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Free white paper: key trends of 2013

Sherrilynne Starkie

Our whitepaper: Key trends of 2013 is our gift to you for the holidays. Click here to download your copy now to get the hard numbers behind the eight key trends of 2013: Powering events through social media. 13 Free Social Media And SEO Xmas Gifts For Your Website. Featured Headline Social Media 2013 trends Marketing and Advertising White paper year in review

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SEO in 2013: What to Expect

Idaconcpts

SEO analysts around the world are constantly searching for the best ways to stay ahead of the optimization game. Here are a few SEO trends you can expect to see in 2013. Expect to hear the term SEO less often. SEO also is gaining a reputation for manufactured search engine status. Expect more and more SEO services to shy away from terminology that paints them as cheating the system and to embrace terms like content management. Web Analytics SEO seo 2013

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Top Marketing Trends for 2013

yMarketingMatters

As we reach the half way mark for 2013, I wanted to bring you updates on the top marketing trends this year, and what you should be incorporating into your marketing mix to give your marketing a boost. There are many ways to go mobile: creating a responsive website (above), sending out mobile-optimized emails, undertaking mobile advertising, using Google Adwords for mobile and mobile SEO.

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SEO Tips for Infinite Scrolling

Adam Sherk

Don’t Forget SEO. This creates an obstacle for SEO. This type of progressive enhancement is good for usability as well as SEO. Viewing the home page or any channel page with JavaScript disabled reveals a module with links to static archive pages organized by year and month (like this April 2013 page ): This creates a simple, easy jumping off point to all the content pages on the site. SEO Guidelines for Sponsored Content and Partner Links.

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Monday Roundup: SEO Tips

Waxing UnLyrical

On today’s roundup, we’re talking SEO (search engine optimization). Enduring Questions on Press Releases and SEO. Why: In this guest post for WUL, Jessica Torres shares how she made her blog Cavy Savvy a success using smart SEO. vs. Black Hat SEO. Why: Ian Cleary provides some great tips that make SEO a snap for bloggers of all skill levels. Writing Effective Alt Text For SEO. What about SEO best practices you put to work for clients?

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My Top Posts of 2013 on SEO and Social Media for Publishers

Adam Sherk

So as I stumble across the finish line, here are my top posts of 2013 by pageviews: The Most Common Google News Errors and How to Avoid Them. SEO Tips for Infinite Scrolling. SEO Guidelines for Sponsored Content and Partner Links. Related posts: My Top Posts of 2011 on SEO, PR and Social Media for Publishers. My Top 10 Posts of 2009 on News Media, SEO and Social Media. My Top Posts of 2010 on SEO, PR and Social Media for News and Sports.

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Firebelly Is A 2013 TechPoint Mira Awards Finalist

Firebelly

No PR, no digital agency, no social for the sake of SEO. Hard work does pay off because Firebelly has been nominated and selected as a Mira Awards finalist for Marketing Technology Excellence and Innovation. I’m thrilled! I don’t typically use exclamations in blog posts. We’re usually editorial in our blog, but good times call for celebration – and that includes you – our community.

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SEO Guidelines for Sponsored Content and Partner Links

Adam Sherk

However in any implementation it is important to comply with search engine guidelines to avoid negative repercussions for SEO. While Google claims to already discount most affiliate links, from an SEO perspective the safest course is to treat them like sponsored links and make them nofollow or inaccessible to crawlers. Most publishers utilize relationships like this as an important part of their audience development and traffic building mix, not specifically for SEO.

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Top Marketing Trends for 2013

yMarketingMatters

As we reach the half way mark for 2013, I wanted to bring you updates on the top marketing trends this year, and what you should be incorporating into your marketing mix to give your marketing a boost. There are many ways to go mobile: Creating a responsive website (above), sending out mobile-optimized emails, undertaking mobile advertising, using Google Adwords for mobile and mobile SEO.

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Which Ranking Factors Are Important In 2013?

Small Business Mavericks

Every two years Moz asks the most powerful SEOs in the industry what they think are the most important ranking factors right now. Recently, they published the 2013 ranking factors survey results. SEOs seem to think that future rankings may be determined by higher importance on social signals, authorship, and structured data. Another consideration looked at by SEOs involved in the survey is exact match domains. Some SEOs think they are important and some don’t.

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18 of the Best Content Marketing Strategy Guides of 2013

Webbiquity SMM

Whereas if your goal is brand awareness, or perhaps link-building for SEO, going broad with your content can be an excellent strategy.” 2: 30 Remarkable Content Marketing Facts and Statistics for 2013 (and 2014). Content marketing is a hot topic, primarily in the B2B world but increasingly in consumer marketing as well. The number of Google searches for the phrase have increased 400% since January 2011.

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

More than 80% of small to midsized businesses (SMBs) plan to increase their use of social media in 2013. Blogging is generally seen as most valuable for SEO, YouTube for content marketing, and social networks like Twitter, Facebook and LinkedIn most helpful for branding and engagement. WordPress Hosting SEO ). WordPress Hosting SEO ). WordPress Hosting SEO ). Social media and SEO together account for 70% of that spending. 8 SEO Stats and Facts.

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2013 Black Friday & Cyber Monday Deals for Internet Marketers

Kikolani

SEO Tools. Prepare for a great year of search rankings with these SEO research tools. 27% off of their best-selling theme plus a free guide to SEO ($39 value), good until December 2 (time unspecified). You''re reading 2013 Black Friday & Cyber Monday Deals for Internet Marketers , originally posted on Kikolani and copyrighted by Kristi Hines, freelance writer and professional blogger. Black Friday has arrived!

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SEO on the Go

Kikolani

No longer tied to a desk to create and manage our websites, an explosion of apps enters the scene, freeing us to track SEO strategies almost anywhere. And, there are a couple of surprise SEO apps here you’ve likely never heard of. Get Started Using SEO Quake SEO Extension. Rated 4 out of 5 stars by users, SEO Quake was developed for webmasters, SEO professionals, SMO professionals and anyone who uses the Internet in their promotional campaigns.

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2013: The Year For Women Business Owners

Firebelly

The Web.com and National Association of Women Business Owners (NAWBO) of national survey of women business owners (WBOs) found a pervasive sense of economic optimism including a prediction by most WBO’s (85 percent) that more women will become entrepreneurs in 2013 than in past years. In order to gain new customers (73 percent) plan to invest in marketing in 2013. See the infographic below for more findings from The 2013 State of Women-Owned Business Survey. .

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WebMeUp SEO Dashboard Review

Kikolani

WebMeUp is a promising new tool for SEO’s and those who would like to learn more about how their website is doing in search. In this post, we’re going to look at how easy it is to set up your websites in the WebMeUp SEO Dashboard and learn about your rankings, backlinks, social mentions, and competitors. After the 15 days, you’ll get the chance to enter your payment method to keep using the SEO dashboard with your data intact. SEO and Social Media.

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4 Outdated SEO Ideas

Small Business Mavericks

So does SEO. In fact, SEO is not the same today as it was 10 or 15 years ago. Below are 4 distinct SEO ideas that are no longer valid, yet I hear people talking about them all the time as if they are still good and valid ideas. In today’s search engine marketing climate, social media is every bit as important as organic SEO. SEO for Small Business search engine optimization SEO Social Media The Web changes.

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SEO Or Marketing?

Small Business Mavericks

I don’t think that’s the best approach in 2013. For starters, if you don’t see SEO as an intrinsic part of your overall marketing efforts, then there is a disconnect somewhere. That should also be why you have an SEO strategy. If you approach SEO correctly, you’ll start to see every page of content you create as a part of your overall marketing initiatives. Marketing and SEO go hand in hand.

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7 Local SEO Mistakes You Do Not Want To Make

Idaconcpts

You’re at your wit’s end working and spending your hard earned money on your website’s local SEO rankings, yet nothing seems to be working. Local SEO, when done right, can tap into markets that are willing and interested in your business. In this post, let’s take a look at some local SEO mistakes you do not want to commit. Avoid these 7 local SEO mistakes.

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SEO Is Not Instant Coffee

Small Business Mavericks

SEO is not like instant coffee. SEO is not about getting all the best links you can get from all the best websites. And, yes, you can use keywords and links to get the job done, but those things themselves are not the chief drivers of SEO. Quality content is the chief driver of SEO. A good SEO campaign will take 3-6 months at least, but it depends on the level of competition in your niche. SEO for Small Business search engine optimization SEO

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29 Things That Every SEO Should be Thankful For This Thanksgiving 2013

Bill Hartzer

It’s the day before Thanksgiving, November 27, 2013, and that’s got me thinking: as an SEO in 2013, what should we be thankful for? Well, I have come up with a list of things that every SEO should be thankful for this year. They’re just things that I really think we, as SEOs in 2013, should be thankful for. If it weren’t for links, our SEO jobs would be different. I think every SEO should be. Really bad SEO firms.

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SEO is Dead. Content Marketing = Guaranteed SEO

Writtent Blog

SEO as we know it is actually gone forever. Once the de facto standard for measuring a website’s authority, Google PageRank figures haven’t been updated in 2013, and Matt Cutts himself has stated they won’t be updated again this year. There’s currently no way to achieve guaranteed SEO results by achieving a coveted spot among these in-depth articles. Still not convinced that these emerging factors indicate that SEO isn’t what it used to be? The post SEO is Dead.

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My Last Blog Post of 2013

Bill Hartzer

Well, here it is, December 31st, 2013, the evening is drawing to a close. Not that 2013 was a bad year, or that it was actually an odd (unlucky 13) year. And boy did I deal with it: My most memorable (at least for me) blog post of 2013 was one of those. So in 2013, I saw a big change. So, looking back at 2013, it was the year that the SEO community, as well as quite a lot of others, finally fully showed that they embrace Facebook as a means of communication.

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Don’t Bother With This SEO Service

Small Business Mavericks

Ordinarily, I wouldn’t tell people not to buy SEO services. Your site will rank better in the search engines if you optimize it for the search engines, but don’t be fooled by unnecessary SEO services. There is one SEO service that is so completely unnecessary that it won’t help your site one bit. Many web companies call themselves SEO companies and sell useless services like search engine submission services.

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Does SEO Have A Future?

Small Business Mavericks

That’s especially true where SEO is concerned because it’s becoming increasingly more difficult to measure results. Besides these big changes, you add personalized search to the mix, undisclosed social signals, and inbound links being discounted left and right, it might seem like SEO is broken. The challenge for webmasters today is not in performing SEO but in tracking SEO results. That doesn’t mean you should give up on SEO.

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My Best Blog Posts of 2013

Bill Hartzer

2013 was a pretty exciting year, and there has been a lot of activity in the search engine optimization industry this past year. Looking back, the updates to the Google Penguin algorithm and Google Penguin Recovery have been the most memorable for me, since I’ve been so involved with companies recovering from “bad SEO practices” in the past several years. Here’s my wrap-up of my most memorable and best blog posts of 2013.

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The 4 Pillars Of SEO Today

Small Business Mavericks

There were SEO strategies , but they didn’t involve social media. Technical SEO – Even bad content can rank for keywords. But if you really want to accentuate your search engine marketing efforts, then you need to get aggressive with technical SEO. Great content + technically sound SEO is the best strategy you can have. SEO for Small Business content marketing links SEO Social Media Search engine optimization is constantly changing.

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3 Ways to Transform Your Blog Into a SEO Machine

Convince & Convert

Search Engine Optimization (SEO). Using ALL of these options is ideal, but if you can only chose one, then SEO gets my vote every time. Install a good SEO plug-in. My favorite free SEO solution is WordPress SEO by Yoast , which makes it easy as red light, yellow light, green light. This is an essential component for SEO success. While there are other steps and tactics that help boost SEO, that’s fodder for another article!

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SEO Without Analytics?

Small Business Mavericks

Whether you are a big business executive, middle manager, or a small business owner, you’d be hard pressed to succeed at SEO (or any Internet marketing) without the use of analytics. For instance, if you are engaging in a new SEO campaign, maybe you want to move a particular keyword up from page 3 of the SERPs to page 1. Tracking & Analytics analytics online marketing roi SEO Social Media

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9 Takeaways from SME’s 2013 Social Media Marketing Report

Writtent Blog

Well, you’re in luck, because the Social Media Examiner just released their annual report, the 2013 Social Media Marketing Industry Report , and we’ve analyzed key takeaways from their survey of over 3,000 marketers that made the biggest impression. HubSpot’s 2013 State of Inbound Marketing Annual Report found integration is lagging, particularly at enterprise organizations. 87% utilize email marketing , 61% invest in SEO, and an additional 59% participate in event marketing.

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10 Premium SEO Tools That You Can Try for Free (or Cheap)

Kikolani

If you don’t do SEO for a living but want to do some major search marketing work with your website, you’re in luck. The following are awesome SEO tools you can use for free or cheap for a limited time to do your search marketing research. Premium SEO Tools with Free Account Options. First off, let’s start with premium SEO tools that offer free accounts for basic functionality. Premium SEO Tools with Free Trials. SEO Research.

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This Week in Social Media: Top Stories

Harp Interactive

Categories: Blog , SEO , Social Media Marketing , Twitter Tags: content marketing , hummingbird , marketing tips , social media , social media 2014 , social media tips , Twitter Busy week? Blog SEO Social Media Marketing Twitter content marketing hummingbird marketing tips social media social media 2014 social media tips

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12 Simple Tactics to Boost Your SEO and Increase Your Influence Through Guest Blogging

Convince & Convert

Carrie Morgan (@morgancarrie) September 10, 2013. If your content marketing efforts include guest blogging or submitting e-zine articles, taking a few minutes to synchronize your effort with 12 basic SEO tactics can boost visibility and do powerful things for growing your influence. Learn more about using SEO tactics for blogs here. Sarah Skerik (@SarahSkerik) September 10, 2013. Just how important is content marketing? PRpros must learn!

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4 Uncanny On-Site SEO Tactics

Small Business Mavericks

Search engines love on-site SEO , especially if leads to better relationships with your site visitors. Here are 4 uncanny ways to increase your on-site SEO. Each of these uncanny SEO techniques can make your website more indexable and crawlable. SEO for Small Business 404 error pages on-site SEO robots.txt SEO sitemaps urls Permalinks – Your URL structure is very important. Shorter permalinks are better.

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Why Authority Is The New SEO

Small Business Mavericks

These are two areas of SEO that you should pay attention to in the future. Reputation Management Author Rank authority Domain Authority Page Authority SEO If you’ve been paying attention to Google’s algorithm changes for the past couple of years, you’ve likely noticed something. It seems they are canalizing webmasters into certain courses of action. One of the things that Google wants webmasters to focus on is building authority.

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Does SEO Copywriting Limit Creativity?

Writtent Blog

SEO copywriting might seem boring and uncreative at first, and it can at times be very repetitive. It’s up to the SEO copywriter to follow thought leaders and keep up with best practices and trends. To balance all of that information, keep human readers coming back for more, and maintain or improve search engine rankings, SEO content creators have to be creative. Use these suggestions to boost your creativity and get your SEO copywriting back on track.

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The Convergence of Search and Social Part 3 – SEO

Josh S Peters

Search Engine Optimization (SEO) has been around as long as search engines. While SEO is still definitely about creating the least imperfect site it’s become more and more about the type and quality of the content on the site and how it gets shared off the site. It’s also recently emerged as the most important layer to Google with all of the content focused updates that came out in 2012 (and more rumored to be coming in 2013). SEO Social Media Search SMO Social

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Do Press Releases Make Good SEO Tools?

Small Business Mavericks

However, I have seen many businesses use press releases as SEO tools rather than as publicity tools. PR for Small Business link building press releases SEO SEO tools I’m a big believer in press releases. I think they can be very effective in getting a new business enough publicity to get off to a good start. Even for established businesses, they can give you a boost that revitalizes the business and create new enthusiasm among the staff.

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Why Responsive Web Design Is Good For SEO

Small Business Mavericks

This can be costly, lead to duplicate content issues, and be bad for SEO. website development duplicate content link building responsive web design SEO web design website design Responsive web design is a term that refers to websites that respond to the device a visitor uses to access it.

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Is Social The New SEO?

Small Business Mavericks

If you believe that link building is the most important SEO activity and that Google’s algorithm updates – Panda and Penguin – are primarily designed to hamper link building activities, then you are more likely to believe that social media is SEO. There’s a new trend among Internet marketers to explain social media in a way that makes it synonymous with search engine optimization.

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Finding Keywords: The First Step to Blogging Success

Waxing UnLyrical

Having built my first web site ( DVD Verdict ) in April 1999 and managed one of the larger SEO teams in the country from 2006 to 2009, it’s safe to say I’ve seen many changes in web marketing over time. While that phrase is in decline, SEO still is about 40X as used as either of those two phrases. Whether you want to believe it or not, keyword research is the first step in any successful SEO or Content Marketing campaign. Guest post by Sean McGinnis.

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5 Advanced Lessons from Content Marketing World 2013

Writtent Blog

If we had to describe the pulse of the marketing industry, which was on full display last week in Cleveland at the Content Marketing World 2013 conference, it would be the concept of pushing yourself a bit further than ever before. Or as Marketo’s Maggie Jones who attended Content Marketing World 2013 puts it “1. One of the best tips Fielder shared at Content Marketing World 2013 was iterating. Quality content isn’t enough anymore.

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101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013

Webbiquity SMM

What tactic do 92% of SEO professionals view as effective? Find the answers to these questions and many, many more here in 101 vital social and digital marketing stats for (the rest of) 2013. WordPress Hosting SEO ). As of January 2013, the five largest social networks based on active monthly users were: Facebook (1 billion), YouTube (800 million) and Google+ (343 million) followed by Twitter and LinkedIn with 200 million active monthly users each.