Facebook Reader a welcome feature

Sherrilynne Starkie

But little by little Twitter and Facebook have taken over the reader duties for me. Facebook Featured Headline Social Media Facebook Reader Google Reader News aggregator Google will soon shelve Reader and this has created a lot of panicky online noise from ardent fans. However, I am largely unconcerned. I have had a Reader account for several years now, but hadn’t really ever used it. I did, at one time, make use of an RSS reader called BlogBridge.

gazeMetrix: Monitor Your Visual Brand Mentions Based on Image Recognition


When signing up for a gazeMetrix account, brands are able to monitor photos posted of their logo on Instagram, and soon also on Facebook and Twitter. With all the various monitoring and social data aggregations tools combined, brands are increasingly able to collect true insights. This obliges brands to put in a lot of human efforts in filtering through all the data collected by aggregation tools. Monitoring brand mentions, share of voice, sentiment etc.

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What Does 2013 Hold for Social Media?


As for 2013, Mindjumpers’ CEO and founder, Jonas Klit Nielsen, predicts that we are heading towards a future where brands invest in people who are highly skilled in content creation and where brands become publishers: “Companies need to be ready to think as publishers and not marketers. So, as we head into 2013, content marketing is without a doubt what brands will increasingly put at the heart of their strategy to seamlessly connect directly with consumers, as I blogged last week.

On The Death Of Google Reader

Waxing UnLyrical

” This is mainly because Twitter has become my RSS feed over the last couple of years. Our networks are much more efficient at aggregating and gathering information relevant to us because they’re different from us. Twitter Google+ On The Death Of Google Reader. Google recently announced it is killing off several of its services, which it does from time to time. Really, that’s what any good company does; cut the dead weight.

How To Be A Hashtag Hacker


It has evolved from being just a symbol into allowing people to easily aggregate and organize tweets, status updates, and photos that all have something in common throughout Twitter, Facebook, Instagram, Google +, Tumblr, and Pinterest. Blog Facebook hashtag Instagram Social Media Twitter The hashtag, or pound sign (#) for you social media novices, has become one of the most important ways we communicate with people online.

Map to Business Strategy: Geoff Livingston on #measurePR

Waxing UnLyrical

Last week, my friend Geoff Livingston joined us for the bi-weekly #measurePR Twitter chat. Yes, that was a lot to cover in an hour, but you know what Twitter is like – going here, going there, flowing here, flowing there. Geoff Livingston (@geoffliving) February 5, 2013. Geoff Livingston (@geoffliving) February 5, 2013. 1:In short, social has become a game of the aggregate. Geoff Livingston (@geoffliving) February 5, 2013.

4 Ways to Make Sure You Always Have Something to Say Online


Content Aggregators: As you monitor the web, you will find favorite sources that publish relevant content all the time. Using RSS (Rich Site Summary, or sometimes Really Simple Syndication) news feeds, which are common on most online publishing sites (look for the familiar orange icon), content aggregators assemble feeds from different sources, including Google and Yahoo Alerts, into one place so you can scan all of them at once to find items of interest.

4 Ways to Make Sure You Always Have Something to Say Online


Content Aggregators: As you monitor the web, you will find favorite sources that publish relevant content all the time. There are a number of good aggregators on the web. Bonus Tip: Before deciding on an aggregator, check out its mobile app. Hashtags: It used to be that #hashtags were used almost exclusively on Twitter. It’s probably the most common problem faced by business owners who use social media and blogging for their business: What am I going to say?

Contagion, Social Media, and Why Things Catch On

Convince & Convert

Students who are not already on Twitter are to join it and build up a follower base, tracking who looks at their tweets, etc. The researchers over at Syncapse have put together a study for 2013 valuing the average Facebook fan at $174.17. “Therein,” Jeff says, “lies the delta of value that aggregating those folks on Facebook creates.” Jonah was not even on Twitter until about 8 months ago, but he started using it for Contagious.

10 Premium SEO Tools That You Can Try for Free (or Cheap)


Followerwonk – Analyze your followers, discover deep insights about your social graph, target influences, search Twitter bios, connect with interesting people, and so much more. Backlink Reports – Aggregates backlink data from several different backlink providers such as MajesticSEO, SEOmoz, blekko, ahrefs and SEOKicks in one place. Be sure to follow Kristi on Twitter , Facebook , and Google+.

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Fetching Friday – 20 Marketing Links & Sad Cat Diary


The Ultimate Resource for 2013 Inbound Marketing Stats and Charts – Looking for a compelling inbound marketing stat? Google Penguin 2013: How to Evolve Link Building into Real SEO – SEO used to be about tuning a website for optimal consumption by spiders. 24 Places to Find Social Media Jobs – Updated for 2013 – Today I’d like to share an updated list of places to find social media jobs. Be sure to follow Kristi on Twitter , Facebook , and Google+.

Restoring Faith in Humanity - Together

Social Media Marketing

It quickly became apparent that there was one definitive and authoritative source of information: the @Boston_Police Twitter account, personally staffed for most of the day by the bureau chief of public information for the BPD, @CherylFiandaca. Boston_Police) April 15, 2013 Updates to follow. Boston_Police) April 15, 2013 BPD asking for tips #tweetfromthebeat via @ cherylfiandaca — Boston Police Dept. Watching the events unfold in Boston yesterday was horrific.

How to Create Living Content to Boost Brand Reputation and Visibility

Convince & Convert

Note that I’m not suggesting an aggregation tool. Until they get a lot more sophisticated and allow you to fine-tune the parameters, aggregation tools just add more noise and erode your users’ trust in you as the curator. You can connect with her on Twitter , Google Plus , or at the Clipsi Blog. Image via BigStockPhoto.com. Over the last ten years, new content types have arisen and lots of great tools have sprung up for creating and marketing content.

How to Find Your Social Voice and Help Others Do the Same

Convince & Convert

“I’m not sure anybody’s truly themselves in social media in the aggregate.” “The one piece that rings hollow is that I’m not sure anybody’s truly themselves in social media in the aggregate ,” says Jay. That’s actually our CEO, Jack Salzwedel, and he is one of the most active Fortune 500 CEOs on Twitter. He has about 250,000 Twitter followers. Michele Wingate, American Family Insurance @michelewingate.

General Mills Embraces Collaborative Storytelling with “Hello, Cereal Lovers” Social Media Community

Convince & Convert

Spanning Facebook, Twitter, Instagram and Tumblr, the “Hello, Cereal Lovers” communities focus on General Mills’ cereal varieties, but aren’t opposed to (gasp) occasionally mix in a competitor for the sake of a sweet recipe. Another great takeaway from the “Hello, Cereal Lovers” community is how to engage in collaborative visual storytelling with the help of content aggregation. Love cereal? You’re not alone.

Where Most Got Social Business All Wrong, Including Me

Convince & Convert

In order for you to reach consumers with your value message, you need to manufacture an environment where you are creating, curating and aggregating relevant content – at the right time, in the right channel and to the right customer. You can find him on Twitter or writing in his social business blog. Regardless of how you define social business; it’s hard to argue that organizations today must change if they want to stay relevant and competitive.

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Is Your Website in Dire Need of a Content Audit?

Writtent Blog

User experience specialist Vincent Sevilla writes that it “begins with identifying all of [your] website’s existing content and aggregating it into a master list.” You’ll quickly begin to discover patterns among your best-performing content, whether it’s articles about Twitter or video content. Has your organic search traffic gone flat? Are you losing keyword ranking for critical search terms?

This Week in Social Media – 5/29/2013

Social Media Marketing

Mary Meeker’s Internet Trends 2013 edition, more bidding efforts from Yahoo, Twitter gets into the CRM business, how brands are getting social media wrong, giving employees the tools they need to be productive and more - it''s This Week in Social Media. Mary Meeker from Kleiner Perkins Caulfield + Byers spoke at the D11 conference (All Things D) on Wednesday and gave her annual update on Internet Trends (2013 Edition). A roundup of relevant links affecting our industry.

Mongrel Media: When Corporate Comms hijacks Traditional and Social Media

Laurel Papworth

I wrote a piece on why CEOs should be on Twitter for Unnamed Corporate Media (their magazine, they paid me to write). They chose not to publish it in the end because their CEO wasn’t on Twitter. Instead of taking an ad to a content aggregator (newspaper or TV), Corporates build their own channel. Ask for feedback on Twitter and Facebook Pages to incite discussion that will push the content into the customer networks.

7 Things You Need to Know From My Content Amplification Test

Convince & Convert

The same way that Social.com ( now part of the ExactTarget Marketing Cloud ) aggregates and simplifies social media advertising, Cision makes content amplification quick and painless by aggregating it all into one system. My own RSS feed (subscribers) sent 5,652, and all flavors of Twitter (I have several Twitter programs running) generated about the same, nearly 6,000. The new Hummingbird release pushes Google further along as a provider of first-hand information.

How to Promote Your Content Across Owned, Earned, and Paid Media

Convince & Convert

Most companies have: Some sort of social media presence (be it Facebook, Twitter, LinkedIn, Pinterest, Tumblr, etc.). These make great social updates for Twitter or LinkedIn. Incidentally, it’s a good idea to add Twitter Card and Facebook OGP metadata to that page. Promoted Tweets – Twitter now allows you to promote individual tweets, which can be a great way to get in front of the right people and join the social conversation.

Facebook testing new tools for business and personal use

The Way of the Web

That means the likes of Buzzfeed, CNN, NBC, BSkyB and Slate can now hook into a feed of public posts for a specific word, or the total number of posts that mention a specific term in a given time frame, which can also displays anonymous, aggregated results based on gender, age and location. The benefit for Facebook is that it is likely to be used far more in coverage of news and events, alongside the existing usage of Twitter.

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Attend the ProBlogger Training Event Virtually


Are you looking for a little inspiration and guidance in your blogging as you head into the rest of 2013? In March this year when I announced the 2013 ProBlogger Event I did so quite nervously because we’d book a venue with 450 seats (up from 300 the previous year) in a new location. A stunning, visual live social media feed, aggregating all Facebook, Twitter, Instagram, Google+ posts and more from live attendees and virtual participants in one place.

5 Actionable Tips to Grow Your Blog’s Traffic


The plug-in can publish nicely formatted messages to your Facebook, Twitter, Google+, Blogger, LiveJournal, Delicious, Diigo, Stumbleupon, LinkedIn, Pinterest, Plurk, VKontakte, WordPress, and Tumblr accounts. Share your Competitions with other Comp Aggregators. Sharing it with a wider community via Competition Aggregator sites can be an excellent way of pulling in some extra traffic to your blog. This is a guest contribution from Scott Purcell, co-founder of Man of Many.

15 Key Facts about Content Curation

Writtent Blog

If you thought content curation was as simple as finding an amazing infographic, and sharing the link on Twitter, there are a number of recognized approaches to curating : Aggregation: the most-common form of curation, companies compile relevant information on a given topic into a single location. Building a Twitter list of thought leaders, or joining a few LinkedIn groups is fine and good, but you can’t call it a day.

Just 24 Hours Left to Get Your ProBlogger Training Event Virtual Pass


A stunning, visual live social media feed, aggregating all Facebook, Twitter, Instagram, Google+ posts and more from live attendees and virtual participants in one place. As this post goes live 450 bloggers from around Australia are boarding planes to head to the 4th annual ProBlogger Training Event on the Gold Coast, Queensland. They’re tweeting with excitement on the #PBEVENT hashtag – check it out.

It’s Time to Reconsider ‘Best Time to Post on Social Media’ Studies. Here’s What to Do Instead.

Buffer Social

Aggregated data vs unique audience. Many of these studies suggest best times to post based on aggregated data. Another guide on best times that we compiled was done in 2013! If you are on one of our Business plans and want a more advanced way of finding your best time to post, you could also use the Overview Report , which is available for your Facebook and Twitter accounts.

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How Companies Like Bored Panda, REI, and Vox Are Growing Their Organic Reach on Social Media

Buffer Social

In 2013, a Facebook Page could easily reach about 12 percent of its fans with each post. Twitter algorithm. While the Twitter timeline seems mostly reverse chronological, it also uses an algorithm to show an individual the tweets that it thinks she might be interested in. Similar to Facebook, every tweet is given a score based on how relevant Twitter thinks the tweet is to her. You: tweets she found engaging in the past, how often and how heavily she use Twitter.

The Best Way to Keep Up With Marketing Technology and Trends

Convince & Convert

DataSift’s platform enables companies to easily aggregate, filter, and extract information from the billions of social-media conversations that happen across the world. With data from top social networks like Twitter, Facebook, Tumblr and WordPress, DataSift powers hundreds of applications and analyses across a wide variety of industries. Image via BigStockPhoto.com Since the days of yore, marketing strategy has been designed for the same purpose: sell more stuff.

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25 Ways to Create Shareable Content

Convince & Convert

But the most alarming stat that is the number of blogs created only to be abandoned in favor of Facebook, Tumblr, Twitter, or the newest shiny toy. The SmartBrief newsletters aggregate content every day (at least 10 articles) around one topic, such as entrepreneurship, leadership, or social media, that is applicable to something you care about. Read Twitter streams. In 2013, they added an easily shared infographic for bloggers and journalists.

Interview With a Small Business Owner Crushed by Google

Bill Hartzer

Of course, I use Facebook , Twitter , LinkedIn , Google Plus as well as more traditional offline marketing methods. Ticketstub.com has seen an almost 70% traffic and revenue hit, starting at the beginning of 2013 and hitting that low by May 2013. Just because Ticketstub.com has an inventory feed from an aggregator that others utilize as well doesn’t mean should be shot down or excluded as spammy garbage.

10 Ways to Exponentially Grow Your Traffic in 30 Days


The aggregation of marginal gains. He believed in a concept called the ‘aggregation of marginal gains’, which states that if you make a 1% improvement in everything you do, they will compound into incredible results. I recently discovered that Mashable wrote one article in February that generated more links and shares than 87 of their articles written in 2013 combined. This is a guest contribution from Marcus Taylor of Venture Harbour.

Social Media Engagement is the New Social Media Marketing: How To Do It Well

Buffer Social

Twitter and Facebook have become the first places people go to for customer support, product enquiries or just to say thank you to businesses. Back in 2013 it was estimated that 67% of consumers use Facebook and Twitter for customer service, and that was five years ago! According to research commissioned by Twitter in 2016 , 71% of their users expect a response within an hour. Here’s what it looks like on Twitter: GIFs and emojis.

Why Customer Service is the Future of Social Marketing

Techipedia: Tamar Weinberg

With the rise of Facebook’s popularity, the launch of Twitter, and the surge of influence from social news sites like Digg, social media looked to be a great breeding ground for marketers to make their mark. ” They’re posting some valuable content primarily to Facebook and Twitter because they know how to use the basics of these networks like any new user and they think it will raise awareness. I barely use Twitter for social media myself.

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