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How to Use Predictive Content Analytics

Convince & Convert

If you’re serious about content marketing, you probably need two things for 2015: First, you need a content marketing strategy (I created a free framework about that right here ). We’re believers in predictive content analytics. We Experimented With Predictive Content Analytics. That was a real eye-opener for me.

Analytics 165
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Guide to URL Shortening and Tracking for Social Media

Sprout Social

Everything from your headline and keywords to featured image and URL should be optimized. An easy way to spruce up your links and get the most out of your status updates is by using a URL shortener. What Are URL Shorteners? URL shorteners convert regular URLs into more condensed formats. Tracking Your Bitly Links.

URL 64
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Miss Topsy? Here are the Top 3 Topsy Alternatives

Keyhole.co

Back in 2015, Apple shut the tool down after purchasing it for $200 million two years before. Try monitoring keywords, URLs, topics, social media handles and more. It’s no longer news; Topsy is dead. Hardly anyone saw the end of Topsy coming, but well, it happened. So what now? It also lets you monitor more than just hashtags.

Hashtag 98
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Miss Topsy? Here Are The Top 3 Topsy Alternatives

Keyhole.co

Back in 2015, Apple shut the tool down after purchasing it for $200 million two years before. Try monitoring keywords, URLs, topics, social media handles and more. We give you convenient analytics to feel confident and competent in your marketing decisions. But Topsy was discontinued by Apple in 2015. So what now?

Hashtag 52
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11 of the Best Influencer Marketing Tools

Hootsuite

Google’s URL Builder (free tool) : Create unique links for influencers so that you have a simple way to track social media back to revenue. Check out our blog post on how to use the Google Analytics URL Builder for your campaigns. DATE: Wednesday, December 2, 2015. Influencer Marketing Tools for the Holiday Season.

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Super Bowl XLIX Advertising Insight: Papa John’s Needs an SEO Firm

Bill Hartzer

While looking at the Alexa What’s Hot page this afternoon to see what everyone on the web is viewing right now, I noticed something interesting: the entry for Papa John’s home page includes an index.html file in the URL. There is absolutely no reason that one should ever see index.html show up in a URL.

SEO 60
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Top 10 SEO Ebooks for Beginner and Intermediate Online Marketers

Kikolani

Read on to find out which is better, absolute or relative URL’s, the advantages and disadvantages of subfolders and files, PHP, HTML, and ASP. Get a quick introduction to SEO, and then take a dive into learning about on page SEO, including your website content and URL structure, pictures, titles tags, meta tags, and internal linking.

eBook 60