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Lego’s Social Media Strategy: Constructing On Collabs & Pop Culture

Keyhole.co

Danish toy company LEGO soars over its competitors like Mattel, Funko, and Hasbro. Since then, the construction toy company has expanded into film and TV, board games, video games, education, science and technology, software, and theme parks. Instead, LEGO keeps touching base with various pop culture references and fan favorites.

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12 CEOs You Should Be Following on Social Media

Social Media Strategies Summit

According to research from Brunswick Group , 63% agree they would prefer to work for a company where the CEO uses digital and social media. And for another, the business community seems to like it too. Brian Scudamore is the Founder and CEO of O2E Brands , the company behind home service brands like 1-800-GOT-JUNK? Mary Barra.

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Calling social marketers “gurus” is not the compliment you think it is.

Sprout Social

But a social marketer might be referred to as a guru or their work attributed to magic, particularly when the person giving the compliment isn’t sure why a social campaign performed so well. When a company lists that they are seeking a "Social Media Guru" you immediately know they don't know s**t about social media.

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Social Media Roundup: Super Bowls Past

Ignite Social Media

Some might even say it’s a big game, or maybe The Big Game (if your brand isn’t legally in the clear to refer to the Super Bowl itself). Back in 2015, insurance company Esurance didn’t purchase an in-game ad, but they captured the attention of millions with their Twitter sweepstakes. Esurance Sweepstakes.

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20 Most followed brands on Instagram

Unmetric

This might not sound all that surprising considering fashion and Instagram go together like rama lama lama ka dinga da dinga dong (10 points for those that get the song reference). The brand added 62 million followers since 2014, a 1,343% growth in followers which is almost 32,000 followers added per day. Chanel – 36 million followers.

Instagram 155
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Building a 7-Figure a Year SEO Company…by Marketing to the Medical Field

Viper Chill

As a result of so much of my time being spent focused on building an SEO company and ranking websites, I’ve been fortunate to come across a number of people who are on a similar journey. I handled one site for him which showed him our skills and he started to refer us business. I could go on for hours on this.

SEO 79
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The Complete Solo Build It! Review - An Insider’s Perspective

The Social Media Hat

Back in January of 2014, a solopreneur who was building up resources for primary and secondary educators reached out to me on Google+ for some assistance. I met with the CEO and Founder, Ken Evoy, as well as the then-President of the company. suite of tools, training and community so that I could review everything. since 2014.

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