The Social Media Hat

JULY 7, 2016

The Instagram community has grown from 90 million active users in January 2013 to more than 400 million active users in September 2015. In a study of 100 top brands, engagement per post has grown at a rate of 53% year-over-year. In a study of 55 brands, the brands posted an average of 1.5 Tweet this! Tweet this!

Instagram 165

Instagram How To Mobile Notification 165

Kikolani

MAY 26, 2016

A cross-media study conducted in 2013 found the ROIs of TV, radio, online, newspapers, and magazine ads to be between 60% (for TV) and 130% (for magazines). Big brands don’t seem to like SMS as a marketing media. Instead, the messages are sent using web services and APIs. An ROI of 500% and 680%…no kidding!

SMS 87

SMS Marketing ROI API 87

agora pulse

AUGUST 23, 2017

The current version of Agorapulse was released in November 2013. A brand new queue system (with advanced evergreen content requeuing). As you can imagine with a 4-year-old SaaS product in a fast moving industry, the backend needed a revamp to help us move faster. The user interface was in need of a serious makeover.

Team 160

Team Metrics Social Media Management Publishing 160

Webbiquity SMM

MARCH 3, 2015

How can brands and individuals make their tweets stand out? a third of all Twitter users follow at least one brand, and 67% of them are more likely to buy from brands they follow), when to tweet, what to tweet (“engagement is 200% for tweets with image links”), and “unsaid Tweeting rules.” Dr. William J.

Tips 100

Tips Twitter How To Hashtag 100