The Psychology of Change: How We React When Our Favorite Social Networks Shift
Buffer Social
MAY 12, 2016
The Facebook-owned company moved on from its old-fashioned camera icon and embraced a new, minimalist design across its suite of products: Instagram, Layout, Boomerang, and Hyperlapse. In a blog post the company explained: The simpler design puts more focus on your photos and videos without changing how you navigate the app.
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