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How a Volcano Created a World-Class Social Media Program for KLM Airlines

Convince & Convert

Karlijn manages social media at KLM (Royal Dutch Airlines), which is no small task, as KLM gets about 60,000 mentions per week on social media. KLM had a social media presence as most companies did at the time, but they were getting flooded with questions on Twitter and Facebook about travel plans. Mistakes will be made.

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NamesCon 2014 Keynote: Jennifer Wolfe

Bill Hartzer

Jennifer wrote a book called Domain Names Rewired, and is a keynote speaker here at NamesCon 2014 in Las Vegas, Nevada. Major auto companies. travel: airlines, delta. There’s a lot of opportunity to help companies who didn’t apply for a new TLD to help them with the new TLDs. “Change is the law of life.

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Social Media Sites Rank Lowest For Customer Satisfaction

The Realtime Report

Airlines ranked at 80 for website satisfaction, but drop to 69 for overall satisfaction. The ACSI website scores are based on more than 25,000 interviews, and encompass user experience with websites of more than 200 companies within the 33 industry categories. ACSI 2014 Website Satisfaction: Credit Unions 86. Airlines 80.

Sites 177
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Customer Satisfaction: Social Media Websites Rank Among The Worst

The Realtime Report

The bad news: social media websites rank among the worst-performing companies researched by the ACSI. to 71, social media outlets are now the fourth lowest-scoring category in the ACSI; consumers are even less satisfied by airlines, subscription TV, and internet service providers. Climbing 4.4%

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20+ Creative Social Media Contest Ideas and Examples

Hootsuite

To promote the launch of its new direct flight from Tampa to Frankfurt, German airline Lufthansa ran a two-week #Hausguest social media campaign. Based on the post’s comments, the airline scored somewhere near 650 followers out of the promotion. In less than 10 weeks, the company nearly doubled its following on Instagram.

Examples 111
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10 Travel Influencers Your Brand Should Partner With

Pixlee

An expert on how to do luxury travel using airline miles, he has partnered with many credit card companies and airlines to highlight this. The adventure traveler has worked with companies like Hyundai and Island View Hawaii to name a few, and has over 1 million subscribers on YouTube. Jennifer Mel Tuffen.

Travel 66
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Social Media - Courageous Miracles

Diva Marketing Blog

It''s a world where to succeed we have to go beyond a one-off sale to opportunities where three entities: company, employee and customer create the brand experience together. As we begin 2014, technology developments spin even faster taking digital business into areas that were impossible in ''47 or ''57 or even ''2013.