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The World’s First Instagram Hotel Gets Rave Reviews

Convince & Convert

, it’s not all that surprising that an entrepreneurial hotel chain would attempt to cater to people’s snap happy travel preferences. Case and point – the world’s first “Instagram Hotel.” Located in Sydney, Australia, the 1888 Hotel has taken a big chance by branding itself with the rapidly growing visual social media channel.

Hotels 150
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This Overlooked Marketing Strategy Can Help You Succeed in 2019

Pixlee

Rather than setting forth archaic tenets to build your marketing strategy, a new school of thought is both popular and successful for brands: craft your marketing strategy from community-driven marketing. Your community should be the core focus of your marketing strategy in the year ahead. Brand Loyalty.

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Building a 7-Figure a Year SEO Company…by Marketing to the Medical Field

Viper Chill

As a result of so much of my time being spent focused on building an SEO company and ranking websites, I’ve been fortunate to come across a number of people who are on a similar journey. Plus for marketing you could do local event sponsorships and do good in your community. Is this a philosophy you would agree with?

SEO 79
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Why Support Isn't Just a Job for Me – It's a Career

Buffer Social

I joined in 2014 when we were still a start-up (Buffer was founded in 2012), and we were fewer than 20 people. You might be starting to understand why Buffer is an exceptional company! Beyond these things, we're a values-led company, and despite being spread around the globe, there are key things we all have in common.

Skills 68
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A First-Class Guide to Social Media for Travel

Sprout Social

Whether you’re a hotel, airline, destination or car rental service, word-of-mouth marketing is crucial to the success of your business. 33% switched hotels. For example, Snapchat might not have appealed to Marriott Hotels at first, but we bet the company is glad it gave the app a chance. Hotels: 23%.

Travel 40
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Who Will Become the Tesla or AirBnB of the Home Category?

Social Media Strategery

It’s no wonder, then, that the “sharing economy” is estimated to be $110 billion (and growing fast), according to a November 2014 Leo Burnett study. Brands in the home category have responded to this seismic shift the same way media companies responded to the shift in digital music – slowly and badly.

Hotels 50
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4 Black Voices on Diversity in Influencer Marketing

Later

Influencer marketing is a great way to increase brand awareness, grow your community, and drive sales on Instagram. As an entrepreneur, she uses humor and vulnerability to empower her community to be confident. It sounds corny but that’s what grows your community and builds trust. ’ And at this point, it’s insulting.