Pixlee

JANUARY 12, 2021

As most customer interactions remain online, optimizing for search traffic is paramount to success in 2021. That figure will increase in 2021, as Google continues to improve its AI-powered Google Assistant. Only the top three results are so far displayed in mobile voice searches, so don’t be surprised if less is displayed in 2021.

SEO 67

SEO Trends Marketing Mobile 67

Ignite Social Media

NOVEMBER 23, 2020

In an effort to help brand marketers gear up for the final push of 2020, our team at Ignite Social Media has prepared the following breakdown of the social media ad buying space, tips for the upcoming holidays, and answers to top questions marketers have about the social media buying landscape. State of Paid Media Buying in 2020.

Advertising 187

Advertising Social Media Tips B2B 187

Hootsuite

MAY 26, 2021

Actively connecting with potential customers on social media can help you be the first brand a prospect considers when they’re ready to make a purchase. It’s about making those interactions meaningful and presenting your brand as having a solution to a problem. LinkedIn first introduced the concept of the SSI back in 2014.

HootSuite 145

HootSuite How To B2B LinkedIn 145

Hootsuite

APRIL 27, 2022

There’s a lot to be said about Facebook Messenger. If you’re not using instant messaging in your business, perhaps these Facebook Messenger stats will propel you into onboarding the platform to drive clicks, commerce, and happy customers. General Facebook Messenger stats. Facebook Messenger was launched in August 2011.

Facebook 99

Facebook HootSuite Marketing Instant Messaging 99

Hootsuite

SEPTEMBER 7, 2022

In 2021, US shoppers spent $9.03 In 2021, Shopify reported that 79% of all Black Friday Cyber Monday purchases happened on mobile devices. Mobile shoppers surpassed desktop shoppers in 2014 and their numbers have been growing ever since. Sephora used it for their 2021 Black Friday sale. billion dollars on Black Friday.

Strategy 104

Strategy Discount How To Retail 104

Hootsuite

MAY 10, 2021

To maintain consistent brand voice and messaging across every platform, companies rely on social media style guides , social media guidelines , and social media policies. These are some of the key goals for big companies on social media: Increase brand awareness. — The Circle on Netflix (@CircleNetflix) May 1, 2021.

Examples 145

Examples Company Social Media Apparel 145

Sprout Social

OCTOBER 13, 2022

Strategic viral marketing boosts brand awareness, increases engagement and builds loyalty. The right viral content can help brands gain mega fanbases. We’ve found that the brands whose viral marketing achieves long-term, sustainable growth follow these nine principles. Facebook is critical for customer care.

How To 141

How To UGC Authentication Campaign 141

Sprout Social

OCTOBER 26, 2021

Social media recruiting through employee advocacy and referrals could allow companies to tap into brand new spheres of talent. Nine out of ten brands now use some manner of social media to source, attract and engage their new recruits. 81% of jobseekers want to see job opportunities posted to Facebook ( Link Humans ).

Applications 110

Applications Cost Team LinkedIn 110

Hootsuite

APRIL 11, 2022

Retail bots are reshaping social commerce, helping brands make big dollars selling their products and services on social media. Their “Pizza Bot” allows customers to order pizza from Facebook Messenger with only a few taps. Many ecommerce brands experienced growth in 2020 and 2021 as lockdowns closed brick-and-mortar shops.

Retail 97

Retail FAQ How To Survey 97

Webbiquity SMM

MAY 23, 2017

According to recent research from Forrester, digital marketing spend in the US will reach $120 billion by 2021. But what does this mean for brands, especially B2B vendors, that have traditionally relied on more conservative means of attracting their audiences? Extend your unique brand: Integrate multiple channels. Dig right in!

B2B 198

B2B Strategy Marketing Microsoft 198

Hootsuite

FEBRUARY 24, 2021

Questions marketers get asked often include: So do you just scroll around Facebook all day? Quality content, an active presence, and personality are common characteristics among brands and influencers with large followings. When was Facebook founded? Facebook: February 2004. Can social media really be a full-time job?

Questions 141

Questions Social Media HootSuite Marketing 141

Buffer Social

JANUARY 9, 2024

However, if there’s one that specifically applies to your niche as a creator or brand, it could be worth tapping into!  The legendary half-time performance's combined star and brand power may have something to do with this.   Again, this list is comprehensive but not exhaustive.

List 96

List Social Media Content Fashion 96

Hootsuite

NOVEMBER 2, 2023

Start free 30-day trial 63 Valentine’s Day social media posts Get ready to spread the love and make your brand stand out with these Valentine’s Day social media ideas. Craft perfect posts in seconds OwlyWriter AI instantly generates captions and content ideas for every social media network. It’s seriously easy. Huckleberry Co.

Examples 88

Examples Social Media Apparel Banking 88