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What Does 2013 Hold for Social Media?

Mindjumpers

As for 2013, Mindjumpers’ CEO and founder, Jonas Klit Nielsen, predicts that we are heading towards a future where brands invest in people who are highly skilled in content creation and where brands become publishers: “Companies need to be ready to think as publishers and not marketers. What are your predictions for 2013?

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Contagion, Social Media, and Why Things Catch On

Convince & Convert

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. Listen Now .

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This Week in Social Media – 5/29/2013

Social Media Marketing

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

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Interview With a Small Business Owner Crushed by Google

Bill Hartzer

Ticketstub.com has seen an almost 70% traffic and revenue hit, starting at the beginning of 2013 and hitting that low by May 2013. For those who don’t understand why companies have trademarks on their brands or what it is. Protecting that brand legally from misuse or profit by other than the TM holders.

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Using Big Data To Target The Right Consumers With The Right Offers

Buzz Marketing for Technology

The aggregation and use of big data are crucial to segmenting and targeting your individual customers with the appropriate experiences. Initiatives like offers, promotions, calls to action, special prices—whether on your website, mobile site or app—can all be preselected or promoted based on each visitor’s unique profile.

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