Writtent Blog

SEPTEMBER 20, 2013

If we had to describe the pulse of the marketing industry, which was on full display last week in Cleveland at the Content Marketing World 2013 conference, it would be the concept of pushing yourself a bit further than ever before. Or as Marketo’s Maggie Jones who attended Content Marketing World 2013 puts it “1. How do they do it?

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Content BuzzStream Marketing Sports 72

Social Media Marketing

AUGUST 16, 2013

With its latest change in policy around links in press releases , Google is influencing public relations. The positive psychology around a like has been found to influence one''s peer set. Of Google, he says, "No other company has embedded itself this deeply into my life." The Web isn''t what it used to be.

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Social Media Flipboard Press Release Trends 167

Social Media Marketing

JUNE 19, 2013

The lesson: if you represent a company, the content you create - even if ranting about another business - reflects on your company. Bookmarks/Read-Watch-Listen Later Advocates and influencers - these are the same, right? Influencers have large followings while advocates have smaller followings.

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Social Media Yahoo Flipboard Flickr 137

Bill Hartzer

DECEMBER 18, 2023

In a groundbreaking move to rescue Crypto Twitter from the clutches of bots and fake profiles, some of the most prominent names in cryptocurrency and NFT investing have thrown their weight behind the innovative social-fi company, /Reach.

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Twitter Project Fashion Education 94

Social Media Strategies Summit

APRIL 22, 2019

This is a trend that has been moving in a consistently upward direction since 2013. It’s this trend that influenced the launch of Facebook Watch in 2017 and IGTV in 2018. After a year of scandal, trust in social media companies has never been lower. Employee Advocacy as the New Influencer.

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Trends Social Media Instagram Influencer 143

Ignite Social Media

APRIL 22, 2021

We asked one of our representatives what prompted the move, and the GWI research team replied with the following: We reviewed the social media questions last year and felt that the landscape had changed since they were first introduced in 2013 and that YouTube would now fit more comfortably into the TV, film and video services.

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YouTube Social Media Notification Film 154

Oktopost

MARCH 7, 2022

By 2013, hashtags were exploding and suddenly B2B brands found others beginning to drive messages about their brand rather than the brand driving messages about the brand. Social monitoring is the act of collecting the data centered around your brand, company, and products. Why Social Listening is Important. Competitor Analysis.

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B2B Sentiment Analysis Reputation 155

Webbiquity SMM

NOVEMBER 27, 2018

Oreo famously got priceless PR coverage from its “You can still dunk in the dark” tweet during the 2013 Super Bowl. Influencer marketing: Because of its broad reach and ease of connecting, Twitter is ideal for helping marketers do influencer marketing the right way.

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Team Marketing B2B Eventful 160

Buzz Marketing for Technology

MAY 15, 2013

The question is: who inside the company can embody these traits and help the CEO rule the roost? The ambitious CMO knows that their company site must be more engaging than the competitions’, as well as a place that customers trust, valuing the available products, services and information on offer. More Traffic? Or More Conversions?

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Retail Analysis Analytics Data 202

Small Business Mavericks

OCTOBER 10, 2014

The industries represented are diverse, and the company size varies from startup to Fortune 1000. It’s clear that the company size doesn’t seem to matter when it comes to public perspective. If you aren’t part of the conversation, they don’t stop talking but being involved means you influence what is discussed.

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Social Media Survey Startup Reputation 107

Proactive Report

DECEMBER 9, 2014

83 percent have a Twitter account and 80 percent are on Facebook – a ten percent increase since 2013. Pinterest has seen remarkable growth in the last three years: 11 (2%) F500 companies had a Pinterest account in 2012. That grew to 45 companies (9%) in 2013 and 2014 saw a massive jump to 178 (36%).

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Template Templates Social Media Strategy 111

Likeable

APRIL 5, 2021

We had an assignment for Verizon FiOS, then a new cable TV alternative, to find influencers (yes, in 2007!) We were doing social media strategy, content, and advertising for dozens of household brands, but our company name was still theKbuzz. It needed to evolve. I replied. . Don’t you work for that radio station, kbuzz?”

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Social Media Hosting Eventful Class 68

Bill Hartzer

MAY 13, 2013

IGXE the Internet Gaming Exchange , a company that specializes in selling MMORPG currencies, items, power leveling, and CD-keys, such as World of Warcraft gold, apparently got penalized in the Google search engine for buying links. Vinson said that IGXE has already terminated its cooperation with network marketing companies.

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Press Release Issues Google Guidelines 138

Socialmedia.biz

JANUARY 13, 2020

A Pew Research survey found that out of the 77% of the Americans who own a smartphone, a vast majority spend an average of 5 hours a day—almost double the amount of time from 2013—scrolling through their Instagram feed, calling/texting their friends, and playing games, among other activities.

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Social Media Policies Microsoft YouTube 78

Webbiquity SMM

AUGUST 2, 2018

For many companies, especially B2B vendors, these are completely unrealistic, impractical expectations. The harsh reality is that most companies have absolutely no chance of dominating the social media landscape the way they envision. The good news is that most companies won’t miss social media if they choose to go another route.

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Social Media B2B Engineering SEO 107

Proactive Report

MAY 8, 2017

83 percent have a Twitter account and 80 percent are on Facebook – a ten percent increase since 2013. Pinterest has seen remarkable growth in the last three years: 11 (2%) F500 companies had a Pinterest account in 2012. That grew to 45 companies (9%) in 2013 and 2014 saw a massive jump to 178 (36%). Meritus Media Inc.,

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Template Templates Social Media Strategy 56

Your Escape From 9 to 5

APRIL 15, 2022

Let’s briefly explore the social media and SEO connectivity, with Google’s power to influence information generation in the background. Working with an SEO company is preferred by most brands, some even put up a division and hire talent for this purpose. How can you boost your bottom line? Changing SEO trends.

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SEO Social Media Engineering Social Media Management 74

Convince & Convert

NOVEMBER 11, 2014

My friend Tom Webster and his team at Edison Research published a report earlier this year that found that 15% of Americans have listened to a podcast in the past month , an increase of 25% over 2013’s listening levels. Would LOVE your feedback on the new site here, or use the Contact form over there. Thanks TapInflluence!

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Engineering Marketing Education Review 145

Buffer Social

MARCH 10, 2022

When I started selling candles on Etsy in 2013, I thought it would be a fun hobby on the side of my work as a graphic designer. I could never have imagined where my company, Brooklyn Candle Studio , would be today: producing over 500,000 candles a year in an 11,000 square foot space with 20 employees and selling in over 500 stores worldwide.

Small Business 81

Small Business Resources Retail Forums 81

Socialmedia.biz

JULY 9, 2018

Thanks to the digital revolution, social media has now permeated every aspect of small, medium, and large businesses, especially with 52% of consumers acknowledging that platforms like Facebook influence their online/offline purchasing decisions. Posting provocative, derogatory, slanderous or inflammatory content.

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Policies Social Media How To Privacy 70

Sprout Social

MAY 10, 2019

According to Alexa rankings of the top 500 sites on the web, YouTube is second only to its parent company, Google, which is perhaps not surprising, but even more impressive when you consider the fact that it’s beating out Facebook, top Chinese search engine Baidu and Wikipedia, just to name a few. Making the most of these YouTube stats.

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YouTube Strategy B2B Marketing 111

Ignite Social Media

MAY 4, 2020

A Brief History : Snapchat Stories launched in late 2013, just two years after the app’s inception. While the interface is a bit different than that of its daughter company, Facebook and Instagram Stories’ features are nearly identical. Here’s what you need to know about Snapchat Stories.

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Social Media Brands Content Real Estate 121

Convince & Convert

OCTOBER 30, 2014

You get many of your friends, some followers, and even an influencer or two to share it too. Social Media Driving Links : Here is a guest post that was done by a software development company called Softserve: As you can see, it received some social shares. Not great but it’s a start. Here are two examples worth considering.

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SEO Engineering NoFollow Social Media 167

Ignite Social Media

DECEMBER 13, 2016

Look for more brands and influencers to share brilliant, engaging live video next year. Getting people to talk about your brand can be challenging, and the same goes for finding the right influencers. More and more companies are taking advantage of the fact that often times the best advocates are their employees.

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Trends Social Media Marketing Influencer 60

Sprout Social

JUNE 17, 2019

Just as social has given rise to the likes of influencer marketing , there are opportunities across a wide variety of networks in which to build and enhance your personal brand. Look no further than the aforementioned influencer industry, which has embraced genuine perspectives. In 2013, Snapchat introduced the world to Stories.

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Trends Social Media Brands Authentication 111

Convince & Convert

APRIL 9, 2013

It’s broken barriers between companies and their customers, completely changing the way people interact with the brands they choose to do business with. In the process, a new way of “company-customer” interaction has emerged. Social has not only changed the way we do business, it has raised customers’ expectations.

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Authentication Loyalty Buy Study 145

Diva Marketing Blog

MAY 12, 2013

What does authenticity mean in 2013? . One truth that still remains consistent even in 2013. What Is Your One Big Truth About Social Media in 2013? My one big truth about social media: it continues to be my most important source of news and information, and it continues to baffle most companies. Jack Yan. Simplicity.

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Social Media Tweetdeck Authentication Blogosphere 83

Convince & Convert

MARCH 29, 2013

Matt Thomson , VP of Business Development at Klout , joins the Social Pros Podcast this week to discuss the “Warren Buffett problem” his company faces, those fancy analytics at work behind the Klout algorithms, and expanding to offer brands a whole new product. Matt Thomson, Klout @daddymention. ” Holy Social!

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Klout Curation Social Media Analytics 129

Convince & Convert

APRIL 11, 2014

In December 2013, Bob and Jerry were finally reunited. FallonTonight pic.twitter.com/Ku4CMDIUzC — Ford Motor Company (@Ford) March 29, 2014 Fallon announced the Fingers on a 4×4 campaign to help him decide which dealer would sell him his new Ford F150. At first, Bob didn’t know much about social media.

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Automotive Campaign Engagement Social Media 141

Writtent Blog

JULY 10, 2013

Mark Donovan, SVP of Marketing at ComScore recently stated “this pronounced shift in consumer behavior is simply too large for [companies] to ignore.” Image credit: Watchakarun/freedigitalphotos.net. billion mobile subscribers worldwide, and this figure will reach 7 billion by the end of 2013. There are 6.8 Source: Nielson ).

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Statistics Mobile comScore Marketing 108

agora pulse

JUNE 20, 2017

The Klout Score is a number between 1-100 that represents your influence. With pricing starting from $49 per month for 3 profiles and the ability to add extra accounts for just $15, this is a great option for companies needing fully functional, scalable solutions. image source. The Verdict. The Verdict.

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Tweetdeck Klout iPad iPhone 131

Laurel Papworth

JULY 4, 2012

I teach classes on social media monitoring – computer classes – and the students set up iGoogle to find and monitor Media, blogs, Twitter, Facebook, images, key influencers, keywords, CEO and brand mentions and so on. iGoogle will be retired in 16 months, on November 1, 2013. How did you come to this decision? .

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RSS Social Media Netvibes Radian6 86

Bill Hartzer

MARCH 20, 2014

According to Social Media Today, the rate of social media usage rose by 18% in 2013. Social media has defined the marketing fronts of most companies with many of them registering phenomenal success. What is your degree of connections with the influencers in my industry? This includes personal and business accounts.

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Consultant Questions Social Media Compete 132

Webbiquity SMM

SEPTEMBER 9, 2013

If your website traffic from organic search has fallen over the past year, take some small solace in knowing you’re not alone—in fact, you’re in good (if not happy) company. Companies need to take a broader view of their overall online visibility and embrace a web presence optimization (WPO) approach. Experiment.

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Directory SEO B2B Real Estate 196

Waxing UnLyrical

MARCH 6, 2013

“While the food system is complex and its problems multi-faceted, we know that the world’s largest food and beverage companies have enormous influence. That’s an outrage – but we can be the generation that ends this crazy situation. My favorite brand disappoints.

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Twine Brands Policies Campaign 246

Myrland Marketing

APRIL 18, 2013

The long-anticipated 2013 In-House Counsel Use of Social Media Survey conducted by Inside Counsel , Greentarget and Zeughauser Group was released today. In another blog post today, titled Summarized: The 2013 New Media Engagement Survey , I provided a quick overview of the survey. ” THE USE OF VIDEO. Now, take blogs aside.

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Survey Social Media Wikipedia LinkedIn 74

Convince & Convert

DECEMBER 21, 2013

My friend Marcus Sheridan wrote a very forthright blog post (as is his custom) recently called “ 8 People That Dramatically Impacted My Life in 2013.” My first boss during my initial stint running a major division of a company? First person “of influence” to ever tweet one of my blog posts? Jason Falls. Chris Brogan.

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Class Hosting Strategy Influencer 157