Internet Trends for 2014 Report is a must read

Dave Fleet

Key early themes for me (from the first third of the deck): Decline of desktop: The number of desktop PCs shipped continues to decline, while mobile is accelerating. KPCB Internet trends 2014 from Kleiner Perkins Caufield & Byers. Tweet.

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Best Tips for Successful Social Media and Digital Marketing in 2014

yMarketingMatters

Social media and digital marketing are going to grow even stronger in 2014. Having a social media and marketing strategy and plan is crucial to your success in 2014. The exponential growth of smartphones and other mobile devices is real. Mobile email users are on the increase!

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Mobile Ad Spending Grows 105% in 2013

The Realtime Report

In 2014, mobile ad spending will account for nearly one-quarter of total digital ad spending worldwide, according to the latest estimates from eMarketer. Much of this growth is driven by increased mobile ad spending from Facebook and Google.

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76% of Mobile Video Ads Are Viewed In-App [Study]

The Realtime Report

Mobile video is rapidly becoming the new darling of the digital advertising world, and the Mobile Marketing Association (MMA) recently conducted its first Mobile Video Benchmark Study to examine mobile video performance.

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Best Place to Advertise Online in 2014?

The Social Media Incubator

billion in 2014. Twitter has increased their ads since hitting the IPO scene, and Facebook introduces video ads to their news feed early on in 2014. Have you noticed more ads in your social media feeds lately? It may be something you have to get used to.

80% of Twitter’s Ad Revenue Comes From Mobile

The Realtime Report

Twitter just announced its first quarter earnings report for 2014, with impressive gains in advertising: total revenue grew 119% year-over-year, with 90% of those earnings coming from advertising. Of that advertising revenue, a huge chunk – 80% – came from mobile.

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2014 World Cup: Social Media Campaign Round-Up

The Realtime Report

The 2014 World Cup was host to countless ad campaigns, and record breaking social media statistics. Adidas has been crowned as the ‘ most talked about ‘ brand connected to the 2014 World Cup, generating 1.59

YouTube Commands 50% of Time Spent On Mobile Entertainment Apps

The Realtime Report

How much time are Americans spending on mobile apps, and which are the most popular? A new study from Flurry takes a look at how apps are dominating mobile, and Google and Facebook are commanding lots of our time. Gaming apps are still tops, leading with 32% of time spent on mobile.

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Half of Consumers Read Email Exclusively On Mobile

The Realtime Report

Email marketing is far from dead — but is your brand optimizing email campaigns for mobile? If the answer is no, then it’s time to start: a new study from Yesmail Interactive shows that, as of Q4 2013, half of consumers now read emails only on mobile devices.

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Why Your Mobile Strategy Doesn’t Start With the Phone

Convince & Convert

It’s a bit of an exaggeration to say that a mobile strategy isn’t about the phone, but at the very least, it shouldn’t start with the phone. Mobility can involve technology, but at the heart of a mobile strategy lies the mobile human.

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Social Networks See Majority of Traffic Coming From Mobile

The Realtime Report

Mobile is accounting for a huge portion of social networking use; for newer platforms like Instagram, Snapchat and Vine, use is “almost exclusively mobile.” LinkedIn and Tumblr are the only two social networks seeing more desktop use than mobile.

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The 2014 Digital Marketing Ecosystem

Cody Ward

They hear buzzwords like mobile marketing, SEO, retargeting, inbound marketing, or social media engagement. Then it’s necessary to consider mobile. Should they create a mobile site and now they are managing two different sites? How are the emails optimized to mobile?

Exact Target – 2014 Mobile Behavior Report

Convince & Convert

From ExactTarget , a free study called the 2014 Mobile Behavior Report. yz (Hidden) Blog Sponsors yz (Hidden) Podcast Sponsors

Internet Trends for 2014 Report is a must read

Dave Fleet

Key early themes for me (from the first third of the deck): Decline of desktop: The number of desktop PCs shipped continues to decline, while mobile is accelerating. KPCB Internet trends 2014 from Kleiner Perkins Caufield & Byers.

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Nearly Half of US Mobile Owners Will Use Mobile Social Networking By 2014

The Realtime Report

Mobile social networking is continuing to grow at a fast pace in the US. By 2014, nearly half of the US mobile population will use mobile social networking, according to recent eMarketer estimates. How many of these mobile social network users are accessing Facebook?

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104 Fascinating Social Media and Marketing Statistics for 2014 (and 2015)

Webbiquity SMM

10 Mobile Marketing Stats. 94% of CMOs plan to use mobile applications within the next 3-5 years. Over half of all mobile searches lead to a purchase. 78% of Facebook users are mobile-only. 64% of decision-makers read their e-mail via mobile devices.

Mobile Visits Account for 40% of All Traffic for Publishers

Adam Sherk

Mobile is an important and growing traffic source for all publishers, but just how much traffic does it represent? I was curious where things currently stand so I pulled mobile traffic figures from SimilarWeb for a variety of well-known brands.

1/3 of Moviegoers Purchase Tickets Via Mobile Phone

The Realtime Report

Today, mobile plays a huge part in our search to find the right movie and time. Here are some of the highlights: 1/3 of moviegoers buy tickets on mobile phones. 49% of moviegoers say they use their mobile phone “always” or “very often” to help plan their trips to the movies.

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11 Thought-Provoking Guides to Content Marketing for 2014

Webbiquity SMM

Content marketing remains a hot topic, as practitioners continue to ask questions, like: what are the hottest trends in content marketing for 2014? Leading Experts Predict The Content Marketing Trends for 2014 by Search Engine Journal.

Social Networking Stats: 8 in 10 U.K. Twitter Users Log In Via Mobile, #RLTM Scoreboard

The Realtime Report

Twitter Users Log In Via Mobile. has the greatest percentage of respondents using mobile as the primary way to access Twitter. currently access the social platform via mobile device; 70% log on ‘primarily’ via mobile.

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66% of Western Europeans Will Access the Web Via Mobile Phone By 2017

The Realtime Report

In 2014, just under half (48%) of Western Europeans will access the internet via mobile phone (at least once per month), according to new research from eMarketer. Norway is currently well in the lead, with 57% of the population using mobile phones to access the web in 2013.

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30 Remarkable Content Marketing Facts and Statistics for 2013 (and 2014)

Webbiquity SMM

And it continues to expand: 82% of marketers plan to increase their budgets for content marketing in 2014. Content marketing has become ubiquitous, with 93% of B2B marketers now using it. Image Credit: Robert Rose.

Facebook Update: New Layout for Business Pages

yMarketingMatters

It’s a more streamlined layout, consistent with your current Facebook Personal Profile and will look the same on desktop and mobile devices, which is important. Facebook is making changes (yes, yet again) to Business Pages, with a new design!

Where’s Social Media Going in 2014?

Mindjumpers

2013 is coming to an end after what has been an interesting year for social media and we think that 2014 isn’t going to be any less interesting. We’ve looked into our crystal ball and made predictions of what we think 2014 has to offer. Mobile, mobile, mobile.

Social Networking Stats: 25% of US Smartphone Users Will Use Instagram in 2014, #RLTM Scoreboard

The Realtime Report

25% of US Smartphone Users Will Use Instagram in 2014. When the data is narrowed down to smartphone users, Instagram is set to overtake Twitter in 2014. The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 1.23 billion monthly active users. via Facebook. YouTube.

Bill Hartzer Weekly Update November 24, 2014

Bill Hartzer

Google Cache Date a Month Old Now, Google Rolled Out Mobile Friendly Tag, and State of Search conference Last Week. There a few significant updates this past week, including the Google Cache Dates, and the new Mobile Friendly Tag. Google Rolls Out Mobile Friendly Tag.

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¿Yo Quiero Taco Bell? Soon You Can Order From Your Mobile Phone

The Realtime Report

Taco Bell is about to make ordering even easier, with the introduction of mobile ordering. The fast food chain’s consumers will soon be able to use a mobile app for easy, efficient ordering — without ever having to place a call. Craving some Doritos Locos Tacos?

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Social Networking Stats: 21% Of Online Video Is Now Mobile, #RLTM Scoreboard

The Realtime Report

Mobile Video Now Accounts For 21% Of All Online Video Plays. 21% of all online video-plays globally were completed through mobile devices in the first quarter of the year, according to video technology company Ooyala. Since 2012, mobile and tablet video viewership is up 532%.

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71% of Airlines See Mobile as the Future of Airline Payments

The Realtime Report

Mobile and social media will be a focus for airlines over the next few years, according to a recent survey from airline payment processing company WorldPay. Kiosks will become less important, and sales will shift to social media and mobile. photo: Wikipedia Commons.

Why Social Media Is So Important for Your Business in 2014

yMarketingMatters

It’s obvious that social media will continue to have a significant impact in 2014 on marketers and business owners: They now have the ability to reach out and communicate on a personal level with their target audience on a daily basis. Mobile Marketing.

5 Ways to Increase Mobile Conversion Rates

Convince & Convert

Have you tried using QR codes, SMS, or NFC to increase mobile traffic, but are noticing little to no mobile conversions? If your website is not mobile friendly, you will be lucky to see any conversions. People using their mobile phones are on the go or about to be on the go.

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The Surprising Places Marketers Plan to Increase Budgets in 2014

Convince & Convert

Marketers are evidently enthusiastic heading into 2014… about everything. Called 2014 State of Marketing , insights from over 2,500 global marketers , the report is full of data about marketers’ outlook and plans for the coming year.

NamesCon 2014 Keynote: Jennifer Wolfe

Bill Hartzer

Jennifer wrote a book called Domain Names Rewired, and is a keynote speaker here at NamesCon 2014 in Las Vegas, Nevada. apps and mobile. integrate social, mobile and domain strategies.

Social Networking Stats: Facebook Tops 1 Billion Users on Mobile, #RLTM Scoreboard

The Realtime Report

Facebook Tops One Billion Mobile Users, Messenger Reaches 200 Million Users. On Wednesday, Facebook announced that more than one billion users now access the social network on mobile devices every month. Social Media Statistics Facebook Facebook Messenger mobile

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6 Speakers You Shouldn’t Miss at Pubcon Austin 2014

Bill Hartzer

I’ve hand-picked the sessions that I think are going to be great ones, the speakers who you shouldn’t miss if you’re attending Pubcon Austin 2014 this week.

Facebook Introduces Audience Insights, Twitter Unveils ‘Mute’, Yahoo Gets Mobile & More | Social Media Snapshot

Harp Interactive

Categories: Blog , Facebook , LinkedIn , Pinterest , Social Media Marketing , Twitter Tags: CardMunch , evernote , Facebook , facebook audience insights , language targeting , linkedin , mobile ads , mute button , Pinterest , social media , Social Media Snapshot , Twitter , Yahoo! Below are highlights of changes on top social media platforms for the week ending May 16, 2014: New on Facebook Facebook Introduces Audience Insights Big news for Facebook advertisers and marketers!

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Managing Facebook ads from your phone

Sherrilynne Starkie

Ads Manager is now available on mobile devices. Using the Facebook (iOS, Android and mobile site) apps, marketers can now: Pause or resume campaigns. Marketers can access Ads Manager on mobile from the Ads Manager bookmark in the Facebook app.

Why Mobile Moments Are Mandatory for Every Business

Convince & Convert

Tweetable Moments Start thinking about your customer’s mobile moment. jbernoff Tweet This Defining Mobile Moments Josh started as a researcher at Forrester 19 years ago. Recently, his research has focused increasingly on mobile use.

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A Step-By-Step Guide to Setting Up a Mobile Marketing Campaign

Convince & Convert

For every online marketing campaign, there is a set of mobile marketing campaign elements that will need to be addressed. » mobile Image via BigStockPhoto.com.

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Google Rolls Out New Mobile Friendly Tag

Bill Hartzer

Google has started displaying new mobile friendly tag in the search results to show which sites are mobile-friendly and which sites are not. If you’re on a mobile device, you’ll see the “mobile friendly tag”, as shown above.

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Social Networking Stats: Mobile Accounts for 43% of LinkedIn’s Traffic, #RLTM Scoreboard

The Realtime Report

Mobile Accounts for 43% of LinkedIn’s Traffic . LinkedIn recently projected that mobile would account for half of the social networking platform’s traffic ; based on the company’s 1st quarter results, that could be a reality soon.

Social Networking Stats: Over 50% of Facebook’s Q4 Revenue Comes From Mobile Ads, #RLTM Scoreboard

The Realtime Report

Over 50% of Facebook’s Q4 Revenue Comes From Mobile Ads. Back in 2012, Facebook had “virtually no mobile presence” and most of the social network’s revenue came from generic banner ads that appeared on the desktop site.

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How To Write Mobile-Friendly Emails

Small Business Mavericks

Because mobile usage is so prevalent, it makes sense to have a mobile-responsive website. Rob Walling gives us 10 Essential Tips for Creating Mobile-Friendly Emails on Copyblogger. He goes into much more detail, but here are the highlights of his article: 10 Essential Tips for Creating Mobile-Friendly Emails. E-mail Marketing for Small Business e-mail marketing email mobile-friendly email mobile-responsive website Are you reading this on a small screen?

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