, The Social PR Launchpad: Unleash Your Inner Social PR Superhero ? ” 1. ” 3.

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Devumi

DECEMBER 31, 2014

One of my big social media marketing prediction for 2015 is that this is the year video takes off even more! Read on for more of my social media marketing predictions for 2015. It’ll be full of examples so that you can see what your social media marketing plan should start including.

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Mindjumpers

JANUARY 9, 2015

Some global brands can now proudly state that they are able to have a global strategic direction alongside with a flexible structure to adapt to local context – the majority however are still lacking behind. Social is Local. Being a global brand wanting to practice local Community Management is easier said than done.

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Hootsuite

OCTOBER 25, 2021

There are many reasons to use social media to promote your business. But the tl;dr of all of them is: people are on social media. Research shows that interaction — even briefly — with your brand on social media leads to increased brand awareness and loyalty , and influences purchasing behavior.

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Firebelly

APRIL 6, 2015

Last month, I talked about 10 Twitter Best Practices For 2015. By sharing what your brand is doing on Instagram, you’re telling your brand’s story more effectively than with just words alone. 4) Connect your other social media accounts. 5) Create and monitor brand-related hashtags. 1) Tell your story

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Firebelly

APRIL 6, 2015

Last month, I talked about 10 Twitter Best Practices For 2015. By sharing what your brand is doing on Instagram, you’re telling your brand’s story more effectively than with just words alone. 4) Connect your other social media accounts. 5) Create and monitor brand-related hashtags. 1) Tell your story

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Sprout Social

FEBRUARY 16, 2023

Executing on a social media marketing strategy is like completing an obstacle course. Managing social through down markets requires an additional layer of focus, rigor and empathy. Dietrich is a former CMO, most notably the head of marketing who took Atlassian public in 2015.

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Pam Moore

MAY 5, 2016

At the heart of social media is people. Marketing leaders and brands that embrace and master the art of human connection will leap frog years ahead of their competition that only focuses on clicks, follows and likes. Paid media will help you attack the right audience, get more likes, followers, views and clicks.

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Sprout Social

OCTOBER 6, 2022

If you’re a social media marketer, chances are you’ve been asked, “but how do we go viral?” Most marketers undoubtedly want the audience growth and attention that comes from achieving a social media viral video. In fact, it’s the dream of many social media managers. What makes a social media viral video?

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Firebelly

MARCH 16, 2015

Here are 10 that will help you improve your efforts on Twitter in 2015. In addition to using the hashtags you’ve created for your brand or product, use the hashtags your customers may be using (if they differ from your own.). It’s okay to have fun on Twitter—people buy from people/brands they like. 1) Keep tweets short.

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Devumi

JANUARY 28, 2015

An overall social media marketing plan is an essential in today’s consumer market. If all you have right now is a failing Facebook fan page, you need to step your social media marketing game up! This social media marketing advice isn’t just about becoming SoundCloud famous. One step ahead.

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Firebelly

MARCH 23, 2015

But not even Starbucks, with all its social media savvy and corporate-sized budgets for sophisticated tools can track that sale to Twitter. Until people are uploading their brains to the internet, social media will never get credit for those sales. They just can’t. And neither can you. People are impressionable.

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Sprout Social

JULY 7, 2021

The next frontier of ecommerce is already here—regardless if consumers and brands are ready or not. Known as conversational commerce, this buying experience offers customers even greater convenience and enables brands to engage shoppers in more personalized ways. It certainly caught one family in Texas off guard a few years ago.

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Convince & Convert

FEBRUARY 5, 2018

Innovative brands are activating employees to be storytellers. They are doing this to reach new audiences, extend the reach of organic content in social and humanize their brand. The current buzzword for this practice is “employee advocacy,” or even “social selling.” It’s a fact.

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Buffer Social

DECEMBER 20, 2023

As the year winds down, it's time to stroll down memory lane and revisit the moments that defined 2023 on social media. From box office records to a near-clean sweep of the Academy Awards, each moment resonated deeply on social media, sparking discussions, celebrations, and, yes, memes. So many memes. 

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Firebelly

APRIL 6, 2015

Last month, I talked about 10 Twitter Best Practices For 2015. By sharing what your brand is doing on Instagram, you’re telling your brand’s story more effectively than with just words alone. 4) Connect your other social media accounts. 5) Create and monitor brand-related hashtags. 1) Tell your story

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Ignite Social Media

JANUARY 10, 2018

As the internet and social media have become entwined in everyday life, they have also drastically changed motherhood. 1 Due to its portability and ease of use, 90% of mothers use mobile devices to access the internet and social media. With this shift in usage, marketers must know where mothers spend their time online.

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Sprout Social

OCTOBER 14, 2021

When Alexandra Waldman and Polina Veksler launched the first Universal Standard apparel collection in 2015, all 3,000 pieces sold out in six days. If you missed it, or if you need to tap back into the inspiration, here are the three most important takeaways for brands navigating business growth: 1. View this post on Instagram.

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Rebekah Radice

MAY 9, 2015

And not just online, but through video and social media ? That means social media – and online interaction – isn’t going away anytime soon. It also makes finding your perfect social media mix more important than ever. How to Create the Perfect Social Media Marketing Mix.

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Social Media How To Marketing HootSuite 131

Sprout Social

APRIL 19, 2022

Some 70% of people agree they expect conversational experiences from brands. Let’s dive into what conversational marketing is and how it will help your social media strategy evolve. Conversational marketing and social media: How to adapt your strategy. How do they feel about your brand and your products?

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Rebekah Radice

JULY 27, 2015

Marketing your business on social media is tougher than ever. That doesn’t include Twitter, Instagram, Google Plus and the many other social networks. Or why so many businesses are eager to create differentiation through social media? We discussed social media, blogging, content marketing and so much more.

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Buffer Social

JULY 20, 2017

Social media is changing. When marketers first started using social media as a marketing channel, there was less content, less noise, and people were willing to click on almost everything they saw on their news feed. Social media is no longer a megaphone. Social media is becoming a conversation.

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Ignite Social Media

FEBRUARY 1, 2018

Some might even say it’s a big game, or maybe The Big Game (if your brand isn’t legally in the clear to refer to the Super Bowl itself). No matter what you call the game, it’s certainly a huge day for marketing, both in commercial spots during the game and on just about every social media channel. No problem.

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Ignite Social Media

JANUARY 3, 2017

We are officially in 2017 and you may have some looming questions as to how best utilize your social media buys for the remainder of the year. Here are some quick tips and reminders to keep in mind for your 2017 social media buying. Invest in Instagram. Buy while the going is good! Utilize New Ad Offerings.

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Ignite Social Media

JUNE 29, 2018

Instagram Stories are a fun & easy way for followers to interact with your brand and for you to share information. Do you remember the big push for brands to create Snapchat stories? The post How to Create Instagram Stories that Will Help Your Brand appeared first on Ignite Social Media - The original social media agency.

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Net-Savvy Executive

OCTOBER 13, 2015

If monitoring or analyzing social media is part of your job—and you don't work for one of the software providers—please take part in a survey on the state of social media analysis at https://www.surveymonkey.com/r/sma-2015. I'm working on a new research project, and I need your help.

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Twist Image

DECEMBER 21, 2014

As the year comes to a close, many marketers are left wondering, what is on the horizon for 2015? Are there macro trends that our brands need to be ready for? If anything, we believe that 2015 will see much more disruption and challenges for the marketing industry. social media explained. born to blog. david usher.

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Convince & Convert

FEBRUARY 26, 2015

million people tuned into the Oscars, another highly anticipated “real-time marketing” red carpet event of sorts was happening simultaneously on social media. From powerful messages to clever interruptions and even praise from Oprah herself, here are five brands who rocked the social media red carpet during the Oscars.

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yMarketingMatters

FEBRUARY 8, 2016

There have been some important social media updates in January. These updates will keep you informed of the latest changes to social media channels, and in turn, give you the knowledge to help you optimize and improve social media marketing for your business. Smartphone App in 2015. Did You Know?

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Buffer Social

AUGUST 10, 2020

Since its launch in 2015, Huel has sold over 100 million meals and built up a passionate audience of over 400,000 followers across social media channels. It’s especially difficult in the social media space. It’s difficult to find something that does it all, ” explains Tim Urch, Social Media Manager at Huel.

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Likeable

JANUARY 23, 2019

Social media is constantly changing. To that end, we’re providing a roundup of the most important social media statistics you should know going into 2019. billion on social advertising this year, with $9.82 billion being spent on social video advertising. billion on social advertising this year, with $9.82

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Hootsuite

FEBRUARY 24, 2020

Can I Use This Photo on Social Media? It’s well known that images click on social media. But sourcing images for social media isn’t always straightforward. Especially if an image is used for social media marketing. Bonus: Get the always-up-to-date social media image size cheat sheet.

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