Proactive Report

OCTOBER 14, 2013

According Forbes the top new marketing job recruited and hire in 2014 will be a Director of Content. Develop a team with excellent visual content skills. Monitor industry and customer trends and sentiment. Tap into the conversations of the audiences you want to reach. Content creation based on insights gleaned from your research.

Tips 100

Tips Content Training Marketing 100

Writtent Blog

DECEMBER 31, 2013

We worked hard to build an awesome team of talented experts, and rolled out an all-new line of products. In the upcoming year, the Writtent.com team would like to wish you: Health, love, and happy relationships. The Writtent Team. The post Happy New Year 2014! Company News' Happy holidays and all the best to you!

Upcoming 59

Upcoming Small Business Price Team 59

Convince & Convert

JUNE 3, 2014

In order to get your executive team in line with this method of blogging, here’s what they have to do. Share an editorial calendar with topic ideas that anyone on the executive team can claim. In fact, January 2014 was the first time ever that Americans used their smartphones and tablets more than desktops to access the internet.

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Team How To Hubspot Proposal 157

Buffer Social

DECEMBER 1, 2023

As part of my comprehensive Buffer onboarding — which had me up and running at full speed in a matter of weeks — I was tasked with setting up intro calls with the company executives.  Plus, I knew these company leaders were busy — when would I have the opportunity to pick their brains again? 

Team 79

Team Engineering Company System 79

Convince & Convert

JULY 24, 2015

Fewer than half (44 percent) said they were “very involved” in establishing PR goals in 2014, according to the survey done in partnership with the Public Relations Society of America New Jersey Chapter. Three-fourths say they spend a half hour or less each week discussing their PR strategy. Accessibility.

Team 60

Team Press Release Journal Survey 60

Sprout Social

FEBRUARY 25, 2021

When a company lists that they are seeking a "Social Media Guru" you immediately know they don't know s**t about social media. — Adrian Molina (@theadrianmolina) January 22, 2014. And it doesn’t tell you if there’s a staffing issue that’s creating bandwidth concerns for the social team. Hear me out….

Social Media Management 120

Social Media Management Marketing Collaboration Skills 120

Ignite Social Media

AUGUST 31, 2020

But current events have made our team wonder what impact new changes will have for social media marketers. As Visa learned years ago and Shopify leverages today, companies that put themselves between buyers and sellers and add value can drive billions of revenue. Facebook shut down Gifts in 2014. Let’s jump right in.

Trends 180

Trends Facebook Instagram Privacy 180

The Realtime Report

SEPTEMBER 9, 2014

Coming soon: the @YesSirMen social barber shop [link] Pay with a tweet from 18th-20th Sept #W1 pic.twitter.com/qMAfnlB4Js — LondonPopups (@LondonPopups) September 9, 2014 Other brands have already explored the concept of the Social Media Pop-up. A recent success story was Marc Jacobs, who launched a pop-up store in London’s Covent Garden.

Social Media 177

Social Media Retail Fashion Sports 177

Webbiquity SMM

AUGUST 27, 2019

Twitter offers some specific capabilities (such as lists ) that make it uniquely valuable for B2B companies. Per recent research , though 77% of B2B marketers say they use Twitter to distribute content, Twitter use is down 8% since 2014. 90% of B2B software companies have Twitter accounts—but more than a third are inactive.

B2B 154

B2B Research Twitter Marketing 154

Jeff Esposito

JANUARY 21, 2014

Content marketing is alive and healthy in 2014 and it’s not leaving anytime soon. Here are seven of the biggest trends in content marketing that are gaining momentum in 2014. Here are seven of the biggest trends in content marketing that are gaining momentum in 2014. 2. In-House Content Creation Teams.

Trends 37

Trends Content Marketing Press Release 37

Ignite Social Media

FEBRUARY 1, 2018

Back in 2015, insurance company Esurance didn’t purchase an in-game ad, but they captured the attention of millions with their Twitter sweepstakes. Prior to kickoff in 2014, JC Penney sent the below tweet, causing a lot of confusion and questions about the sobriety of their social team. Esurance Sweepstakes.

Social Media 106

Social Media Insurance Eventful Hashtag 106

Oktopost

JULY 28, 2022

She joined the company in 2014 when the team was 5 people strong and has since been helping transform the way B2B organizations manage and measure social media. Each episode shines a light on the inner workings of B2B leadership– including what keeps successful CEOs, CMOs, VPs, and social media teams up at night, professionally.

B2B 62

B2B Apple Sample Samples 62

Buffer Social

FEBRUARY 10, 2023

I've been working in the support team at Buffer for nine years, which is a significant and unusual amount of time in one job! We’re far from being an isolated team! I joined in 2014 when we were still a start-up (Buffer was founded in 2012), and we were fewer than 20 people. Second - why I've stayed at Buffer.

Skills 68

Skills Team Review Hotels 68

Visually SM

JANUARY 26, 2015

In the past couple of years, its user base has exploded and now includes well-known brands and companies who use the platform as a way to reach and engage with customers. A photo posted by Microsoft (@microsoft) on Dec 22, 2014 at 11:34am PST. A photo posted by IBM (@ibm) on Nov 12, 2014 at 8:09am PST. Join us: IBM.co/ibmjobs.

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Feed Feedly B2B Instagram 100

Visually SM

JANUARY 26, 2015

In the past couple of years, its user base has exploded and now includes well-known brands and companies who use the platform as a way to reach and engage with customers. A photo posted by Microsoft (@microsoft) on Dec 22, 2014 at 11:34am PST. A photo posted by IBM (@ibm) on Nov 12, 2014 at 8:09am PST. Join us: IBM.co/ibmjobs.

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Feed Feedly B2B Instagram 100

The Social Media Incubator

MARCH 5, 2014

Flipboard has announced they have acquired Zite and will be working with their team, as well as CNN, to create an “unparalleled personal magazine” for all readers. — Flipboard (@Flipboard) March 5, 2014. CEOs of both companies released statements today. Flipboard acquires @Zite & partners with @CNN.

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Flipboard News Mobile Issues 144

Convince & Convert

FEBRUARY 22, 2017

Our 2014 report on the employment histories of guests on my Social Pros podcast found more than 50% of that unscientific sample had degrees in PR/journalism/English). Do you need a photographer as part of your social media team? Companies are going to start outsourcing more of their social Click To Tweet. A videographer?

Social Media 164

Social Media Skills UGC Sample 164

Waxing UnLyrical

FEBRUARY 5, 2014

Early that year, the company underwent a rebranding, complete with a package, website, and slogan that went far beyond what they had previously offered. A few months down the road, the company connected with Natural Pawz , a natural pet store owned by husband and wife team Biff Picone and Nadine Joli-Coeur.

Startup 237

Startup Class Eventful Retail 237

Buffer Social

AUGUST 31, 2022

I've been working at Buffer since 2014, and even before I joined, I was always impressed by the Buffer team's product and engineering culture: how quick they shipped improvements and how close everyone was to the users (not uncommon to see engineers responding to comments on Twitter!).

Engineering 91

Engineering Metrics Team Project 91

The Realtime Report

APRIL 7, 2014

Coming to your Twitter feed: 15 new types of ads – Twitter is debuting 15 new types of ad products, including ‘app install’ ads, which have proven successful for Facebook; the ads are designed to appeal to e-commerce companies and mobile-game developers (WSJ, re/code ).

News 176

News Types Nielsen Social Media 176

Waxing UnLyrical

DECEMBER 14, 2016

When doing my due diligence for this post, I came across a transcript of the #PRprochat that happened in July 2014. Shonali Burke (@shonali) July 10, 2014. Most companies are blind to the massive PR resource that is their workforce. You may want to run a pilot with a few employees before implementing the program company wide.

Nielsen 100

Nielsen Reputation Metrics Exercises 100

Convince & Convert

DECEMBER 28, 2014

Social media has had as much impact on companies and their customers as any technological advance ever, because social fundamentally changes the relationship between those parties from its historical norm – which is “master” and “servant” – to something closer to a relationship among peers. Indirectly, yes.

Social Media 167

Social Media Skills Training Software 167

Bill Hartzer

MARCH 31, 2014

According to my sources at Google, the company’s overall goal is to get as many website owners to move their website to the new.Google gTLD. Starting on April 1, 2014, at UTC +6 (10:00am Central Standard Time, 8:00am Pacific), Google is opening up.Google gTLD to general availability.

Domain Name 167

Domain Name Google Adwords Paid Search 167

Adam Cohen

JANUARY 13, 2015

This past week Pew Research released their 2014 Social Media Update. We’ve passed the point where social media is a revolution, and chances are most companies have some sort of social effort underway. Maybe I’m just stating the obvious, and maybe companies have already started efforts to figure this out.

Data 100

Data Flickr Statistics Survey 100

Adam Cohen

JANUARY 13, 2015

This past week Pew Research released their 2014 Social Media Update. We’ve passed the point where social media is a revolution, and chances are most companies have some sort of social effort underway. Maybe I’m just stating the obvious, and maybe companies have already started efforts to figure this out.

Data 100

Data Flickr Statistics Survey 100

Convince & Convert

DECEMBER 23, 2014

As 2014 comes to a close, we reflect on the incredible knowledge shared on the Social Pros Podcast. In December, we heard from MarketingProfs’ internal marketing expert; high-end realty company Corcoran Group ; and Gartner’s digital marketing researcher. These Social Pros operate on different levels in very different fields.

Social Media 151

Social Media Strategy Apple Analytics 151

The Realtime Report

JUNE 18, 2014

Influicity’s video approval page, where marketers can see their influencer’s video and discuss with their team. Though there are other YouTube influencer sites, such as FameBit and VidRocket , Influicity founder & CEO Jon Davids claims that his company “has yet to see competition from them directly.”

Influencer 183

Influencer YouTube Campaign Price 183

Buffer Social

OCTOBER 1, 2018

Just a year later, in 2014, it would reach only about six percent of its fans. How did Banišauskas and his team do it? In 2013, a Facebook Page could easily reach about 12 percent of its fans with each post. Today, in 2018, that number is very likely to be smaller than six percent. Fewer but better posts.

Organization 108

Organization Flipboard Social Media Company 108

Sprout Social

APRIL 21, 2020

But even in a pandemic-free world, things change and businesses are thrown curveballs—and social teams are on the front lines of communicating and reacting to those changes. In a larger-scale crisis or event, listening can help your team understand what your customers—and the world—are feeling, saying and looking for right now.

How To 125

How To Social Media Management Metrics Team 125

Ignite Social Media

APRIL 2, 2020

Its origins here in the West can be traced back to 2014’s Musical.ly app, which was acquired by the Beijing-based media company, ByteDance, who had launched the original TikTok app in China in 2016. Since its acquisition TikTok has exploded in popularity, boasting over 1.5 Interested in learning more?

Marketing 217

Marketing Authentication Trends Feed 217

Jeff Esposito

JANUARY 21, 2014

Content marketing is alive and healthy in 2014 and it’s not leaving anytime soon. Here are seven of the biggest trends in content marketing that are gaining momentum in 2014. Here are seven of the biggest trends in content marketing that are gaining momentum in 2014. 2. In-House Content Creation Teams.

Trends 20

Trends Content Marketing Press Release 20

Likeable

AUGUST 18, 2020

Our CEO, Carrie Kerpen, who started the podcast back in 2014, passed the torch this season to two of Likeable’s awesome employees, Jenn Burgess and Michelle Greenbaum. Tune in to hear how Leah’s team is carrying out this approach in both its brand and acquisition content—especially in the midst of COVID-19. Who’s hungry?!

Marketing 87

Marketing Affiliate marketing Proposal Team 87

Bill Hartzer

FEBRUARY 5, 2014

The Texas Rangers baseball team has reached a naming-rights deal for the Rangers Ballpark in Arlington. Back in 2004, the Texas Rangers sold the naming rights to a company called Ameriquest Mortgage Co. Globe Life Stadium, GlobeLifeStadium.com, was registered on January 28, 2014, on Godaddy: Domain Name: GLOBELIFESTADIUM.COM.

Domain Name 110

Domain Name URL Organization System 110

Convince & Convert

MAY 29, 2014

As a hospitality company with locals around the world, we have tremendous knowledge on how to enjoy all a city has to offer – including the hidden gems that only a local would know. Our global Twitter team monitors Twitter search in real time and engages when we can offer help that matters to the user.

Strategy 157

Strategy Marketing Case Study Trends 157

Convince & Convert

JUNE 27, 2014

Dana and her team use social to make these launches as successful as they can possibly be. When Sprouts is opening its first store in Atlanta, for example, how does Dana and her team get current customers in Arizona to share their positive experiences with prospective customers in Atlanta? via FIFA.com Nick loves this idea.

Retail 148

Retail Marketing Sports Team 148

Viper Chill

AUGUST 27, 2014

As a result of so much of my time being spent focused on building an SEO company and ranking websites, I’ve been fortunate to come across a number of people who are on a similar journey. Bringing on and off loading team members as well as mentors is probably the biggest areas of change I have experienced. Glen : Sounds awesome!).

SEO 79

SEO Company Hotels Marketing 79

Convince & Convert

JULY 7, 2014

I mentioned that I am an investor in that company, and Chris said, “You are? And since your visits to this site, and your email clicks, and your podcast listens help generate the sponsorship revenue that (in part) allows me to make those investments, I’d argue that you’re a part of these companies too, at some level.

Startup 168

Startup Crowdsourcing Badge B2B 168