Likeable

MARCH 23, 2021

Visible engagement on its own has been steadily losing appeal as a key success metric since 2014, so this change would only hasten that decline. Spurring conversation in the comment section via post copy CTAs and strong community management can keep users coming back for more. Influencer vetting could be more difficult.

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Instagram Metrics Influencer Campaign 91

Later

JUNE 27, 2019

When it comes to growing your business on Instagram, influencer marketing has proven to be a huge growth asset. And it’s not just for the mega brands — influencer marketing for small businesses can seriously level-up a campaign, build brand awareness and reach new audiences, without blowing the budget. .

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Small Business Influencer Template Templates 56

Laurel Papworth

NOVEMBER 3, 2014

Not sure if/when I’m running them next year due to available dates but here’s the details for this December course: Social Media 3 Day Intensive Course (hands on) in Sydney December 2014. This 3 Day Social Media course is a mix of lecture, group challenges and computer based exercises (bring your own laptop or use ours ).

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Social Media Press Release Class Course 69

Mindjumpers

MAY 26, 2016

On a similar note, influencers also play a large part of the Snapchat community nowadays , especially for brands. Many of the top Snapchat influencers are YouTube veterans, so they know how the game works and just need to adapt slightly. This also offers them the chance to leverage their learnings from Instagram. .

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Waxing UnLyrical

NOVEMBER 3, 2014

Beth Kanter shares some revealing statistics from Twiplomacy’s 2014 study. How Social Media Impacted the 2014 Indian Elections. Why: Social media is influencing elections all over the world. Ancita Satija shares her experience during the 2014 Indian Elections. PR Measurement Lessons from Election Day.

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Waxing UnLyrical

DECEMBER 16, 2013

And don’t forget to join us for the next #measurePR chat on January 7, 2014, from 12-1 pm ET… and which I will be curating all the way from India! Why: On July 2nd, #measurePR did not have a featured guest, but instead held a community chat where everyone talked about how they got interested in measurement.

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Storify Press Release Case Study Hashtag 216

Keyhole.co

MARCH 26, 2024

And in 2014, when LEGO released The LEGO Movie , people hailed it as Hollywood finally catching up to the charm of this filmmaking style. LEGOeducation on Instagram is filled with community-driven content aimed at making learning a more fun and fruitful process. The week of 18th March saw 100,000 new followers added to the channel.

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Convince & Convert

FEBRUARY 22, 2017

Our 2014 report on the employment histories of guests on my Social Pros podcast found more than 50% of that unscientific sample had degrees in PR/journalism/English). Community managers with a background in writing find themselves having to learn advanced media buying optimization techniques.

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Mindjumpers

MAY 26, 2016

On a similar note, influencers also play a large part of the Snapchat community nowadays , especially for brands. Many of the top Snapchat influencers are YouTube veterans, so they know how the game works and just need to adapt slightly. This also offers them the chance to leverage their learnings from Instagram. .

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Pam Moore

JANUARY 19, 2020

They have influencers excited to work with them to amplify their brand, expand their reach and build new relationships. Brands turn up the volume with influencer marketing. Brands will continue to turn up the volume, engagement and results with influencer marketing. of brands are already leveraging influencer marketing content.

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Bill Hartzer

DECEMBER 31, 2013

This past year has been quite interesting, and personally I’m very happy to get on with 2014. So, looking back at 2013, it was the year that the SEO community, as well as quite a lot of others, finally fully showed that they embrace Facebook as a means of communication. 2014 is now the beginning of Link Earning.

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Pixlee

APRIL 17, 2019

Social media allows brands to build strong communities and drive sales, fine-tune campaigns and get insight into market trends. Throughout the rest of the year, social media managers should focus on leveraging Instagram stories to build community and provide unique and relevant content that seamlessly fits into this medium.

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Pam Moore

MARCH 19, 2020

They have influencers excited to work with them to amplify their brand, expand their reach and build new relationships. Brands turn up the volume with influencer marketing. Brands will continue to turn up the volume, engagement and results with influencer marketing. of brands are already leveraging influencer marketing content.

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Trends Video Marketing Influencer 78

Ignite Social Media

JULY 31, 2017

We kicked off the webinar with Lisa Braziel, our SVP, talking about how she was one of the original community managers in 2007. Facebook brand pages didn’t exist in 2007 and the focus was around one to one engagement and community building. Influencer marketing and paid is another way to gain exposure. of brand’s audience.

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Social Media Trends Community building Hosting 84

Pixlee

APRIL 2, 2019

Rather than setting forth archaic tenets to build your marketing strategy, a new school of thought is both popular and successful for brands: craft your marketing strategy from community-driven marketing. Your community should be the core focus of your marketing strategy in the year ahead. Brand Loyalty.

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Strategy UGC Hotels Marketing 59

Waxing UnLyrical

OCTOBER 12, 2016

And, when I decided to launch my consulting practice in 2014, I initially measured success by how many clients I had (I launched with two) and how much money I was bringing in (I was above water). She founded ep communications in 2014 after seven years of working for trade associations and think tanks. I know, I know.

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Products How To Delicious Consultant 100

Convince & Convert

JUNE 26, 2014

In partnership with PR News , Cision polled the PR community on their social media usage to find out how they engage, which platforms they utilize, and where they spend ad dollars. Below, we dissect a few of the findings and what they mean for PR and marketing professionals. What does this mean?

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Study Social Media Research Survey 150

Ari Herzog

JULY 17, 2014

July 17, 2014 was the day when I scrolled through the people I was following on Twitter and realized they were a mix of political people, cultural people, social builders , influencers , tomorrow’s leaders , and others. I’m not an office worker drone kind of guy and I want to do something in media and community relations.

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Waxing UnLyrical

APRIL 13, 2015

.” AHEM Founders Laura Stanik and Chris Blockus take a look at how we can influence change “together in our global community through the people we engage, the information we share, and the work we do” in this still relevant post. SheSpeaks CEO, Aliza Freud, Talks Influencers With Cynopsis Media.

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Mindjumpers

NOVEMBER 17, 2015

This very first post is written by Chinwe Obinwanne , Local Community Manager from Nigeria and part of the Mindjumpers Network. million users it had in 2014. Second to relevance, influencers play a key role in taking a campaign or cause viral. A number that is estimated to almost double in the next five years.

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The Realtime Report

DECEMBER 19, 2018

DJI and SkyPixel, the world’s most popular aerial photography community, are kicking off their annual SkyPixel Aerial Photo & Video Contest. Since 2014, the SkyPixel online community has attracted professional aerial photographers and content creators from more than 140 countries.

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Hootsuite

JUNE 25, 2019

Follow to win + influencer. Another great way to reach new potential followers is to partner with an influencer. Keep in mind that the terms you agree upon may influence the partnership cost. Lufthansa teamed up with influencer Marissa Cox @ruerodier to reach her audience of 123K followers. Our winners in action!

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Examples Social Media Instagram Hashtag 111

Ignite Social Media

MAY 24, 2016

music festival in 2014 (according to Nielson Music), and of that number, 14. Live Lokai collaborated with social media Instagram influencer, Helen Owen, and her nearly 900K audience to market the brand’s bracelets at the festival. They are an experience, a community, a way of living. Live Lokai.

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Waxing UnLyrical

JANUARY 20, 2015

Valeria Maltoni reviews Vision Critical’s 2014 report. Can Marketers Predict and Measure Influence, Down to the Dollar? area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. What Social Media Analytics Can’t Tell You About Your Customers.

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Buffer Social

MARCH 30, 2022

Bamby Collective creates a safe space View this post on Instagram A post shared by bamby collective (@bambycollective) London-based influencer Ambar Driscoll recently launched her brand — Bamby Collective — with the mission to empower young women everywhere. Rather, her focus was to help her community.

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Small Business Instagram Press Release Communities 72

Unmetric

AUGUST 2, 2019

The brand added 62 million followers since 2014, a 1,343% growth in followers which is almost 32,000 followers added per day. By posting consistently and creating Instagram stories like a pro, Huda beauty has built a strong community that adores its beauty line. Victoria’s Secret had a steady growth on Instagram over the last 5 years.

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Instagram Brands Fashion Sports 155

Waxing UnLyrical

AUGUST 1, 2016

I’m Elise – a communications and marketing professional who found herself in DC after college and brought her husband and dog along with her. I founded ep communications in 2014 after seven years of working for trade associations and think tanks. I’m passionate about entrepreneurship, making a mess in the kitchen and boxed wine.

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Convince & Convert

JULY 7, 2014

I’m by no means a Vaynerchuk-esque investment mogul, but here’s where I’m at as of July 7, 2014: Addvocate – Employee Activation in Social I’m probably most involved day-to-day with this company, as I’m also on the board of directors. It’s a game-changer for B2B.

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Convince & Convert

APRIL 11, 2014

FallonTonight pic.twitter.com/Ku4CMDIUzC — Ford Motor Company (@Ford) March 29, 2014 Fallon announced the Fingers on a 4×4 campaign to help him decide which dealer would sell him his new Ford F150. “I would love somebody from whether within government or whoever influences government today that can help with legislation.

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Automotive Campaign Engagement Social Media 141

The Social Media Hat

APRIL 13, 2017

Back in January of 2014, a solopreneur who was building up resources for primary and secondary educators reached out to me on Google+ for some assistance. suite of tools, training and community so that I could review everything. As I sifted through the community discussions I found thousands of SBI! since 2014.

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Writtent Blog

MARCH 7, 2014

Let the community know by sharing the content you came up with on Facebook, Twitter, LinkedIn, and Google+. Draw up a list of influencers and the top performers in your industry. To find influencers on Google+: CircleCount. To find influencers on Twitter: Followerwonk. To find influencers on Twitter: Followerwonk.

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Syndication Content Marketing Alltop 95

Convince & Convert

FEBRUARY 16, 2015

iSocialFanz Tweet This A Passion for Change Brian Fanzo partnered with Daniel Newman halfway through 2014 to continue to build what Daniel had started as BroadSuite Consulting. One trend Brian is excited to see is brands truly connecting with their communities. ” Brands are also starting to recognize the power of the influencer.

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Likeable

AUGUST 18, 2020

Our CEO, Carrie Kerpen, who started the podcast back in 2014, passed the torch this season to two of Likeable’s awesome employees, Jenn Burgess and Michelle Greenbaum. If you’re not up to speed on the happenings of the All the Social Ladies podcast , allow us to help you get there. Who’s hungry?! Titania Jordan of Bark.

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Social Media Strategery

JANUARY 20, 2014

Meanwhile, social networks realize that brands will pay big money for access to the millions of users in their online communities, and they’re going to charge more and more for that privilege. Here are seven ways brands will spend more money on social media and content marketing in 2014: Creating content. Paid sponsorships.

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Diva Marketing Blog

JUNE 19, 2016

What makes Jay especially relevant to the Diva Marketing community is his use of social media, aka Social TV, to promote his on-air opportunity on the Food Network and to leverage the social buzz to encourage Scripps Networks Interactive to pick up the Deep Fried America pilot. avid food TV viewers.

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Travel Hosting Social Media Influencer 75

SocMed Sean

JUNE 23, 2017

Mary Meeker, an analyst at Kleiner Perkins Caufield Byers who reviews technology trends every year, once said “ Mobile to overtake fixed Internet access by 2014 ” and looking at current technology trends we can easily say that statement continues to be true and bold.

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Keyhole.co

DECEMBER 19, 2023

The brand excels at partnering with celebrities and influencers to promote products, and they continue this trend on social media. Gymshark does this by maintaining a strong social media presence and an active fitness community online. Here’s a video from Nikki Blackletter’s channel, back at the beginning of the influencer drive.

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