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SMS Marketing: a Grossly Underrated Marketing Tactic

Kikolani

A cross-media study conducted in 2013 found the ROIs of TV, radio, online, newspapers, and magazine ads to be between 60% (for TV) and 130% (for magazines). Include links to your terms and conditions and privacy policy pages, and a statement about how to opt out of the program. An ROI of 500% and 680%…no kidding!

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The History of Social Media in 33 Key Moments

Hootsuite

It’s bursting with pivotal moments like the launch of Instagram Stories, to that one time Zuck was on trial for Facebook privacy issues, to…honestly, let’s just look at the entire social media history timeline. Foursquare’s geolocation API was used for geofilters and location tagging in apps like Snapchat, Twitter, and Instagram.

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5 Data-Backed Social Media Trends You Need to Know for 2019

Buffer Social

The release of the WhatsApp business API in August 2018 will continue to be a total game-changer in the industry. With this new API, WhatsApp allows businesses to respond to customers for free within 24 hours. And it has been showing a general upward trend since 2013. All of that is personalization.

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How to be Twitterific – 39 Expert Twitter Guides and Tips

Webbiquity SMM

Among the findings: according to Pew Research, “from 2013 to 2014, Twitter’s audience rose by 27.7% (from 18% to 23% of all Internet users),” and “in a 2014 study by eMarketer, researchers estimate Twitter will grow by 5% to 10% year over year until 2018 when 24.2% Just make sure your tweets don’t all have the same copy.

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