Free white paper: key trends of 2013

Sherrilynne Starkie

These are issues my colleagues at Thornley Fallis and I have examined and discussed throughout the past year on the company blog. Our whitepaper: Key trends of 2013 is our gift to you for the holidays.

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30 Remarkable Content Marketing Facts and Statistics for 2013 (and 2014)

Webbiquity SMM

In another study, 35% of marketing professionals worldwide cited content marketing as their leading focus in 2013, followed by social media (25%) and SEO (15%). Only 10-20% of a company’s website content drives 90% of its Web traffic, and only 0.5%

Twitter for companies

Sherrilynne Starkie

Twitter for companies infographic. This is a cool info graphic with some interesting statistics about Twitter and how French businesses use it. Related posts: Pinterest for business. The social customer. Wikipedia rules the waves. Click here to start to receive my newsletter.

Best Linkedin Company Pages


Lots of good tips here for amping up your company page. Best LinkedIn Company Pages 2013 from LinkedIn. ————– ( photo credit ).

The State of Social Business 2013


Mit sloan management review research report 2013 in collaboration with deloitte university press. Related Posts How to Lead Your Way to a Social Organization Best Linkedin Company Pages New Year, New Trends Roundup For Ya!

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Successful Libya Build 2013 Highlights Potential For a Bright Future

Waxing UnLyrical

The recent Libya Build 2013 saw hundreds of foreign companies participating. So with Libya Build 2013 wrapped up, I decided to head off on a little desert safari. Successful Libya Build 2013 Highlights Potential For a Bright Future is a post from: Waxing UnLyrical.

18 of the Best Content Marketing Strategy Guides of 2013

Webbiquity SMM

Matthew Anton presents three dozen questions to ask when creating a content marketing strategy, from questions about the company’s business model (e.g., “Which products make up most of the revenue?”) 2: 30 Remarkable Content Marketing Facts and Statistics for 2013 (and 2014).

State of the Nonprofit Sector 2013


Several reports, from a handful of organizations, have been released in the past few weeks outlining performance and trends during 2012, and offer insight for what nonprofits should expect to see for the remainder of 2013. How do you see the nonprofit sector going in 2013? .

12 (of the) Best Content Marketing Infographics of 2013

Webbiquity SMM

Matt Baglia cites an infographic from that includes some interesting stats about the value of custom content, such as that “60% of consumers feel more positive about a company after reading custom content on its site,” making them more likely to buy from that company.

10 Ecommerce Predictions for 2013

Buzz Marketing for Technology

Thanks to smarter marketing, better technology and consumers speaking out, 2013 just might be the year we see a real shift in how close customers and companies can really get. Companies that don’t test won’t get anywhere near providing the best online experiences for their audience.

Did You Miss? 22 MUST READS of 2013


7 questions you’ll face as you modernize your company (John Stepper). “As a company evolves, the questions shift from fear of the unknown to a desire for utility to excitement about innovative possibilities. And the answers tend to be – or can be – the same across companies.

Three Words for 2013

Justin Levy

Welcome to 2013 and Happy New Year! My three words for 2013 are: Learn, Create & Attack. Citrix is a large company and there are organizations, processes and teams that I haven’t spent much time learning about. So there you have, my three words for 2013.

The Top #Nifty50 Men Writers on Twitter for 2013

Webbiquity SMM

So without further ado, here are the 2013 #Nifty50 Men! Feel free to celebrate their achievement by dropping them a line on Twitter, and don’t forget to check out the Webbiquity blog for the 2013 #Nifty50 Women ! ” She was featured in Fast Company and Business Insider.

7 reasons I’m thrilled about AllFacebook Expo 2013


When: June 5, 2013. There are people from agencies, non-profits, government agencies, game developers, app developers, PR firms, Fortune 500 companies and small businesses.

14 of the Best Content Marketing Tips, Tactics and Techniques of 2013

Webbiquity SMM

You bring your car in for regular maintenance checkups (hopefully), so why not do the same for your company blog? ” This was post #6, the final post, of Content Marketing Week 2013 on Webbiquity. #1: 2: 30 Remarkable Content Marketing Facts and Statistics for 2013 (and 2014). #3:

Top Social Media Campaigns in 2013

The Realtime Report

What were the best social media campaigns in 2013? Oreo Cookie (@Oreo) February 4, 2013. Between personal invitations to key influencers and brand-specific Pinterest boards to get other companies involved, Nails Magazine saw a huge jump in pageviews, followers and referrals on the site.

Social Networking Terms of Use in 2013


Popular social sites like Facebook have been the subject of privacy concerns for years, but users are starting to hold companies accountable for their actions – making others rethink the way they take on Internet privacy. Terms of Use 2013. So what does this mean for you in 2013?

101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013

Webbiquity SMM

Rapidly growing companies? Find the answers to these questions and many, many more here in 101 vital social and digital marketing stats for (the rest of) 2013. 500 Fastest-Growing Companies Use Social Media. Only one-third of the companies in the Inc.

21 of the Best Social Media Marketing Guides of 2013 (So Far)

Webbiquity SMM

500 companies use at least one major social media platform. Find the answers to those questions and many others here in more than 20 of the best social media marketing guides, strategies, tips and tactics of 2013 thus far.

Firebelly Is A 2013 TechPoint Mira Awards Finalist


TechPoint created the Mira Awards 14 years ago to honor companies that exhibited great technology excellence and innovation. Each award is based on criteria specific to each category of award – there are 14 awards that companies can be nominated for.

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Three Words for 2013

Justin Levy

Welcome to 2013 and Happy New Year! My three words for 2013 are: Learn, Create & Attack. Citrix is a large company and there are organizations, processes and teams that I haven’t spent much time learning about. So there you have, my three words for 2013.

2013 B2B Marketing Priorities [Study]

Cody Ward

Other results include the effectiveness of using marketing automation technology and how much companies plan to spend on marketing in 2013. Marketers Have Planned to Spend More in 2013 than 2012. The post 2013 B2B Marketing Priorities [Study] appeared first on Puzzle Marketer.

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Funny Business: The Best Digital Marketing Humor, 2013 Edition

Webbiquity SMM

One (perhaps) surprising example: the Guinness Book of World Records was invented by the beer company to sell in bars, so that patrons would have an “official book of records that could be used to settle bar bets.”

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. Just 4% of marketers said their companies were “very effective” at measuring social marketing in 2012.

What every social media marketer should know about the 2013 FTC guidelines


Andy shares the 2013 FTC Warning: Stop ignoring us + Stop faking it + If you can’t be honest, don’t do it. Andy: If you, the company, create a social media policy and train your team, the FTC will not hold the company responsible if something goes wrong.

SEO in 2013: What to Expect


Here are a few SEO trends you can expect to see in 2013. It will continue to behoove you in 2013 to make use of the varied Google services and products you can, whether paid or free. When you do, expect to pay more for them in 2013. Short answer: ads cost more in 2013.

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Companies Are Data-Rich and Insight-Poor [Report]


The amount of customer data can be overwhelming, and some companies therefore fail to turn the data into useful information and insight. Companies are learning. An overview of the key findings: 68% of marketers said they expect their data-related expenditures to increase in 2013.

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My Best Blog Posts of 2013

Bill Hartzer

2013 was a pretty exciting year, and there has been a lot of activity in the search engine optimization industry this past year. Here’s my wrap-up of my most memorable and best blog posts of 2013. But these are my best blog posts of the posts I wrote in 2013.

Behind the Brands: Oxfam Holds Big F&B Accountable

Waxing UnLyrical

“While the food system is complex and its problems multi-faceted, we know that the world’s largest food and beverage companies have enormous influence. Do you know how your favorite brands measure up on the issues that matter to you?

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You should be thinking like a media company


Your Brand: The Next Media Company – Silicon Valley Social Media Council Summit "SVESMC" from Michael Brito. …Or so says my friend Michael Brito. And I agree. We can help you do this, btw.

Branding Your Company LinkedIn Page

The Social Media Incubator

One of the things you want to make sure you do right with a company page, is the branding and voice of your page. When professionals visit your company LinkedIn page, you want them to know exactly what your company is about within the first minute of looking at your page.

For Social Success: Think As A Media Company


Brands need to “think as a media company” and improve their editorial skills in order to create shareworthy stories that are valuable for the community members. A lot of brands know that they need to create conversations with their audience, but don’t know which conversations.

Social Media News Ticker: Sum Up 2013 with Facebook Year In Review, Google+ Auto Awesome Movie

The Realtime Report

Facebook Year in Review. Happy New Year! It’s been a bit quiet on the social media news front over the holidays, but here are a few updates worth checking out: Google+ and Facebook.

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Community Un-Managing: Cheat Sheet for Community Managers and Tips for Companies


Companies need to have procedures for terminating employees who manage company social media accounts. . I don’t imagine most companies have a contingency plan for social media accounts when terminating the social media manager.

2013 Reviews of the Year

The Way of the Web

As 2013 draws to an end, almost everyone is busy either compiling their reviews of the past 12 months, or publishing predictions and trends for 2014. Google: Zeitgeist 2013: As always, Google has produced a range of videos and data to cover the top searches in 2013.

Tips for Branding a Company Pinterest Page

The Social Media Incubator

Use your company logo or, if you’re a small business, you could use a picture of the owners or employees of the business. You should have the description filled out with your company mission or tagline.

The Digital Agency of the Future [Report]


Piggybacking on trending stories alone won’t cut it in 2013 – it will be about making meaningful brand connections with those trending stories.” – Jonas Nielsen, CEO, Mindjumpers (follow on Twitter @ Klit_Nielsen ). Companies Are Data-Rich and Insight-Poor [Report].

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Ads Worth Spreading 2013

Twist Image

TED 2013's Ads Worth Spreading: The unifying theme: In a word: courage. It's the brand, the media company and everyone else. media company. It is one of my favorite initiatives. TED has been working hard to acknowledge TV ads that are "ideas worth spreading."

Top 3 Employer Review Websites Of 2013


There are several factors that come into play – such as the work/life balance, company culture, and benefits. Thankfully the internet has made it convenient for job seekers to research their prospective companies and find a position that coincides with their interests.

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What Does 2013 Hold for Social Media?


As for 2013, Mindjumpers’ CEO and founder, Jonas Klit Nielsen, predicts that we are heading towards a future where brands invest in people who are highly skilled in content creation and where brands become publishers: “Companies need to be ready to think as publishers and not marketers.