Mindjumpers

NOVEMBER 17, 2015

This very first post is written by Chinwe Obinwanne , Local Community Manager from Nigeria and part of the Mindjumpers Network. million users it had in 2014. Let’s take it to twitter for a moment where a United States company successfully pulled off a social campaign in Nigeria.

Activities 0

Activities Social Media Hashtag Campaign 0

Pixlee

APRIL 2, 2019

Rather than setting forth archaic tenets to build your marketing strategy, a new school of thought is both popular and successful for brands: craft your marketing strategy from community-driven marketing. Your community should be the core focus of your marketing strategy in the year ahead. Brand Loyalty.

Strategy 59

Strategy UGC Hotels Marketing 59

Convince & Convert

JANUARY 23, 2014

Like other social media trends gone mainstream, companies can also leverage the selfie trend to tell a visual story in a way that’s both relevant and strategic. From inspiring, to the unexpected, celebrating moments, movements and fans, here are five creative uses of the selfie by companies and venues: Dove’s #BeautyIs Campaign.

Examples 162

Examples Social Media Content Film 162

Ignite Social Media

MAY 24, 2016

1 million tweets per day using #Coachella branded hashtag. Multiply these numbers – give or take – for all music events, including Bonnaroo, Lollapalooza and Stagecoach, and companies have themselves a gold mine for capturing the attention of a large, young and hip audience. $704 million Generated by Coachella and Stagecoach.

Engagement 110

Engagement Brands Hashtag Eventful 110

Ignite Social Media

AUGUST 23, 2016

Some trends, such as #Sharknado3, make a lot more sense for a tortilla chip company than they do for an insurance company. Some hashtags, trends and memes, while popular, have the potential to be lost on – or offend – your brand’s audience. Is your brand a worldwide company and does it speak to an international audience?

Trends 60

Trends Social Media Brands Hashtag 60

Convince & Convert

JANUARY 20, 2015

users checking it once per day, it was the third-fastest growing platform in the US in 2014 and will get even bigger this year. In this example below, see how the brand shown is driving the most engagement around three topics: their holiday campaign, their branded hashtag campaign, and posts of apparel. Hashtag Creative Testing.

Instagram 60

Instagram Hashtag How To Apparel 60

Waxing UnLyrical

FEBRUARY 9, 2015

If you haunt any of the PR hashtags on Twitter, chances are you’ve come across Jodi. His new company, Jacobs Executive Coaching , focuses on teaching agency executives and leaders how to lead (sounds easy, but it isn’t). Image: photommo via Flickr, CC 2.0. Jodi Echakowitz. Who could resist that?

Social Media 100

Social Media Consultant Flickr Communities 100

Rebekah Radice

JULY 20, 2015

A recent Gallup study found that most business owners inherently understand that, “Running a successful company is a collective effort that requires interaction with a range of people: suppliers and potential investors, employees and customers, peers, competitors, public officials, and members of the media.”. Thank you Nicole and team!

Social Media 133

Social Media Marketing Study Activities 133

Rebekah Radice

NOVEMBER 1, 2016

It also takes an alignment of company goals and vision. I’ve seen too many companies and supposed trainers share what they’ve never actually experienced. Leverage it to increase your Facebook engagement and company success. People connect with companies that show they aren’t afraid to be authentic.

Facebook 116

Facebook Marketing Atlassian Analytics 116

Hootsuite

FEBRUARY 12, 2015

Traditionally, social media was seen as a more fitting channel for business-to-community (B2C) marketing due to its informal nature. It’s important to make sure the content itself, whether it’s on your company’s blog or on your social channels, is tailored to the right audience. 9 Ways Social Media Marketing Can Help B2B Companies.

Social Media Management 76

Social Media Management B2B Social Media HootSuite 76

Hootsuite

MAY 10, 2021

Social media for big companies has become about as commonplace as human resource departments. Customers take for granted that big companies are on social media. Customers take for granted that big companies are on social media. Discover how big companies use social media to meet—and in many cases exceed—customer expectations.

Examples 145

Examples Company Social Media Apparel 145

Later

JUNE 27, 2019

For example, with an influencer partnership, you could be aiming to improve your follower growth, boost your engagement on a branded hashtag, build a stronger community, or generate more leads to your website to make more sales. . Tip #2: Search Relevant Hashtags to Find Influencers in Your Niche . View this post on Instagram.

Small Business 56

Small Business Influencer Template Templates 56

Rebekah Radice

NOVEMBER 1, 2016

It also takes an alignment of company goals and vision. I’ve seen too many companies and supposed trainers share what they’ve never actually experienced. Leverage it to increase your Facebook engagement and company success. People connect with companies that show they aren’t afraid to be authentic.

Facebook 60

Facebook Marketing Atlassian Analytics 60

Hootsuite

FEBRUARY 12, 2015

Traditionally, social media was seen as a more fitting channel for business-to-community (B2C) marketing due to its informal nature. It’s important to make sure the content itself, whether it’s on your company’s blog or on your social channels, is tailored to the right audience. 9 Ways Social Media Marketing Can Help B2B Companies.

Social Media Management 40

Social Media Management B2B Social Media HootSuite 40

Hootsuite

APRIL 6, 2023

Unfortunately, the site’s spike in popularity in 2003 caught the company by surprise. The hashtag arrives (2007) The strict 140-character limit for tweets set Twitter apart from rivals, including Facebook and Tumblr. Hashtags have also helped plant the seeds that sprouted movements such as #Occupy, #BlackLivesMatter, and #MeToo.

Social Media 145

Social Media MySpace Tumblr Foursquare 145

Webbiquity SMM

FEBRUARY 10, 2015

Image credit: Business 2 Community. And yet – 80% of brands advertised on social media sites in 2014. Just 18% of consumers trust posts by brands or companies on social sites like Facebook and Twitter. But only 14% trust advertisements. ( #Socialnomics 2014 ). Business 2 Community ). Experience: The Blog ).

Statistics 50

Statistics Social Media B2B Hubspot 50

Oktopost

AUGUST 13, 2019

LinkedIn company pages are now used to define and drive branding. With all that in mind, it is imperative that companies understand and invest in building, polishing, and utilizing a successful LinkedIn company page. For many LinkedIn users,, your company page will be their first impression of your business.

LinkedIn 110

LinkedIn Company Tips B2B 110

Keyhole.co

DECEMBER 19, 2023

Review of Gymshark’s social media accounts Think about how Gymshark started as a humble drop-shipping company in 2012: it sounds crazy that it’s valued at $1.45 Gymshark does this by maintaining a strong social media presence and an active fitness community online. This was in 2014, and it was just the start. billion today.

Strategy 52

Strategy Influencer Social Media Meme 52

Sprout Social

OCTOBER 26, 2021

Not only are companies searching for new skill sets and talents, but the way that businesses find their ideal candidates has turned on its head. Social media recruiting through employee advocacy and referrals could allow companies to tap into brand new spheres of talent. 5 companies that have mastered the art of social recruiting.

Applications 113

Applications Cost Team LinkedIn 113

Sprout Social

AUGUST 15, 2016

Since 2014, roughly 18 new Instagram features, updates or changes to the app were released. This is important to businesses because of the numerous brands that typically fall under one company. ” And more times than not, one community manager controls multiple accounts. Longer Videos on Instagram.

Features 40

Features Instagram Brands Notification 40

ProBlogger

AUGUST 24, 2014

One of the most important things you can do in 2014 as a content creator, is identify who you are as a personal brand by monitoring how you come across online. Find people that are influential to your particular field, as well as publications or companies that you admire, to follow. This is a guest contribution from Jaclyn Freeman.

Content 54

Content Metadata How To URL 54

Webbiquity SMM

JUNE 10, 2014

Key lessons about SEO in 2014: • The days of tips & tricks in SEO are over. Essentially, Google will judge your website by the company it keeps, so try to attach your content to high-authority sites like Forbes and industry-specific trade journals (a key channel in the web presence optimization (WPO) model ). •

Conference 196

Conference Social Media SEO Marketing 196

Sprout Social

OCTOBER 13, 2022

Creating an engaged brand community requires building an emotional connection with your followers, whether you pull at their heartstrings or make them laugh until they cry. According to the 2022 Sprout Social Index™ , company alignment with personal values is 74% more important to consumers than it was in 2021. Tap into your audience.

How To 142

How To UGC Authentication Campaign 142

Sprout Social

FEBRUARY 10, 2022

Food for thought: 70% of marketers say that consistent branding is the most important element of building a community and retaining customers. This is a problem that many B2B brands and SaaS companies face. Branding is everything when there are dozens of companies offering near-identical services like yourself.

Social Media 117

Social Media How To Press Release Sentiment 117

Webbiquity SMM

DECEMBER 16, 2014

Though the use of social media and social networks for marketing is now nearly ubiquitous, and 78% of companies have dedicated social media teams, many marketers sill struggle with certain aspects of social marketing, such as formalizing strategies and measuring results. 5 Social Media Trends for 2014: New Research by Social Media Examiner.

Social Media 245

Social Media Tumblr Marketing B2B 245

Convince & Convert

APRIL 16, 2014

We’ve all heard marketers proclaim that, “content is king,” but the rise in popularity of visual social media platforms like Facebook, Twitter, Instagram, Pinterest, SlideShare and Vine, have ushered in an era welcoming visual storytelling as a breakout marketing trend for 2014.

Strategy 158

Strategy Tips Case Study Instagram 158

Buffer Social

NOVEMBER 23, 2022

But as a power user who joined in 2014 and never left, I can see the signs of the app’s resurgence. Source Netflix : Media companies like Netflix thrive on the conversation that their content generates on Tumblr. Tags work similarly to hashtags and increase the visibility of your content.

Tumblr 122

Tumblr Microblogging URL Directory 122

Socialmedia.biz

OCTOBER 29, 2016

A marketing manager could wake up to discover worldwide approval for a witty tweet, only to face a tidal wave of bad press an hour later because of a hashtag that went wrong. According to Entrepreneur Magazine, Neil created one of the 100 most brilliant companies in the world. Start checking in with them today! Neil Patel. Read more).

Influencer 60

Influencer Social Media Resources HootSuite 60

Hootsuite

FEBRUARY 24, 2021

We put the question to our LinkedIn community and based on the responses one thing is clear: There’s a lot of people out there who don’t know what social media marketers do. Sometimes they run companies and only sort of understand the role social media can play for their business. Which companies own which social media platforms?

Questions 141

Questions Social Media HootSuite Marketing 141

Buffer Social

NOVEMBER 13, 2017

” A goal not far from reach seeing how LinkedIn has an in-depth dataset of company, industry, and individual contact information for more than 500 million members. When they announced that they’d be opening up their Pulse publishing platform to the public in February 2014, it opened the floodgates to a world of content.

LinkedIn 112

LinkedIn Microsoft B2B Marketing 112

Webbiquity SMM

NOVEMBER 12, 2013

How does social media use differ in B2B vs. B2C companies? As many companies have learned the hard way, unanswered complaints on social networks can go viral, causing real damage to a company’s brand. anticipate an increased budget for 2014, while just 3% foresee spending reductions. Between large and small businesses?

Statistics 226

Statistics Social Media B2B Journal 226

Webbiquity SMM

FEBRUARY 25, 2014

Are You Pumping Up Your Google Plus Strategy in 2014? For those who are new to Google+ (or who struggle to see results with it), Scott Buehler provides an excellent 10-step guide to understanding circles, generating activity, formatting posts, using hashtags, hosting hangouts, creating company pages and more. by SteamFeed.

Google 198

Google Yammer Social Networking SEO 198

Unmetric

SEPTEMBER 27, 2019

The brand added more than 29 million followers since 2014, a 37.4% In 2014, the brand launched the “50 Years Full of Stories” campaign to celebrate its 50th birthday and asked it’s fans to share their fondest memories they have of Nutella. Community involvement and Target are like peas in a pod. Target – 24 million followers.

Brands 96

Brands Facebook Campaign Sports 96

Unmetric

SEPTEMBER 27, 2019

The brand added more than 29 million followers since 2014, a 37.4% In 2014, the brand launched the “50 Years Full of Stories” campaign to celebrate its 50th birthday and asked it’s fans to share their fondest memories they have of Nutella. Community involvement and Target are like peas in a pod. Target – 24 million followers.

Brands 72

Brands Facebook Campaign Sports 72

Webbiquity SMM

SEPTEMBER 22, 2015

Based on one of his conference presentations, Ian Anderson Gray showcases seven tools “that can help you be more effective and efficient” at managing your social media marketing activities, such as Friends+Me (which is “similar to Buffer but allows you to repost to your Google+ profiles, pages, communities and collections.

Review 100

Review Tools Social Media HootSuite 100

Buffer Social

JUNE 12, 2016

Use hashtags. Social media analytics company Beevolve analyzed 36 million Twitter profiles and 28 billion tweets to find the correlation between tweet frequency and twitter followers. Image credits: Dan Zarrella , Beevolve , Twitter UK , Rutgers , Business 2 Community , Cezary Rudaś (the Noun Project). Here are the Big 10: .

Twitter 81

Twitter Strategy Instagram Facebook 81

Sprout Social

SEPTEMBER 7, 2016

Your desired results may vary from brand recognition to community insights to the promotion of your products and services. Your Company Story. — Laura Farrell (@lauraAfarrell) June 30, 2014. Hashtags and hooks are also helpful. What you need is a strategy to increase the effectiveness and engagement of your content.

Social Media 40

Social Media Strategy Content How To 40