Top Marketing Trends for 2013

yMarketingMatters

As we reach the half way mark for 2013, I wanted to bring you updates on the top marketing trends this year, and what you should be incorporating into your marketing mix to give your marketing a boost. Mobile Marketing should be an integrated part of your marketing mix.

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2013 B2B Marketing Priorities [Study]

Puzzle Marketer

Compiled by Software Advice CRM Analyst Ashley Verrill, the survey results show all the most popular marketing channels, as well as a breakdown of that information such as the channels that bring in the highest quality leads, the highest quantity leads, and the costs involved with these channels.

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Trending Sources

20 Social Media Marketing Blogs You Should Read in 2013

Pamorama

Looking for the best social media marketing blogs? I’m always trying to keep pace with the evolving social media marketing landscape, and reading many of the fantastic blogs out there helps me stay on top of best practices. You’ve come to the right place!

5 Top Online Marketing Trends for the Rest of 2013

Webbiquity SMM

Whether you work in the b2b world, in non-profit marketing or with a brick-and-mortar retailer, you know that having the right online presence can bring even more customers to your organization. Mobile marketing will continue to grow. Guest post by Alice Jenkins of How2become.

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10 Ecommerce Predictions for 2013

Buzz Marketing for Technology

Thanks to smarter marketing, better technology and consumers speaking out, 2013 just might be the year we see a real shift in how close customers and companies can really get. It’s no longer an option for marketers—it’s a must-have.

56% of B2Bs Will Spend More on Social Media Marketing in 2013

Pamorama

But B2B social media marketing in general remains a lower priority than Web development and email marketing. According to a November survey by BtoB Magazine, 2013 Outlook: Marketing Priorities And Plans, Web development is the highest priority for for the majority of U.S.

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18 of the Best Content Marketing Strategy Guides of 2013

Webbiquity SMM

Content marketing is a hot topic, primarily in the B2B world but increasingly in consumer marketing as well. And as noted here yesterday , 93% of B2B marketers are now using content marketing, with more than half calling it their biggest priority this year.

2013: The Year For Women Business Owners

Firebelly

The Web.com and National Association of Women Business Owners (NAWBO) of national survey of women business owners (WBOs) found a pervasive sense of economic optimism including a prediction by most WBO’s (85 percent) that more women will become entrepreneurs in 2013 than in past years.

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50 Top Tools for Social Media Monitoring, Analytics, and Management 2013

Pamorama

Use these platforms to manage, measure, and analyze your social media marketing initiatives. These 50 tools distill data in ways that are relevant to your social media marketing plan, enabling you to figure out how to succeed with your audience.

30 Remarkable Content Marketing Facts and Statistics for 2013 (and 2014)

Webbiquity SMM

Content marketing has become ubiquitous, with 93% of B2B marketers now using it. And it continues to expand: 82% of marketers plan to increase their budgets for content marketing in 2014. Which content marketing tactics are most popular? B2B Marketing Insider ).

IMPORTANT: 2013 Nonprofit Engagement Data Management Study

SocialFish

We heard from 244 folks, primarily Marketing/Communications staff (42%), Fundraising/Development staff (15%), Executive Directors (13%), and IT Staff (10%). Check it out!!

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21 of the Best Social Media Marketing Guides of 2013 (So Far)

Webbiquity SMM

The use of social media and social networks for marketing has rapidly advanced in the past few years from the “should I do it?” ” level to the current “how do I measure and optimize social media marketing efforts?”

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103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity SMM

As the use of social media in marketing has become ubiquitous, marketers have turned their attention to making the use of business social media more sophisticated and strategic. Which content marketing tactics and formats are gaining or losing favor? B2B Marketing Insider ).

101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013

Webbiquity SMM

As marketing becomes more data-driven, it’s vital to use data to keep up with trends, competitor strategies, and developments in your market. of all marketers love blog posts about marketing statistics. For example, 93% of marketers use social media for business.

102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices.

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2013: The Rise of Customer Service Marketing (and Techipedia’s New Direction)

Techipedia: Tamar Weinberg

The social media marketing landscape has changed in the past 3 years. Social media marketing still is incredibly important, yet difficult, for businesses to embrace. But I realize that the problem may go beyond any social media marketing strategist. Markets are conversations.

The Digital Marketing Streams Of 2013

Engaging Brand

Over the past couple years there’s been a huge increase in the amount of buzz surrounding certain types digital marketing. Companies are spending more money now on key digital marketing streams than ever before and it’s clear that this is only the beginning. Social Media Marketing.

Top Social Media Campaigns in 2013

The Realtime Report

What were the best social media campaigns in 2013? 8 Brands That Played In The Realtime Marketing Superbowl: Which Was Your Favorite? : If the lights stay on this year, how will marketers make as much impact on social during the game? Oreo Cookie (@Oreo) February 4, 2013.

14 of the Best Content Marketing Tips, Tactics and Techniques of 2013

Webbiquity SMM

Content marketing success starts with developing a strategy and roadmap, but the rubber hits the road with the execution of tactics (and measurement of marketing results to support continual improvement). So it is with Content Marketing Week. by Industry Market Trends.

Ads Worth Spreading 2013

Twist Image

TED 2013's Ads Worth Spreading: The unifying theme: In a word: courage. marketing agency. It is one of my favorite initiatives. TED has been working hard to acknowledge TV ads that are "ideas worth spreading."

10 Digital Unpredictions for 2013

Direct Marketing Observations

With that said, I wanted to go with things that can truly occur in 2013. Look for that to be a growing option in 2013. marketers. Marketers will jump on this and snap a gamification piece onto data deletion. They become useless too in 2013.

Facebook LinkedIn Twitter in 2013

Ari Herzog

That is the order of my priorities in 2013. Facebook in 2013. LinkedIn in 2013. I will continue to seek out new connections who are strategically aligned with my interests and passions in social media marketing, open government, and social change. Twitter in 2013.

Summarized: The 2013 In-House Counsel New Media Engagement Survey

Myrland Marketing

Those of us who care about all forms of marketing, networking and communication for lawyers anticipate surveys that study the use of Social Media, as well as all marketing tools, when it comes to lawyers’ clients.

Responsive Design is 2013?s Web Design Trend

Idaconcpts

In a May 2013 webinar, Peter Goodman, VP of Salesforce Marketing Cloud, discussed the current state of advertising in the social media space. So, this is why responsive design is 2013′s design trend. This is why responsive design is 2013′s web design trend.

7 Steps to Successful Content Marketing [Infographic]

Pamorama

Content marketing is a way of communicating with your customers and prospects without pitching your products or services. . Also known as inbound marketing , content marketing is non-interruptive. Marketers use content marketing for: Brand awareness (79%).

Did You Miss? 22 MUST READS of 2013

SocialFish

Generally interesting stuff: Six Visual Solutions To Complex Digital Marketing/Analytics Challenges (Avinash Kaushik). The future of marketing isn’t just technology. “Google+ hangouts are the unsung heroes of digital marketing.

SEO in 2013: What to Expect

Idaconcpts

Here are a few SEO trends you can expect to see in 2013. Competition is good for the market – and your wallet. Every year Google increases its share of the search engine market, and every year Google adds more products to strengthen their grip. Expect this to continue in 2013.

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The Best Blogs to Read in 2013

Ari Herzog

Please continue reading The Best Blogs to Read in 2013 and leave a comment if inspired. When he's not blogging, Ari helps brands improve their digital media marketing. During the final days of last year, Danny Brown published his list of 5 bloggers that everyone should follow and read.

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20 Statistics That Will Drive 2014 Marketing Strategies [Infographic]

Pamorama

Next year’s trends highlight the importance of social media marketing. As 2013 draws to a close, marketers are looking ahead to next year when social media marketing will begin to take center stage. 78% of CMOs think that custom content is the future of marketing.

120 Marketing Tactics for Blogs

Pamorama

Part of a good content marketing strategy, blogging helps you position yourself as an expert in your area. . Content marketing consists of producing and publishing information that builds trust and authority among your ideal customers. Use marketing tactics to create visibility .

Three Random Thoughts on April 19, 2013

Waxing UnLyrical

I was out at the Mid-Atlantic Marketing Summit (which was great), but it was also the day the week’s horrors in Boston came to a culmination … though none of us could have foreseen that. Boston_Police) April 20, 2013. Friday, April 19, was an interesting day.

The Future Of Digital 2013

Twist Image

This past week, it was named by Amazon as one of the Best Books of 2013 in Business and Investing. Then, yesterday, Business Insider released their research report, The Future Of Digital - 2013 , at the Ignition event that further validated the thinking in CTRL ALT Delete.

7 Social Media Tactics Your 2013 Budget Needs to Succeed

www.clickz.com

); //. Marketing News & Expert Advice. Marketing. Strategies Data-Driven Marketing Marketing Automation Marketing to Latinos Conference Call Local Retail Sports & Entertainment Politics & Advocacy Automotive CPG Financial Services Healthcare & Pharma Agency Spotlight.

The Top Benefits of Social Media Marketing [Infographic]

Pamorama

89% of marketers say that social media generates more business exposure. There are a million articles and blog posts out there that sing the praises of social media marketing — how social networks like Twitter, Facebook, and Pinterest have had a major impact on lead generation and sales.

The Role of Color in Marketing [Infographics]

Pamorama

Marketers in general understand the need for consistency in color and design. Branding Marketing Social Media Marketing Social media marketing Use the right colors to increase brand recognition and drive purchasing.

4 Social Media Halloween Costumes for 2013

Bill Hartzer

Okay, it’s October 2013, and there isn’t a huge amount of time left before Halloween will be here. There are tons of office Halloween parties coming, and then there’s the opportunity to go trick or treating with your kids for Halloween.

8 Free Content Marketing eBooks

Pamorama

Become a better content marketer with these free resources. Content marketing — the creation and sharing of content to promote a product or service — should be a primary focus of your marketing activities. 100 Content Marketing Examples (Content Marketing Institute).

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Your Marketing Strategy Needs to Keep Pace with Digital Culture

Buzz Marketing for Technology

But as consumers quickly ditch in-store shopping in favor of the speed, ease of use, convenience and massive array of product options made possible by online and mobile devices, a brand’s digital marketing culture matters, a lot. Posted in Innovation.

4 Technology Conferences to Create Your Traveling Schedule for 2013

Idaconcpts

Consumer Electronics Show (CES) 2013. When and Where: Take a trip to glamorous Las Vegas, Nevada from January 8-11, 2013 in order to take in the more than 3,000 exhibitors showing off the future of technology at CES 2013. Technology Frontiers 2013.

9 Creepily Effective Content Marketing Tricks for Halloween 2013

Writtent Blog

If it isn’t an official marketing term, it definitely should be. By effectively targeting your marketing materials to upcoming holidays, you can capture the interest of consumers who are attuned to the season. The time to begin considering Halloween marketing is definitely now.