Twist Image

APRIL 24, 2016

If the browsers and platforms build ad blocking into their operating systems, what chance do brands, agencies and publishers have to make money in a world, where advertising is the main revenue source? As expected, mobile was a beast, growing 66%, from $13 billion in 2014 to $21 billion in 2015. retail advertising. ad blocking.

Advertising 40

Advertising Automotive Retail Mobile 40

Waxing UnLyrical

FEBRUARY 5, 2014

The new approach paid off, resulting in attention from customers, media, and retailers. All the while, Fresh and Fluffy’s Facebook fans have given direct testimonials to the product time and time again, solidifying customer credibility and facilitating word of mouth. Pete and Rod have big plans for Fresh and Fluffy for 2014.

Startup 237

Startup Class Eventful Retail 237

Convince & Convert

NOVEMBER 12, 2014

In September, Guitar Center took home three top awards for their YouTube channel at CMI’s Content Marketing Awards 2014. In the Brand Experience & Entertainment Marketing team we are 16 people – half of which are producers, the rest are videographers, editors and filmmakers,” Dustin Hinz explained in his video reply to me.

Video 153

Video Content YouTube Syndication 153

Waxing UnLyrical

APRIL 13, 2015

Why: “Smart brands have realized that socially savvy women can create compelling stories and content about their products and services, and that they have an interested audience,” said Aliza Freud as she talked about why more brands see women as influencers and more with Cynopsis in the summer of 2014.

Consultant 100

Consultant Retail Influencer Conference 100

ProBlogger

AUGUST 12, 2014

Retailers have adjusted their services to cater to the mobile customer, including redesigning their websites to cater to mobile visitors along with company-specific apps. Mobile devices also play a large part in loyalty programsyou can get discounts or free products for checking in on Facebook, for example. Director, Anybody?

Mobile 47

Mobile Activities Banking Discount 47

Convince & Convert

NOVEMBER 8, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. When Paul joined Omaha Steaks , they already had some of the social channels in place: an Omaha Steaks Facebook page , a scattered Twitter presence, a company blog called Steak Bytes that shared recipes and resources. Listen Now.

Curation 139

Curation Web 2.0 Case Study Social Media 139

Convince & Convert

DECEMBER 13, 2013

Gary Vaynerchuk – entrepreneur, CEO of VaynerMedia , and author – joins the Social Pros Podcast this week to discuss his brand new book Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy, Social World ; how to deal with haters; and making sure to read the room. Storytelling in 2014 from Gary Vaynerchuk.

Social Media 148

Social Media Content Case Study Retail 148

Convince & Convert

OCTOBER 29, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. ” On Facebook, though, brands are competing with your wife, with your friends, and with Krispy Kreme doughnuts, so in order to get engagement, Cisco has to put together fun content. Listen Now. The RSS feed is: [link].

Committee 137

Committee Aggregator Social Media Film 137

Hootsuite

APRIL 11, 2022

Retail bots are reshaping social commerce, helping brands make big dollars selling their products and services on social media. Consumer spending via retail bots is predicted to hit $142 billion USD by 2024… a massive 4,971% increase from 2019’s $2.8 What is a retail bot? 9 ways retailers are using chatbots.

Retail 97

Retail FAQ How To Survey 97

Writtent Blog

DECEMBER 20, 2013

The 5 most remarkable content marketing news stories this week are all about how you can stay ahead of the curve, track ROI, and utilize brand new platforms to their full advantage: Content Marketing Institute Releases 50 Content Marketing Predictions for 2014. Better brand-publisher content advertising partnerships.

News 58

News Content Marketing Metrics 58

Convince & Convert

JANUARY 6, 2016

As marketers, we usually prefer popular brands or companies (such as those in the food, digital, or retail sector) whenever we handle advertising campaigns. Promoting businesses on social media such as Facebook and Twitter is huge these days. This could mean dismissing more popular methods such as Facebook ads.

Strategy 60

Strategy Marketing Real Estate Campaign 60

Audiense

MAY 16, 2016

Porsche ’s prestigious brand has flourished on social media with an image-heavy presence, giving it an ample chance to connect with audiences that want to see both its modern technology and classic designs from its long heritage. Alissa Clauson: We use Twitter for organic brand messaging and campaign support.

Strategy 113

Strategy Automotive Campaign Social Media 113

Webbiquity SMM

FEBRUARY 10, 2015

Do consumers actually listen to brands? Do brands actually listen to consumers? What type of posts generate the most engagement on Facebook? Is the value of social media marketing for b2c brand overrated? consumers say they “mostly” or “always” ignore brand posts on every social network. VentureBeat ). 68% of U.S.

Statistics 50

Statistics Social Media B2B Hubspot 50

Unmetric

SEPTEMBER 27, 2019

And one metric that surely impresses a viewer is the number of followers a brand owns. Facebook has over 80 million active business pages and statistics show that over 2 billion people can be reached through Facebook ads. So which are the most followed brands on Facebook in 2019 and how did they get there?

Brands 96

Brands Facebook Campaign Sports 96

Convince & Convert

MAY 20, 2014

We track real-time data on nearly 20,000 Facebook business pages at Rival IQ, and I used this data set to determine several best practices for Facebook engagement. Most of these pages we track are based on requests from RivalIQ users, but almost all major brands are represented. What Does “Good” Mean on Facebook?

Data 163

Data Facebook Retail Fashion 163

Hootsuite

SEPTEMBER 7, 2022

Black Friday is one of the biggest days of the year for online retailers, but it can also be one of the most challenging. Customers expect deals and promotions from their favorite retailers. The dawn of eCommerce ushered in a sequel to Black Friday which is Cyber Monday when online retailers break out their best offers.

Strategy 104

Strategy Discount How To Retail 104

Unmetric

SEPTEMBER 27, 2019

And one metric that surely impresses a viewer is the number of followers a brand owns. Facebook has over 80 million active business pages and statistics show that over 2 billion people can be reached through Facebook ads. So which are the most followed brands on Facebook in 2019 and how did they get there?

Brands 72

Brands Facebook Campaign Sports 72

The Realtime Report

JANUARY 22, 2014

Twitter has proven itself to be a valuable marketing tool for edgy clothing brand American Apparel. In an interview recently posted on the Twitter blog , American Apparel’s Director of Marketing Ryan Holiday discusses a single flash sale on Twitter that earned $50,000 for the clothing brand. ” Consistently Engaging.

Apparel 161

Apparel Twitter Retail Case Study 161

Webbiquity SMM

AUGUST 11, 2015

And with Google+ being deprecated , social networking now primarily means the “big three” of Facebook, Twitter and LinkedIn, plus Pinterest now at #4. Here are a few highlights from the social networks stats and facts below: • Everyone’s on Facebook–except CEOs? 12 Facebook Statistics and Facts.

Social Networking 100

Social Networking B2B Paper.li LinkedIn 100

Hootsuite

MAY 10, 2021

To maintain consistent brand voice and messaging across every platform, companies rely on social media style guides , social media guidelines , and social media policies. These are some of the key goals for big companies on social media: Increase brand awareness. In 2014, IKEA teamed up with Brandwatch to open a Listening Hub.

Examples 145

Examples Company Social Media Apparel 145

Ignite Social Media

JULY 19, 2016

As more media dollars are going to social, platforms such as Facebook and Twitter are constantly rolling out new social media ad formats to meet unique business needs. Here are some proven and upcoming formats that are expected to bring great results for retailers. Facebook Carousel Ads. Facebook Canvas Ads.

Social Media 60

Social Media Brands Retail Mobile 60

Twist Image

APRIL 25, 2012

As more and more brands still struggle with the browser-based Web (and this includes everything from website development to social media and e-commerce), the Web as we've known it evolves. Will smartphones account for most visits to e-commerce sites by 2014? Here's the news from Internet Retailer : "Of 49.6 branding brand.

Retail 107

Retail Mobile iPhone YouTube 107

ProBlogger

JANUARY 28, 2014

Fame, Fortune and Helping People in 2014. On one of my first blogs, I asked a new tea company over Facebook to send me samples for review. Earnings come through YouTube ads and private deals with the brands you’re showcasing. 14 Ways To Earn $14 Blogging in 2014. I hope at least some of you will listen.

Adsense 43

Adsense Domain Name eBook Blogger 43

Webbiquity SMM

OCTOBER 16, 2012

This means that more than 250 million tweets and 800 million Facebook status updates are now published every single day. 60% of people who use three or more digital means of research for product purchases learned about a specific brand or retailer from a social networking site. Marketing Pilgrim ). MindJumpers ). MindJumpers ).

Social Media 229

Social Media Hubspot B2B Marketing 229

Proactive Report

DECEMBER 24, 2014

One of the biggest shifts since the Internet became part of our lives occurred in 2014. In June, at the State of the Internet Webinar, comScore presented data indicating mobile users would surpass desktop users in 2014. Many mobile brand experiences are lagging far behind. How is your brand performing on mobile?

Mobile 80

Mobile Strategy comScore Content 80

Kikolani

SEPTEMBER 17, 2015

When executed correctly, you can use sites like Facebook to generate legitimate leads for your business. Have you ever scrolled through your Facebook feed and come across a family member’s post about which superhero they are? Most people don’t;” something catchy enough to pique the interests of unsuspecting Facebook users.

Social Media 60

Social Media Forums Discount Reddit 60

Devumi

AUGUST 12, 2014

How retailers can connect their social media and their store. Against a control group, it was found that there was an 8% rise in sales versus those who did not see any tweets from that brand. One of the biggest challenges for a retail store is seeing for themselves just how social media impacts their business. Sale by Paul.

Social Media 74

Social Media Wikimedia Hashtag Retail 74

Viper Chill

APRIL 15, 2014

One of the reasons I loved the movie The Social Network is because it really dug into the beginning of Facebook. Only a large public backlash against Retail Me Not tactics would likely ever result in this happening, though. Aaron Wall of SEO Book had a different take on the subject. Example #2: No More Community Sponsored Posts.

SEO 91

SEO Widget How To Retail 91

Webbiquity SMM

JANUARY 17, 2011

Facebook is the world’s most visited social media brand with 54% of the worlds internet population visiting the brand. More than 700,000 local businesses have active Pages on Facebook. 70% of bloggers are organically talking about brands on their blog, and 38% of them post brand or product reviews.

Research 210

Research Social Media B2B Marketing 210

Webbiquity SMM

NOVEMBER 12, 2013

What role does social play in a brand’s overall online visibility? 7% of the American population has never heard of Facebook, and 41% say they haven’t heard of LinkedIn. As many companies have learned the hard way, unanswered complaints on social networks can go viral, causing real damage to a company’s brand.

Statistics 226

Statistics Social Media B2B Journal 226

Webbiquity SMM

DECEMBER 2, 2014

72% of marketers think branded content is more effective than advertising in a magazine; 69% say it is superior to direct mail and PR. As one would suspect, Facebook is the most popular method for sharing interesting content. And yet…54% of brands don’t have an onsite, dedicated content director. NewsCred ).

NewsCred 273

NewsCred Statistics Social Media B2B 273

Viper Chill

JANUARY 27, 2016

” The article he sent me was entitled, “ What It’s Like to Work at a Startup Clone Factory “ It covered the story of Rocket Internet , a brand now worth billions of dollars majorly thanks to their shameless cloning of popular U.S Send me the link.” startups and bringing them to other countries around the world.

Case Study 20

Case Study Study Startup How To 20

Sprout Social

OCTOBER 17, 2016

Social media marketing evolved from something only a few cutting-edge brands did to an integral piece of every company’s marketing strategy. It’s no longer a question of whether or not your brand should be on social media, but how can you best use sites like Facebook, Twitter and Instagram to grow your business.

Social Media 40

Social Media Marketing Hashtag LinkedIn 40

Webbiquity SMM

SEPTEMBER 8, 2010

A national survey of reporters and editors revealed that 89% use blogs for story research, 65% turn to social media sites such as Facebook and LinkedIn, and 52% utilize microblogging services such as Twitter. 92% said they personally use LinkedIn, versus 56% on Facebook. 92% said they personally use LinkedIn, versus 56% on Facebook.

Research 191

Research Social Media B2B Statistics 191

Viper Chill

JULY 21, 2014

If you don’t read the rest of this very long post then let me summarise it as this: Google is failing to enforce their guidelines on a huge scale, especially when it comes to big brands. Are Shopify Facebook’s New Partner or Google’s? If they see the brand doing something risky, they short the stock.

SEO 82

SEO Guidelines Widget How To 82

Buffer Social

AUGUST 2, 2017

Mario is the Global Social Media Manager for one of the world’s largest retailers: Can you relate to a schedule like Mario’s? Perhaps the biggest challenge for social media managers is figuring out which activities to prioritize that will have the biggest impact on their brand or organization. Perhaps you do more.

Social Media Management 112

Social Media Management Social Media Curation How To 112

Buffer Social

AUGUST 2, 2017

Mario is the Global Social Media Manager for one of the world’s largest retailers: Can you relate to a schedule like Mario’s? Perhaps the biggest challenge for social media managers is figuring out which activities to prioritize that will have the biggest impact on their brand or organization. Perhaps you do more.

Social Media Management 112

Social Media Management Social Media Curation How To 112