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Tweet, Pay, Love: The Modern-Day Social Media Pop-up

The Realtime Report

This is a guest post by Rupa Ganata, co-founder of men’s grooming online retailer Yes Sir , and of Brand us Social (BUS). From fashion to food, an increasing number of businesses are exchanging goods and services for tweets and Instagram posts in the form of modern day Social Media pop-up shops.

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Social Networking Stats: Teens Prefer Instagram Over Facebook, #RLTM Scoreboard

The Realtime Report

Facebook: 1.23 via Facebook. via Facebook. Teens Prefer Instagram Over Facebook, Twitter. Instagram is on the rise as the favorite social network for teens, but this increased popularity is coming at Facebook and Twitter’s expense, according to new data from Piper Jaffray. billion monthly active users.

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How Brands Can Create Social Engagement Via Music Festivals

Ignite Social Media

1 million tweets per day using #Coachella branded hashtag. music festival in 2014 (according to Nielson Music), and of that number, 14. It’s no secret that there is brilliance behind Coachella’s social media marketing & branding strategy. EXAMPLES OF BRANDS WHO DID IT RIGHT AT #COACHELLA 2016: Cupcake Vineyards.

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Top Luxury Brands on Social Media – And 3 Mistakes They Should Avoid

Talkwalker SM

Luxury brands are relative newcomers to social media. Ten years ago, some brands believed that these new platforms were a mass phenomenon that did not concern their target audience. Today, 75% of luxury shoppers use social media , according to a 2014 study by the Blackstone Digital Agency. This stereotype is no more.

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Adidas Social Media Strategy: Sporting Online Traction Globally

Keyhole.co

This iconic footwear and sports apparel brand is well-known, no matter which part of the world you’re from. Analysis of Adidas’s social media accounts Adidas is the leading sportswear and footwear brand in Europe, and the second largest worldwide ( closely behind Nike ). million Facebook: 40.95 million Facebook: 40.95

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10 Travel Influencers Your Brand Should Partner With

Pixlee

Influencers have become an integral part of many brands’ marketing strategies as today’s consumers trust peer recommendations above all other forms of marketing. So, where do you start as a brand? How do you find the right influencers to represent your travel brand? Expert Vagabond by Matt Karsten. Luxury Blog.

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How B2B Tech Marketing on Twitter is Changing (Research)

Webbiquity SMM

Per recent research , though 77% of B2B marketers say they use Twitter to distribute content, Twitter use is down 8% since 2014. Further, “80% of leads sourced through social media for B2B marketers come from LinkedIn…(and) LinkedIn drives more traffic to B2B blogs and websites than Facebook and Twitter combined.”

B2B 154