Hootsuite

FEBRUARY 24, 2020

Remember the star-studded selfie snapped on Ellen DeGeneres’ phone during the 2014 Academy Awards? A post shared by Ellen DeGeneres (@theellenshow) on Mar 2, 2014 at 7:10pm PST. Common contexts for fair use include criticism, news reporting, teaching, or research. Even though he used Degeneres’ phone, he took the photo.

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Social Media Public Domain Creative Commons Fair Use 145

The Realtime Report

MARCH 10, 2017

This style of marketing encourages fan pages and real time hashtag conversations with influencers. His dissertation, Transmedia Education, was presented during the 2014 TranXmedia conference at the Hong Kong Design Institute. What does transmedia marketing and storymaking look like?

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Influencer Remix Marketing Meme 168

The Realtime Report

JULY 24, 2014

Followers could ask the new car any question, through any social network using the hashtag, and the MINI would respond in a way that showed off the car’s new features. Related Stories 2014 World Cup: Social Media Campaign Round-Up The TSA’s Shockingly Real Instagram Account Social Media Campaigns Kick-Off 2014 World Cup.

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Sports Team Instagram Tumblr 172

Convince & Convert

OCTOBER 10, 2013

In an age where the hashtags like #travel, #travelgram, #traveling and #travelingram have millions of posts on Instagram (and counting!), While photogenic features are a good start, the hotel lives up to its branding by streaming Instagram photos with the #1888Hotel hashtag on two flat screens in the lobby.

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Hotels Review Instagram Travel 150

The Realtime Report

FEBRUARY 5, 2014

Esurance (@esurance) February 4, 2014. This year brands were big on using hashtags to encourage viewers to engage on social media; 58% of advertisements during the Super Bowl included a hashtag. Ends 1am PT. pic.twitter.com/BP2zVGjKvT. Watch the commercial here: What do you think of this ad strategy? Did you?

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GPS Twitter Insurance Hashtag 141

The Realtime Report

JANUARY 23, 2014

In Central Kenya, four GPS-tagged bull elephants are “tweeting” through the hashtag #ElephantsLive. Space for Giants (@SpaceforGiants) January 20, 2014. Surf Life Saving WA (@SLSWA) January 23, 2014. ” Tyson: In my old home I was known for my excellent fence breaking skills. Here’s how it’s done.

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GPS Apparel Film Travel 160

Ignite Social Media

NOVEMBER 9, 2016

The social component generates user-generated content around the #OptOutside hashtag and gets their fan base mobilized spreading a branded message on their behalf. They reported 450K engagements during the week of Black Friday (up 400% from 2013) and #KohlsSweeps trended consistently on Twitter. You’re already late!

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Campaign Social Media Retail Discount 156

Convince & Convert

JANUARY 23, 2014

In an effort to raise awareness of the exhibits and collections at museums around the world, January 22, 2014 was dubbed #MuseumSelfie day. Photo courtesy of the #museumselfie hashtag on Twitter. Star Wars Launches Instagram Account with Unexpected Selfie. StarWars #DarthVader #selfies #gpom.” To date, the image has over 63,000 likes.

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Examples Social Media Content Film 162

Danny WhatMough

JUNE 12, 2014

Uber’s full page adverts in the papers yesterday only helped underline this fact – complete with the #movingon hashtag. Not only was awareness up, conversions skyrocketed with an 850% increase in sign-ups , which was then gleefully reported by most major news outlets today. Taxis cannot be exempt.

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ROI Hashtag Report News 110

Talkwalker SM

MARCH 17, 2016

In our latest report , we take a look at how marketing, PR and product departments in the household and personal care sectors can use social media analytics to create valuable insights in crisis management, product development, influencer marketing and more. LikeAGirl and the importance of finding the right influencers for your campaign.

Data 60

Data Social Media Brands Forums 60

Buffer Social

NOVEMBER 7, 2017

Using both hashtags and location tag drives the most engagement. Here are two interesting Instagram Stories statistics reported on Techcrunch : Instagram Stories generated, on average, 35 percent more views for brands than Snapchat Stories, according to the mobile video platform, dubdub. Businesses cannot ignore Instagram Stories.

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Study Instagram Hashtag Research 111

Convince & Convert

DECEMBER 13, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. Storytelling in 2014 from Gary Vaynerchuk. Use trending topics and trending hashtags to your advantage. From Cision , a free ebook called Power Your Story: Content Marketing Essentials. Listen Now. The RSS feed is: [link]. The Big Two.

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Social Media Content Case Study Retail 148

Sprout Social

MAY 5, 2019

Standing out in 2014 on Instagram was easier than today. You can also use Sprout tools like the Twitter analytics report to identify potential influencers that will fit your campaigns. You can create a specific hashtag, like #SproutPartner, to track what your influencers are doing. How to track your campaign. Conclusion.

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Influencer Marketing Survey Campaign 112

Buffer Social

JUNE 30, 2017

In light of #SMDay (6/30/2017) , we’re teaming up with Bitly to share stories and celebrate the positive impact that social media has had on individuals, businesses, and the globe over the last 20 glorious years – all using the hashtag #impactofsocial. Ellen DeGeneres (@TheEllenShow) March 3, 2014. Best photo ever.

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Social Media MySpace Hashtag News 111

Buffer Social

OCTOBER 1, 2018

Just a year later, in 2014, it would reach only about six percent of its fans. For example, in the first half of 2018 alone, Facebook reported five major changes to the News Feed (and there are probably many more small tweaks that were not reported). ShareaCoke also became the number one trending hashtag on the platform.

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Organization Flipboard Social Media Company 108

agora pulse

OCTOBER 10, 2017

On a social media analytics report somewhere, you see a negative number, in red, in the section on “follower growth.” Remember the great purge of 2014? If your content is good and you use strategic hashtags, people will see your posts and be influenced by your content whether or not they choose to follow you. Knowledge is power.

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Instagram Policies Buy Software 139

Waxing UnLyrical

FEBRUARY 9, 2015

If you haunt any of the PR hashtags on Twitter, chances are you’ve come across Jodi. Also someone I’ve interacted with online for years and met at the 2014 SoloPR Summit, she’s rock solid in her approach to PR and measurement. Image: photommo via Flickr, CC 2.0. Jodi Echakowitz. Who could resist that?

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Social Media Consultant Flickr Communities 100

Keyhole.co

OCTOBER 10, 2023

Gather strategic insights When Nike released their 2018 ad featuring Colin Kaepernick after he took a knee during the National anthem, their online mentions began overflowing with negative comments including #boycottNike hashtags. The brand’s net positive sentiment dropped from 23% to -4%. Start your free trial with Keyhole today.

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Sentiment Analysis Brands How To 52

Rebekah Radice

JULY 20, 2015

A photo posted by Rebekah Radice ⚡️ Social Media (@rebekahradice) on Oct 20, 2014 at 5:29pm PDT. #2: Through Sprout Social’s Smart Inbox, you can monitor your keywords (hashtags), gaining access to valuable conversations happening around your area of expertise. I love this one that I received from my friends at Buffer.

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Social Media Marketing Study Activities 133

Hootsuite

FEBRUARY 12, 2015

According to the most recent CMI study, 70% of surveyed B2B marketers included more content in their marketing strategy in 2014 than in the previous year. You can see examples of this in the trending hashtags on Twitter, posts with the most pageviews and likes on LinkedIn, and Facebook posts that have been shared hundreds of times.

Social Media Management 76

Social Media Management B2B Social Media HootSuite 76

Buffer Social

MAY 5, 2016

Here are my go-to Twitter reporting tools. Hashtag comparison: Impressions vs. Engagement vs. Engagement Rate. Let’s say you often tweet with a go-to group of hashtags, for instance #socialmedia, #seo, and #inbound. Then do the same filter and averages for your other hashtags. Twitter’s analytics dashboard.

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Analytics Twitter How To Embedding 93

Later

JUNE 27, 2019

For example, with an influencer partnership, you could be aiming to improve your follower growth, boost your engagement on a branded hashtag, build a stronger community, or generate more leads to your website to make more sales. . Tip #2: Search Relevant Hashtags to Find Influencers in Your Niche . View this post on Instagram.

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Small Business Influencer Template Templates 56

Convince & Convert

MAY 4, 2015

All of the personas we build are data-driven, so it’s not much different than a well-written analytics report in that you’re telling stories about people based on data and adding a layer of psychology to make sense of what they are doing.”. Event-goers whose phones were running low tweeted with the hashtag #mophierescue. BecauseOfMom.

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Conversation Campaign Patterns Influencer 60

Hootsuite

FEBRUARY 12, 2015

According to the most recent CMI study, 70% of surveyed B2B marketers included more content in their marketing strategy in 2014 than in the previous year. You can see examples of this in the trending hashtags on Twitter, posts with the most pageviews and likes on LinkedIn, and Facebook posts that have been shared hundreds of times.

Social Media Management 40

Social Media Management B2B Social Media HootSuite 40

Hootsuite

APRIL 6, 2023

TechCrunch reported twttr’s first users were sending breaking life updates like: “Cleaning my apartment” and “Hungry.” (My, The hashtag arrives (2007) The strict 140-character limit for tweets set Twitter apart from rivals, including Facebook and Tumblr. In 2009, Twitter capitalized on the hashtag by adding hyperlink capabilities.

Social Media 145

Social Media MySpace Tumblr Foursquare 145

Webbiquity SMM

FEBRUARY 10, 2015

And yet – 80% of brands advertised on social media sites in 2014. But only 14% trust advertisements. ( #Socialnomics 2014 ). Google+ #7, LinkedIn #9, and Twitter the 10th largest country. ( #Socialnomics 2014 ). 01% from Twitter; this compares to almost 10% for paid search and 7% for email marketing. DashBurst ).

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Statistics Social Media B2B Hubspot 50

The Realtime Report

JUNE 3, 2014

It won’t feel like just a load of Twitter hashtags – it will be a snapshot of what the world is feeling” ( AdAge ). Nick Bailey, CEO of Isobar, sums up the user experience: “You’ll be able to tune in and see what people are saying, but in an engaging and entertaining way.

Social Media 177

Social Media Aggregator Forums Sports 177

Socially Sorted

FEBRUARY 27, 2017

Here are some stats for you: 84% of all communication will be visual by 2018 (Reuters/Cisco, 2014). Videos will make up 80% of all internet by 2019 (Reuters/Cisco, 2014) – bold predictions, hey, but perhaps coming to fruition! As you can see… visual content like images and video is not going away.

Facebook 40

Facebook Video Eventful Engagement 40

Keyhole.co

NOVEMBER 10, 2020

Twitter Analytics , originally launched in 2014 , is Twitter’s native analytics dashboard where you can track your Twitter performance and unlock insights about your audience. Was it a hashtag? Union Metrics offers comprehensive visual reports which make it easy to understand and digest your Twitter data. A question?

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Analytics Twitter HootSuite Metrics 105

Webbiquity SMM

JUNE 10, 2014

Report positive and negative outcomes of the campaign. Key lessons about SEO in 2014: • The days of tips & tricks in SEO are over. ” Zenith 2014 breaking bad with twitter session by lisa grimm and lisa buyer from Lisa Buyer. The ideal tweet structure: headline, link, no more than three hashtags.

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Conference Social Media SEO Marketing 196

Keyhole.co

APRIL 26, 2023

Twitter Analytics , originally launched in 2014 , is Twitter’s native analytics dashboard where you can track your Twitter performance and unlock insights about your audience. Was it a hashtag? Once you start truly engaging with your audience, you unlock an indispensable business intelligence tool: Twitter Analytics. A question?

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Analytics Twitter Data How To 52

Webbiquity SMM

DECEMBER 16, 2014

5 Social Media Trends for 2014: New Research by Social Media Examiner. ” 24 Social Media Tips For The DIY Social Media Marketer In 2014 by Idea Girl Marketing. Spread the love around”), reblogging, commenting, using hashtags (yes, “Hashtags are big on Tumblr!”), Social Media Marketing Guides.

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Social Media Tumblr Marketing B2B 245

Sprout Social

NOVEMBER 7, 2019

Back in 2014, Twitter gave users the ability to search through every tweet that has ever been sent, making it just as important to keep up with your past content as your present content. Then you can start searching your Twitter history for various keywords, hashtags and more. How to search Twitter history.

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Twitter How To Hashtag Loyalty 96

Keyhole.co

JANUARY 26, 2023

Twitter Analytics , originally launched in 2014 , is Twitter’s native analytics dashboard where you can track your Twitter performance and unlock insights about your audience. Was it a hashtag? Once you start truly engaging with your audience, you unlock an indispensable business intelligence tool: Twitter Analytics. A question?

Analytics 52

Analytics Twitter Metrics HootSuite 52

Sprout Social

OCTOBER 26, 2021

Promoting jobs with hashtags on TikTok or Instagram and using these platforms to show audiences what it’s like to work for your company. For example, on Twitter you’ll want to incorporate hashtags to join the right conversations and make it easier for your team to reach out to possible referrals. TikTok Resumes. " [link].

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Applications Cost Team LinkedIn 113

Unmetric

SEPTEMBER 10, 2019

The brand has added 10 million followers since 2014, a 400% growth in followers which is almost 5,655 new followers per day. Chanel added an average of 5,088 new followers every day since 2014. Dior is a fine example of a brand reaping the benefits by effectively using hashtags. million followers. million followers. Armani – 3.4

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Brands Twitter Fashion Ensembli 123

Small Business Mavericks

JUNE 3, 2014

I shared current trends in social media from the 2014 Social Media Marketing Report recently published by Social Media Examiner on how marketers in companies with 1 to 10 employees are using social media in their businesses today. Infographic courtesy of Leverage New Age Media, April 25, 2014. Thanks for sharing this, Rick!

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Social Media Hashtag B2B Groups 150