Writtent Blog

DECEMBER 8, 2014

In a slightly surprising 2014 study from Content Marketing Institute (CMI), it turns out that LinkedIn reigns supreme. When asked to pick the top organizational priorities for 2014, your peers had ROI on their minds. Nearly 60% of marketers use paid search advertisement in their content marketing strategies at least occasionally.

Strategy 111

Strategy Content Marketing B2B 111

Webbiquity SMM

JANUARY 17, 2011

However, that figure rises if you work for a company generating at least $10 million in annual revenue, or you’re in management (in which case it’s $109,000). have a company page on at least one social networking site (but only 39% blog and just 26% tweet). Social Media Use in Big Companies. billion by 2014.

Research 210

Research Social Media B2B Marketing 210

Webbiquity SMM

NOVEMBER 12, 2013

How does social media use differ in B2B vs. B2C companies? As many companies have learned the hard way, unanswered complaints on social networks can go viral, causing real damage to a company’s brand. anticipate an increased budget for 2014, while just 3% foresee spending reductions. Between large and small businesses?

Statistics 226

Statistics Social Media B2B Journal 226

Webbiquity SMM

MAY 23, 2017

Spread over paid search, video marketing, social media and other online channels , digital is expected to account for more than 46% of all advertising in the next five years. In fact, spending for online videos has gone up 114% since 2014. Guest post by Cheryl Joy. Make customers your brand champions: Customer testimonials.

B2B 198

B2B Strategy Marketing Microsoft 198

Convince & Convert

AUGUST 11, 2015

Here’s what happened in that first test, in late 2014: We published 18 pieces of evergreen content through InboundWriter that were forecasted to do well. In B2B or other highly competitive digital marketing environments, companies will often gladly pay $1, $5, $10 or more for a click, via paid search or other mechanism.

How To 60

How To Software B2B Cost 60

Webbiquity SMM

FEBRUARY 7, 2012

71% of companies now have a presence on Facebook. 59% are on Twitter, and 43% use a company blog for marketing. Les Luchter looks at research showing that 10% of all website visits to the top 1,000 web properties come from social sharing, half as much as from search. You just shared a link. How long will people pay attention?

Statistics 190

Statistics Research Social Media B2B 190

Webbiquity SMM

APRIL 29, 2014

Beyond Search & Social: Online Marketing in 2014 by Search Engine Journal. A helpful companion to the post above, Ross Hudgens here focuses on the value of PR for SEO: “Many PR companies still blast releases out to publishers that have no reason to receive them. Is SEO Dead — Or Decentralized?

Brands 204

Brands SEO Press Release Engineering 204

Webbiquity SMM

SEPTEMBER 8, 2010

What percentage of Fortune 100 companies are on Twitter? How do B2B social media marketing practices differ from B2C companies? What percentage of web searches stop after page one of the results? Senior marketing execs see their companies moving to social media in 2010 by The Viral Garden. goes to Facebook.

Research 191

Research Social Media B2B Statistics 191

Writtent Blog

AUGUST 3, 2016

Will Blunt is the founder of Blogger Sidekick , a company that helps digital marketers build authority with one-of-a-kind content. You can follow Aaron on Twitter @aaronwall & the company account @seobook. There is no end to the ways to do this, but three of my favourites would be: Search around the subject. Will Blunt.

SEO 0

SEO Google Sites Engineering 0