Twist Image

SEPTEMBER 28, 2014

My level of respect for his thinking about business, marketing, and branding grows with every tweet, blog post, article and book that he writes. If you have never had the chance to see him present, you really should. He puts on a clinic in how to deliver a great presentation that oozes with big brains. the brand called you.

Brands 88

Brands Marketing Project Google 88

Buffer Social

JULY 20, 2017

Businesses would publish links, photos, and videos on Facebook, Twitter, and Instagram, hoping to reach as many people as they can and drive a high number of leads and sales. As Rank Fishkin observed , “Twitter, Facebook, et al. And, of course, it’s great for certain aspects of marketing including brand awareness.

Social Media 112

Social Media Engagement Brands Airlines 112

Ignite Social Media

MAY 24, 2016

1 million tweets per day using #Coachella branded hashtag. music festival in 2014 (according to Nielson Music), and of that number, 14. It’s no secret that there is brilliance behind Coachella’s social media marketing & branding strategy. EXAMPLES OF BRANDS WHO DID IT RIGHT AT #COACHELLA 2016: Cupcake Vineyards.

Engagement 110

Engagement Brands Hashtag Eventful 110

Talkwalker SM

FEBRUARY 23, 2016

Luxury brands are relative newcomers to social media. Ten years ago, some brands believed that these new platforms were a mass phenomenon that did not concern their target audience. Today, 75% of luxury shoppers use social media , according to a 2014 study by the Blackstone Digital Agency. This stereotype is no more.

Social Media 60

Social Media Case Study Brands Fashion 60

Webbiquity SMM

MAY 6, 2014

.” The full-day conference will feature an impressive array of speakers this year, leading sessions on topics ranging from social community management, social marketing analytics , social media advertising, and content marketing, to social SEO and brand evangelism. See you there!

Conference 155

Conference Eventful Social Media Nielsen 155

Mindjumpers

JANUARY 9, 2015

When reviewing 2014 it seems clear that localization has been a bigger challenge than first anticipated by many. Some global brands can now proudly state that they are able to have a global strategic direction alongside with a flexible structure to adapt to local context – the majority however are still lacking behind.

Trends 100

Trends Case Study Communities Class 100

Jon Loomer

APRIL 20, 2017

While my focus has and will continue to be on Facebook ads, I have plenty to share about what I’ve learned while building my business.]. Phase 3: Static virtual products and affiliate sales (Jan 2014 – Jun 2014). Phase 4: Static virtual products and memberships (Jul 2014 – Dec 2015). It was inefficient.

Training 144

Training Discount Module Software 144

Devumi

NOVEMBER 7, 2014

Pinterest content curation may just be the easiest way that you increase exposure for your brand, reach relevant new followers, and create streams of information that people come back to again and again. The basics of Pinterest content curation is this: Looking for content which will interest the people you want to attract to your brand.

Curation 87

Curation Brands Content Hashtag 87

Ignite Social Media

NOVEMBER 9, 2016

Black Friday and its online bestie Cyber Monday are a great time of year for brands to implement a social campaign to support traditional marketing efforts. There’s a variety of ways for social media to complement your marketing plans for the holiday season; here’s a snapshot of some top approaches to consider for your brand.

Campaign 156

Campaign Social Media Retail Discount 156

Waxing UnLyrical

FEBRUARY 5, 2014

Rod: We finally had a place to sell our products that presented a real home, a brick and mortar spot where we could demo and really show people the power of the powder. Pete and Rod have big plans for Fresh and Fluffy for 2014. It’s going to be a fresh and a fluffy 2014! Natural Pawz immediately took to the product.

Startup 237

Startup Class Eventful Retail 237

Convince & Convert

JUNE 27, 2014

Tweetable Moments We want to humanize our brand as much as possible. “O n our main [Sprouts Facebook] page , where we see a lot of that great feedback and conversation from our fans, we’ve noticed that they use the ‘L-word’ a lot when they talk about Sprouts. via FIFA.com Nick loves this idea. Sheryl Sandberg.

Retail 146

Retail Marketing Sports Team 146

Waxing UnLyrical

APRIL 30, 2013

After two days of searching, we believe the process went something like this: 1) Susan’s Facebook friend saw the image on Susan’s Facebook page and commented, “Can I share this?? ” Susan’s friend then shared it to her personal Facebook page with the privacy setting “friends only.”

Social Media 279

Social Media Meme Reddit Public Domain 279

Waxing UnLyrical

APRIL 13, 2015

This Friday, April 17th, I’m proud to be included in the speaker line up for #NovaCOM15 presented by Rutgers’ School of Communication and Information (SC&I – I teach there too). So I figured it would be neat to do a roundup of posts that reflect some of the very smart minds that will be presenting at this conference.

Consultant 100

Consultant Retail Influencer Conference 100

Pam Moore

MARCH 19, 2020

?. What are the biggest digital marketing and branding trends shaping the year ahead? How will marketers approach increasing brand awareness, attracting new customers and growing revenue in an always on digital world where the only guarantee is change? 15 Digital Branding Trends You Can't Ignore in 2020. Brands Get More Human.

Trends 78

Trends Video Marketing Influencer 78

Likeable

AUGUST 18, 2020

Our CEO, Carrie Kerpen, who started the podcast back in 2014, passed the torch this season to two of Likeable’s awesome employees, Jenn Burgess and Michelle Greenbaum. YouTube is red, Facebook is blue. Holly Curtis of Keds. Rachel Jo Silver of Love Stories TV. We’re addicted to wedding videos, and you’re about to be, too.

Marketing 87

Marketing Affiliate marketing Proposal Team 87

Twist Image

JANUARY 2, 2014

Certainly, this is not the most optimistic headline you are going to read on January 1st, 2014. How many brands can produce stories that people would want to (no, have to!) How many brands can produce stories that people would want to (no, have to!) We need Twitter and we need Facebook. So yes, they are important.

Content 104

Content Airlines Advertising Issues 104

Devumi

SEPTEMBER 19, 2014

Your best posts often come from when you present an honest face, and allow people to see how things really are. Choosing a social platform that allows you to do this in a way you’re comfortable with, and that best suits your business, will allow you to present a face to the public that they’ll find real and honest.

Platform 84

Platform Social Media Vimeo How To 84

Writtent Blog

DECEMBER 21, 2014

2014 was another fast-paced year in the world of SEO. Google search is about to turn 20, and consumers are well-accustomed to performing product and service research via branded content. Facebook graph search is powered by Bing. Perform keyword research to understand how consumers identify your brand. Absolutely.

SEO 111

SEO Yahoo Engineering Research 111

Convince & Convert

JANUARY 5, 2014

Are these posts on our Facebook page a crisis in the making, or just noise? Today, with every social network embracing visuals and multi-media, being able to represent the brand visually is absolutely critical. I’m a big believer in social media pros taking photography classes in 2014. Pattern Recognition.

Skills 166

Skills Social Media Patterns Class 166

Pixlee

APRIL 17, 2019

In recent years, brands have increasingly put social media and social media managers at the center of their overall marketing strategies — and for good reason. Social media allows brands to build strong communities and drive sales, fine-tune campaigns and get insight into market trends. Consumers who view video are 1.8

Social Media 74

Social Media UGC Social Media Management Authentication 74

Idaconcpts

JUNE 4, 2014

Branding needs to be universal. You should not, however, be limiting your social media efforts to Facebook and Twitter. When you go to the Matomy page, you can see by their recent updates that they are making a conscious effort to be present on the network and to build a following there. Email list. You know this.

Marketing 151

Marketing Case Study Smart Phone SMS 151

Buffer Social

OCTOBER 1, 2018

In 2013, a Facebook Page could easily reach about 12 percent of its fans with each post. Just a year later, in 2014, it would reach only about six percent of its fans. Facebook algorithm. Facebook Live) or by building a niche community through a Facebook Group, you can likely get a higher organic reach.

Organization 108

Organization Flipboard Social Media Company 108

Devumi

SEPTEMBER 26, 2014

This is business social, not Facebook social. First, here are two basics: LinkedIn is not Facebook. Every game request…should happen on Facebook! Also, please stop making game requests on Facebook…). — Forbes (@Forbes) September 26, 2014. Have the company logo and other branding up.

LinkedIn 87

LinkedIn Tips B2B Hubspot 87

Social Media Marketing

JUNE 5, 2013

Last week, we shared the 2013 Internet Trends deck from Mary Meeker; this week, The Atlantic takes a look a the 11 most fascinating charts from her presentation. India is seeing the benefit of social advertising for branding , according to the Ernst & Young Social Media Marketing: India Trends Study 2013 report.

Social Media 140

Social Media Foursquare Journal Flipboard 140

Kikolani

SEPTEMBER 3, 2015

Brand promotion. Even if it’s not about links: a host gets content, a writer gets an audience, a chance to spread a brand, and growth. They were audacious enough to turn guest blogging into something it remained until 2014, namely a set of proven automatic techniques to get links and the most out of SEO. Networking.

Content 60

Content Blogger Reputation Hosting 60

Rebekah Radice

APRIL 13, 2015

Find Your Market on Facebook. No matter the chatter about Facebook being dead — it’s still the most active social network, boasting over 1.3 Implementing a Facebook marketing strategy requires that you understand your target market, demographic and the results you are hoping to achieve. Establishing brand equity?

Social Media 130

Social Media Strategy How To Real Estate 130

Hootsuite

FEBRUARY 12, 2015

According to the most recent CMI study, 70% of surveyed B2B marketers included more content in their marketing strategy in 2014 than in the previous year. You can see examples of this in the trending hashtags on Twitter, posts with the most pageviews and likes on LinkedIn, and Facebook posts that have been shared hundreds of times.

Social Media Management 76

Social Media Management B2B Social Media HootSuite 76

Convince & Convert

JULY 7, 2014

I’m by no means a Vaynerchuk-esque investment mogul, but here’s where I’m at as of July 7, 2014: Addvocate – Employee Activation in Social I’m probably most involved day-to-day with this company, as I’m also on the board of directors. The firm still has its cmp.ly

Startup 168

Startup Crowdsourcing Badge B2B 168

Twist Image

NOVEMBER 6, 2015

It's true, most brands are not even pushing at full capacity, when it comes to platforms like social, mobile, data and more. This is not because Facebook bought Oculus for $2 billion , but because of what my experience has been with virtual reality. Last week, I shared a presentation from the Vanity Fair summit with J.J.

Mobile 40

Mobile Sentiment Data Analytics 40

Diva Marketing Blog

DECEMBER 22, 2013

Pull off the pretty red bow and you''ll find social networks with funny names like blogs, Twitter, Facebook, Foursquare, Google+, LinkedIn, Instagram and Pinterest. It''s a world where to succeed we have to go beyond a one-off sale to opportunities where three entities: company, employee and customer create the brand experience together.

Social Media 67

Social Media Airlines Film Foursquare 67

Little Web Giants

SEPTEMBER 23, 2014

This slideshow was used in conjunction with a presentation for Social Media Week Berlin 2014. Many of the thought leaders in online marketing have worked for big brands with big budgets. How can you reach more social media followers without paying Facebook?

Marketing 38

Marketing Startup Applications News 38

yMarketingMatters

FEBRUARY 10, 2014

It’s obvious that social media will continue to have a significant impact in 2014 on marketers and business owners: They now have the ability to reach out and communicate on a personal level with their target audience on a daily basis. Much has changed over the last year in social media, and it will continue to change in 2014.

Social Media 279

Social Media Mobile YouTube Social Networking 279

Diva Marketing Blog

NOVEMBER 6, 2014

This breaks down access barriers and allows women to schedule their mammogram on their terms, when they have some extra time as life might be too busy to schedule this test a few weeks out, months out, but there is no time like the present. . Diva Marketing/Toby: The micro site is rich with content about breast healthcare.

Health Care 108

Health Care Case Study Study Campaign 108

Diva Marketing Blog

JUNE 19, 2016

Jay Ducote, Deep Fried America : Deep Fried America presents a great mix of drool-worthy food, talented chefs and fun travel. It definitely helped grow my blog and my brand. Whatever your theme or brand is, stay consistent with it. in addition to the awesome host of course? Jay Ducote, Deep Fried America : . Stay consistent.

Travel 75

Travel Hosting Social Media Influencer 75

Waxing UnLyrical

MARCH 11, 2015

You can’t properly attribute sales or awareness to communications using baseline analytics from Google or Facebook or Twitter. This is one of the key points from a PRSA talk given by Johna Burke , EVP of Burrelles Luce (note: this presentation was available as a webinar through PRSA, but sadly is no longer available).

Metrics 100

Metrics How To Discount Analytics 100

Devumi

JANUARY 28, 2015

If all you have right now is a failing Facebook fan page, you need to step your social media marketing game up! If you start thinking of Instagram as a highly visual form of Twitter, you can start working towards telling stories and quickly sharing moments in your brand’s history. One step ahead.

Platform 60

Platform Social Media Marketing YouTube 60

Little Web Giants

SEPTEMBER 23, 2014

This slideshow was used in conjunction with a presentation for Social Media Week Berlin 2014. Many of the thought leaders in online marketing have worked for big brands with big budgets. How can you reach more social media followers without paying Facebook?

Marketing 28

Marketing Startup Applications Eventful 28