What Do You See In Marketing For 2015?

Small Business Mavericks

When that kind of money is being spent on wireless licenses, it means businesses see the potential for making lots of profit on their investment. Wireless internet access and mobile devices are changing the way people interact with businesses and changing it fast. Online and Offline Marketing and Advertising 2015 predictions digital marketing FCC auction 97 responsive website design and development Social Media traditional marketing wireless

MLK Day 2014: State of the Divide

Geoff Livingston

Or is this just BS now that broadband wireless is becoming widely adapted? Reality African American black broadband digital divide mlk net neutrality pew race smartphone wireless

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Lies My Brand Told Me

Twist Image

I''ve been a customer of my mobile wireless carrier since cellular service was first introduced. wireless. wireless carrier. brand cablecompany cellular cellularservice customerservice customerservicenumber customerservicerep iphone iphone6 mobile mobilecarrier onlinesystem retailexperience roamingfees salesassociate wireless wirelesscarrier I got my iPhone 6. How about you? To be honest, I was surprised that I got it.

Social Media Sites Rank Lowest For Customer Satisfaction

The Realtime Report

ACSI 2014 Website Satisfaction: Credit Unions 86. Wireless Telephone Service 77. Out of websites in 33 industries, social media sites provide the least satisfying experience, according to the American Customer Satisfaction Index’s (ACSI) first-ever website benchmark.

Sites 55

Is The Content Right On Your YouTube Ad?

Small Business Mavericks

People just love to watch stuff, and as wireless services expand and mobile devices multiply they will be watching more stuff in the year to come. One of the trends in online marketing is the increasing use of video. Helena Clark’s recent Search Engine Watch post has some practical tips for getting the content right on YouTube ads.

Social Media News Ticker: Facebook Acquires Pryte, Instagram 6.0, Vine Comes To Xbox One

The Realtime Report

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Instagram, Pinterest and Vine: Facebook launches expanded video ad capabilities for brands. Facebook.

How My Master’s Degree Prepared Me

Geoff Livingston

In fact, my masters thesis focused on global wireless Internet adoption. When people ask me if they should consider a post-graduate degree, I almost always say yes. In many ways, my career success can be directly attributed to my masters degree from Georgetown’s Communications, Culture and Technology (CCT) program. It’s no coincidence that this February 28th’s xPotomac will be hosted at Georgetown University’s Copley Formal Lounge.

Some Cheez-its, A Mountain Dew, A Snickers Bar. And A Kindle

Twist Image

At the SC Business Fair 2014, which took place last month in Japan, Toshiba previewed a digital signage system called, Smartphone-linked Signage , that uses Bluetooth low energy wireless technology to link digital signs with smartphones. sc business fair 2014. It sounds like the set-up to a bad joke, but this is no laughing matter.

The End Of The Dial Tone

Twist Image

According to the Chicago Tribune article , "In the Midwest, the number of wireless-only homes increased more than 4 percentage points to 43.7 Things change quicker than most of us realize. If you speak to marketers about how they are doing in relation to consumers and their mobile usage, it will be a disappointing conversation.

The Entirely Contextual, Peer-to-Peer, Self-Aware Future of Technology

Stay N' Alive

Internet will be an entire mesh, with everyone containing wireless antennas that communicate with each other openly, no centralized ISP necessary. This article is part of the ‘Think Further’ series, sponsored by Alger Financial Management.

CTRL ALT Delete - Weekly Technology And Digital Media Review - CHOM FM #31

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Will we see the day: wireless charging. wireless charging. Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It''s not a long segment - about 5 to 10 minutes every week - about everything that is happening in the world of technology and digital media. The good folks at CHOM 97.7 FM are posting these segments weekly to SoundCloud , if you''re interested in hearing more of me blathering away.

How Will Project Glass Impact Marketers?

Geoff Livingston

This glass monocle features a wirelessly connected computer built into it. Scheduled for release in 2014, Project Glass holds so much promise Apple and Microsoft have competing projects. I will be speaking at xPotomac this February 25.

The Entirely Contextual, Peer-to-Peer, Self-Aware Future of Technology

Stay N' Alive

Internet will be an entire mesh, with everyone containing wireless antennas that communicate with each other openly, no centralized ISP necessary. This article is part of the ‘Think Further’ series, sponsored by Alger Financial Management.

Mobile Will Restore Brevity to Media

Geoff Livingston

As 4G enters the marketplace, lightening fast wireless broadband will become an empowering technology. By 2014, mobile Internet use is expected to surpass desktop use. Consider that wireless empowered smartphones and tablets will continue to drive down the digital divide.

Why Your Business Needs an SMS Strategy

Bill Hartzer

With the power of mobile marketing set to reach a peak over 2014, there has never been a better time to get your business a piece of the SMS action. The market has clear potential and with the popularity of wireless networking driving sales, the only way is up.

SMS 24

What Keeps The Chief Marketing Officer Awake At Night? - Part 3

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Ad Spend In 2013, Mobile Ads 3.7%; Total Global Ad Spend In 2013 $503B , on September 30th, 2013: "mobile is growing seven times faster than desktop Internet spend, with mobile ads growing by 77% in 2013, 56% in 2014 and 48% in 2015., Yes, we have ten billion-plus wireless connected devices today, but it''s looking like that number will triple by 2020 to over thirty billion devices (more on that here: 10BN+ Wirelessly Connected Devices Today, 30BN+ In 2020?s

Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity SMM

billion by 2014. percent of internet users, or 127 million people, will use a social network at least once a month in 2010; that figure is projected to rise to two-thirds by 2014. 59% of Americans connect to the Internet wirelessly (this includes laptops).

How Appification Is Transforming The Internet

The Realtime Report

By 2014, smartphone users were spending 89 percent of their device time using apps and just 11 percent using the mobile web. To support this, smartphone manufacturers and network providers will continue to accelerate the speed of wireless connections.

Carol’s Daughter #BornAndMade And Bud Light’s #CheerForEqualPay

Audiense

Beauty brand Carol’s Daughter , that was taken over by L’Oreal in 2014, has kicked off a social and digital campaign by attracting some star power. Cricket Wireless Makes The Unexpected John Cena Meme Real. This week in social media, we saw some great, eye-opening campaigns.

My Top 10 Gadgets of the Future That You can Buy in 2015

Stay N' Alive

I currently own the Apple Watch though, and it was Apple’s big debut for 2015 (Android Wear was released in 2014), so it gets to be on my list for this year! The device connects over Wifi and Z-wave (and a few other wireless codecs) allowing you to tie all those devices together.

Buy 1

My Top 10 Gadgets of the Future That You can Buy in 2015

Stay N' Alive

I currently own the Apple Watch though, and it was Apple’s big debut for 2015 (Android Wear was released in 2014), so it gets to be on my list for this year! The device connects over Wifi and Z-wave (and a few other wireless codecs) allowing you to tie all those devices together.

Buy 1